Berg Watches | Redesign, Vipps & Bergen Brand Identity
Berg Watches wanted a redesign that reflected their Bergen roots while driving online sales. We rebuilt their storefront with a conversion-optimized design leaning into the local Bergen aesthetic to build credibility and purchase confidence. We also implemented Vipps Hurtigkasse to streamline checkout for Norwegian customers.
Project details
- Industry
- Jewelry and accessories
- Partner
- Merchant · 5 from 1 review · Shopify partner since 2025
What was delivered
- Storefront rebuild with a conversion-optimized design
- Design direction based on the local Bergen aesthetic
- Vipps Hurtigkasse checkout implementation
Inside the project
Bergen roots and Vipps checkout for Berg Watches
Berg Watches wanted a redesign that reflected its Bergen roots while driving online sales. Merchant rebuilt the storefront with a conversion-optimized design that leans into the local Bergen aesthetic, aiming to build credibility and purchase confidence. The cover image shows the homepage with a full-width hero section, a centred headline and tagline, and a single button leading to the watches. Alongside the redesign, Merchant implemented Vipps Hurtigkasse to streamline checkout for Norwegian customers.
About the partner
Merchant is based in Bergen, Norway, has been a Shopify Partner since 2025 and works in English, Norwegian, Swedish, Danish and Finnish. It holds a 5 rating from 1 review.
Frequently asked questions
Who redesigned the Berg Watches Shopify store?
Merchant rebuilt the Berg Watches storefront with a conversion-optimized design that leans into the local Bergen aesthetic.
What checkout change did Merchant make for Berg Watches on Shopify?
Merchant implemented Vipps Hurtigkasse to streamline checkout for Berg Watches' Norwegian customers.
Where is Merchant based and which languages does it work in?
Merchant is based in Bergen, Norway, and works in English, Norwegian, Swedish, Danish and Finnish.
Some sections on this page were written by ShopDigest AI from Merchant’s description and project images.
