East Fork
BF partnered with East Fork to redesign and relaunch its DTC channel. We designed a comprehensive digital system and art direction for the brand, paired with a composable headless architecture, powered by Sanity CMS and Shopify Plus. Results: +6% Conversion Rate +11% Average Order Value
Project details
- IndustryAI
- Home and garden
- Partner
- Bondfire Inc. · 5 from 1 review · Shopify partner since 2013
What was delivered
AI-generated- Redesign and relaunch of the DTC channel
- Digital design system for the brand
- Brand art direction
- Composable headless architecture on Sanity CMS and Shopify Plus
Inside the project
AI-generatedWritten by ShopDigest AI from Bondfire Inc.’s description and project images.
A digital system and art direction for East Fork
East Fork sells pottery and tableware direct to consumers, and partnered with Bondfire Inc. to redesign and relaunch that DTC channel. The work covered a comprehensive digital system and art direction for the brand.
Headless architecture on Sanity CMS and Shopify Plus
Behind the redesigned storefront sits a composable headless architecture powered by Sanity CMS and Shopify Plus, paired with the new design system. For the relaunched DTC channel, Bondfire Inc. reports results of +6% conversion rate and +11% average order value.
About the partner
Bondfire Inc. is a Plus tier Shopify Partner based in Ojai, United States, working with Shopify since 2013 and serving merchants in the United States, Canada, France, Germany, the United Kingdom, Japan and Australia. Its industries include home and garden.
Frequently asked questions
AI-generatedWho redesigned the East Fork Shopify store?
Bondfire Inc. redesigned and relaunched East Fork's DTC channel, creating a digital system and art direction paired with a composable headless architecture on Sanity CMS and Shopify Plus.
What results did East Fork's headless Shopify redesign report?
Bondfire Inc. reports a +6% conversion rate and +11% average order value for the project.
Where is Bondfire Inc. based and which languages does it work in?
Bondfire Inc. is based in Ojai, United States, and works in English.
