Cou Cou Intimates

Cou Cou makes high-quality intimates for everyday. We’ve helped the brand get their site on solid technical footing to ease the growing pains of scaling rapidly. We performed a full rebuild of the site, ensuring the design principles established were upheld and that the site would remain stabile and performant for future growth.
Project details
- Industry
- Clothing and fashion
- Partner
- Studio Otto
What was delivered
- Full rebuild of the Shopify store
- Established design principles carried into the rebuilt site
- Technical foundation for future growth
Inside the project
Rebuilding Cou Cou's store for rapid growth
Cou Cou makes high-quality intimates for everyday wear. As the brand scaled rapidly, Studio Otto helped put its site on solid technical footing to ease the growing pains. The answer was a full rebuild of the store. The rebuild kept the design principles the brand had already established, and was meant to keep the site stable and performant as it grows. The project images show the homepage with a full-width hero image and a header with Shop, New, Bestsellers and About Us navigation.
About the partner
Studio Otto is a Shopify Plus tier partner based in Los Angeles, United States, that works in English and with clothing and fashion brands.
Frequently asked questions
Who rebuilt the Cou Cou Intimates Shopify store?
Studio Otto did a full rebuild of the Cou Cou Intimates Shopify store to give the brand solid technical footing as it scaled rapidly.
What did the Cou Cou Intimates Shopify rebuild involve?
Studio Otto reports rebuilding the whole site, keeping the brand's established design principles, so the store would stay stable and performant for future growth.
Where is Studio Otto based?
Studio Otto is based in Los Angeles, United States, and works in English.
Some sections on this page were written by ShopDigest AI from Studio Otto’s description and project images.


