$3.2M Revenue Growth from CRO for Goose Creek

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Homepage of the Goose Creek candle and home fragrance Shopify store, a CRO client of More Conversions

MoreConversions ran over 30 strategic A/B tests for Goose Creek, resulting in a $3.2M revenue lift. Wins included a new homepage, faster cart flow, and refined product page layouts - all backed by data and executed with top-tier dev support.

Project details

Industries
  • Home and garden
  • Health and beauty
Partner
More Conversions
View all works

What was delivered

  • Over 30 A/B tests
  • New homepage
  • Faster cart flow
  • Refined product page layouts

Inside the project

Over 30 A/B tests behind Goose Creek's $3.2M lift

The Goose Creek store homepage in the project image shows candles, wax melts, fragrance plug-ins and body care. More Conversions ran over 30 A/B tests on the Shopify store. Winning tests included a new homepage, a faster cart flow and refined product page layouts, which the agency says were backed by data and carried out with development support. More Conversions reports that the testing resulted in a $3.2M revenue lift.

About the partner

More Conversions is a Shopify Select partner based in Calgary, Canada, serving regions including Canada, the United States, the United Kingdom and Germany, and working in English and Spanish.

Frequently asked questions

Who ran Shopify conversion rate optimization for Goose Creek?

More Conversions ran the CRO program for Goose Creek, carrying out over 30 A/B tests on its Shopify store.

What results did the Goose Creek CRO and A/B testing deliver?

More Conversions reports a $3.2M revenue lift, with winning tests including a new homepage, a faster cart flow and refined product page layouts.

Where is More Conversions based and which languages do they work in?

More Conversions is based in Calgary, Canada, and works in English and Spanish.

Some sections on this page were written by ShopDigest AI from More Conversions’ description and project images.

Tags

  • Conversion rate optimization
  • Home and garden
  • A/B Testing
  • Candles
  • Home Fragrance
  • Cart Optimization
  • Product Page Optimization
  • Homepage Testing
+4 more
  • Health and beauty
  • Wax Melts
  • Body Care
  • Fragrance Plug-ins