Choice Legacy
Migrated Choice Legacy to a robust Shopify ecosystem, developing a storefront theme with synchronized Mobile app for seamless shopping. Key features: Beauty Profiler for personalized product recommendations, custom OTP-auth, after-sales, reward-point system, chat and courier partner integration for logistics driving 45% higher conversions, 30% operational efficiency, and 60% admin time savings.
Project details
- Industry
- Health and beauty
- Partner
- Brain Station 23 · 5 from 2 reviews · Shopify partner since 2023
What was delivered
- Migration of the store to Shopify
- Storefront theme with a synchronized mobile app
- Beauty Profiler for personalized product recommendations
- Custom OTP authentication
- After-sales, reward-point and chat features
- Courier partner integration for logistics
Inside the project
A Shopify storefront and mobile app for a beauty retailer
Choice Legacy sells skin care, makeup, hair care, baby care and undergarments, the categories shown in the store's main navigation. Brain Station 23 moved the store onto Shopify and developed a storefront theme alongside a mobile app kept in sync with it.
Beauty Profiler, OTP login and courier logistics
Beyond the storefront, the build added a Beauty Profiler that gives shoppers personalized product recommendations, custom OTP authentication, after-sales handling, a reward-point system, chat, and a courier partner integration for logistics. Brain Station 23 reports that these features drove 45% higher conversions, 30% operational efficiency and 60% admin time savings.
About the partner
Brain Station 23 is a Shopify Select Partner based in Dhaka, Bangladesh, a partner since 2023 serving regions including the United States, United Kingdom, Germany and Canada. Health and beauty is among the industries it works in, and it holds a 5 rating from 2 reviews.
Frequently asked questions
Who migrated the Choice Legacy beauty store to Shopify?
Brain Station 23 migrated Choice Legacy to Shopify, developing a storefront theme and a synchronized mobile app for the beauty retailer.
What features did Brain Station 23 build for the Choice Legacy Shopify store?
The build includes a Beauty Profiler for personalized product recommendations, custom OTP authentication, after-sales, a reward-point system, chat and a courier partner integration for logistics.
What results were reported for the Choice Legacy Shopify migration?
Brain Station 23 reports 45% higher conversions, 30% operational efficiency and 60% admin time savings.
Where is Brain Station 23 based and which languages does it work in?
Brain Station 23 is based in Dhaka, Bangladesh, and works in English and Bengali.
Some sections on this page were written by ShopDigest AI from Brain Station 23’s description and project images.
