Douglas Laing
Our task was to design and build a Shopify website for Douglas Laing & Co, a proudly independent, family-owned Scotch Whisky business in its third generation. We developed a new web presence that highlights the brand, and the unique aspects of their products whilst reducing friction in the sales process, encouraging users to make the Douglas Laing & Co website their first port of call.
Project details
- Service
- Industry
- Food and drink
- Partner
- Mucky Puddle
What was delivered
- Shopify website design
- Shopify website build
Inside the project
A Shopify home for a third-generation Scotch whisky family
Douglas Laing & Co is an independent, family-owned Scotch whisky business in its third generation. Mucky Puddle was tasked with designing and building its Shopify website: a new web presence meant to highlight the brand and what sets its products apart. The stated aim was to reduce friction in the sales process and encourage shoppers to make the Douglas Laing & Co website their first port of call.
Desktop and mobile views of the Douglas Laing & Co store
The project images show the homepage on desktop, with a top navigation menu covering Scotch whisky, gifts, and gin and spirits, along with search and cart. Below the menu, a full-width hero features a single bottle with a shop button. A mobile view shows a collection page with an introductory text block above a grid of products.
About the partner
Mucky Puddle is a Plus-tier Shopify Partner based in Glasgow, United Kingdom, working in English. Its industries include food and drink.
Frequently asked questions
Who designed and built the Shopify website for Douglas Laing & Co?
Mucky Puddle designed and built the Shopify website for Douglas Laing & Co, a family-owned Scotch whisky business in its third generation.
What was the goal of the Douglas Laing & Co Shopify whisky store?
Mucky Puddle says the new site was built to highlight the brand and what sets its products apart, reduce friction in the sales process and make the website shoppers' first port of call.
Where is Shopify expert Mucky Puddle based?
Mucky Puddle is based in Glasgow, United Kingdom, and works in English.
Some sections on this page were written by ShopDigest AI from Mucky Puddle’s description and project images.
