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Shopify Supports European Merchants With Global Enterprise Resource Planning Programme

Shopify has expanded its global Enterprise Resource Planning (ERP) programme to help European merchants join its online retail platform and build direct integrations. European ERP solution providers like Actindo, JTL, Afterbuy, Pickware and plentymarkets will help Shopify in its expansion. Germany’s Xentral, Itsperfect from the Netherlands and Spain’s EV4 and Holded are among county-specific partners […]

October 14, 2022
Woman arranging goods on shelf

Photo courtesy: Matthew Henry (Burst)

Shopify has expanded its global Enterprise Resource Planning (ERP) programme to help European merchants join its online retail platform and build direct integrations. European ERP solution providers like Actindo, JTL, Afterbuy, Pickware and plentymarkets will help Shopify in its expansion. Germany’s Xentral, Itsperfect from the Netherlands and Spain’s EV4 and Holded are among county-specific partners in Shopify’s ERP programme.

Compared to other parts of the world, merchants across Europe have different commerce needs and requirements to serve their customers in the most effective way.

Deann Evans, Director of EMEA expansion & partnerships, Shopify

Shopify claims to help millions of merchants sell products across the internet. Its ERP programme will ensure smooth operations within the organisation by providing back-office to work on right insights to make the right decision. The centralised system connects Shopify with the companies’ inventory and finance to optimise their operations and processes.

Connect to Consumer

“Compared to other parts of the world, merchants across Europe have different commerce needs and requirements to serve their customers in the most effective way,” Deann Evans, Director of EMEA expansion & partnerships at Shopify, said as quoted by enterprisetimes.co.uk.

“Thanks to the launch of the local ERP programme, merchants now have the power to reduce the complexity of their business. They can work with trusted partners which understand their regional needs. After all, the future of commerce is not Direct to Consumer, but Connect to Consumer,” Evans added.

Evans was of the opinion that local merchants must prioritize retail much more than just a transaction. “It’s about understanding what consumers want and building a connection with them. With solutions now being specifically tailored to local market nuances, merchants can achieve this even more,” he explained.

For European Developers

The ERP programme will allow European merchants to connect with certified public apps and integrations to Shopify. For developers who want to join Shopify Partner Ecosystem, basic requirement is to build a Shopify App as per its guidelines. It aims to boost developers’ confidence to build impressive app with flawless user experience.

As per enterprisetimes.co.uk, 87 percent of online merchants rely on Shopify apps to run their business operations smoothly. Shopify offers an App Store that promises to help merchants customize their online store with their choice of apps. It claims to help merchants save time by automating the workflow.

New App Store

Recently, Shopify announced redesigning of its current App Store in an email shared with Shopify Partners. Seeking help from app developers, Shopify wrote: “We’re redesigning the Shopify App Store this year, and we need your help bringing it to life.”

The new Shopify App Store will make app building and installation easier for merchants. It will also provide them with exact solutions to grow their business and help app developers get discovered by the right audience.

“We’ve spent the last year researching and experimenting with the best ways to help merchants discover the right, high quality apps for their unique needs, and we’re excited to tell you more about what’s coming,” Shopify added in email.

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Explore relevant tags: Enterprise Resource Planning, Shopify, Shopify Europe

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