DAMN PLASTIC

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Homepage of the DAMN PLASTIC Shopify store, rebranded and set up anew by Hanno Fäßler

Mit DAMN PLASTIC die Welt nachhaltig verändern. Dazu passend haben wir die gesamte Strategie zusammen mit dem Branding umgekrempelt und den Onlineshop neu aufgesetzt. Mit verkaufspsychologischen Prinzipien wurde ein idealer Kundenavatar erstellt und es wird von nun an auf die Bedürfnisse der Interessenten eingegangen. #forgreencouchpotatoes

Project details

IndustryAI
  • Lifestyle
Partner
Hanno Fäßler - dein eCommerce Wachstumspartner · 5 from 4 reviews · Shopify partner since 2021

What was delivered

AI-generated
  • Overhaul of the overall strategy
  • Rebranding
  • Online shop set up anew
  • Ideal customer avatar based on sales-psychology principles

Inside the project

AI-generated

Written by ShopDigest AI from Hanno Fäßler - dein eCommerce Wachstumspartner’s description and project images.

A new strategy, brand and shop for DAMN PLASTIC

DAMN PLASTIC sets out to change the world sustainably, with products aimed at what it calls #forgreencouchpotatoes. Hanno Fäßler overhauled the brand's entire strategy together with its branding and set up the online shop anew. The project images show a homepage with navigation for Shop, About Us, B2B, Franchise, Book a Speech and Consulting, plus a language selector and a full-width hero.

A customer avatar built on sales psychology

Using principles from sales psychology, an ideal customer avatar was created for the brand. According to Hanno Fäßler, the shop now addresses the needs of prospective customers.

About the partner

Hanno Fäßler is a Shopify Partner based in Dornbirn, Austria, working with merchants since 2021 and rated 5 from 4 reviews, with services offered in English and German.

From Hanno Fäßler’s portfolio

The developer’s own description of this project, as listed on their Shopify Partner profile, with an English translation by ShopDigest AI.

Changing the world sustainably with DAMN PLASTIC. To match this, we turned the entire strategy upside down together with the branding and set up the online shop anew. Using sales-psychology principles, an ideal customer avatar was created, and from now on the needs of prospective customers are addressed. #forgreencouchpotatoes

Original (German): Mit DAMN PLASTIC die Welt nachhaltig verändern. Dazu passend haben wir die gesamte Strategie zusammen mit dem Branding umgekrempelt und den Onlineshop neu aufgesetzt. Mit verkaufspsychologischen Prinzipien wurde ein idealer Kundenavatar erstellt und es wird von nun an auf die Bedürfnisse der Interessenten eingegangen. #forgreencouchpotatoes

Frequently asked questions

AI-generated
Who rebranded and rebuilt the DAMN PLASTIC Shopify store?

Hanno Fäßler, a Shopify Partner based in Dornbirn, Austria, overhauled DAMN PLASTIC's strategy and branding and set up its online shop anew.

What was done in the DAMN PLASTIC Shopify rebrand?

Hanno Fäßler reworked the brand's entire strategy and branding, set up the Shopify store anew and created an ideal customer avatar using sales-psychology principles.

Tags

  • Logo and visual branding
  • Lifestyle
  • Customer Avatar
  • Sales Psychology
  • Sustainable Products
+4 more
  • Store build or redesign
  • Business strategy guidance
  • Language Selector
  • Dropdown Navigation