F1 Authentics: Bespoke Shopify Plus Build & Marketing

This official Formula 1® memorabilia platform was looking to rebuild their store and realise their commercial potential. Through a bespoke Shopify Plus build, SEO, CRM, paid search and paid social, we resolved fragmentation and delivered a connected digital presence built for scale. The result: 44% YoY revenue growth, 66% increase from paid channels, and 60% improvement in Paid Social ROAS.
Project details
- IndustryAI
- Sports and recreation
- Partner
- Eastside® · 4.9 from 139 reviews · Shopify partner since 2012
What was delivered
AI-generated- Bespoke Shopify Plus store build
- SEO
- CRM
- Paid search campaigns
- Paid social campaigns
Inside the project
AI-generatedWritten by ShopDigest AI from Eastside®’s description and project images.
Rebuilding an official Formula 1® memorabilia store on Shopify Plus
F1 Authentics sells official Formula 1® memorabilia and was looking to rebuild its store and realise its commercial potential. Eastside® describes the answer as a bespoke Shopify Plus build that resolved fragmentation and delivered a connected digital presence built for scale. The project images show desktop and mobile versions of the store, with a top navigation menu, a product search bar and large full-width hero sections.
SEO, CRM and paid media for F1 Authentics
The engagement went beyond the build. Eastside® took on SEO, CRM, paid search and paid social for F1 Authentics as part of the same project. On results, Eastside® reports 44% YoY revenue growth, a 66% increase from paid channels and a 60% improvement in Paid Social ROAS.
About the partner
Eastside® is a Platinum Shopify Partner based in London, United Kingdom, partnered with Shopify since 2012 and serving the United Kingdom, United States and United Arab Emirates. It holds a 4.9 rating from 139 reviews.
Frequently asked questions
AI-generatedWho built the F1 Authentics Shopify Plus store?
Eastside® built F1 Authentics' store as a bespoke Shopify Plus build, alongside SEO, CRM, paid search and paid social for the official Formula 1® memorabilia brand.
What results did the F1 Authentics Shopify Plus rebuild and marketing deliver?
Eastside® reports 44% YoY revenue growth, a 66% increase from paid channels and a 60% improvement in Paid Social ROAS.
What does Eastside® charge for Shopify work?
Eastside® lists its pricing as "Starting from $2000".
Where is Eastside® based?
Eastside® is based in London, United Kingdom, works in English and serves the United Kingdom, United States and United Arab Emirates.

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