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Field Company

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Field Company Journal header on the cast iron cookware Shopify store designed by Hidden Gears

Field Company is a new classic American brand selling the lightest, smoothest, and nicest cast iron pan on the market. Working with typography specialist POLY, we created an extensible design system which supports a best-in-class direct to consumer shopping experience and in-depth educational content that delves into the art and science of cuisine.

Project details

IndustryAI
  • Home and garden
Partner
Hidden Gears · 5 from 6 reviews · Shopify partner since 2009

What was delivered

AI-generated
  • Extensible design system, created with typography specialist POLY
  • Design system support for the direct-to-consumer shopping experience
  • Design system support for in-depth educational content

Inside the project

AI-generated

Written by ShopDigest AI from Hidden Gears’ description and project images.

An extensible design system for Field Company's cast iron pans

Field Company is a new classic American brand selling cast iron pans. Working with typography specialist POLY, Hidden Gears created an extensible design system for the brand. The system supports two parts of the site: a direct-to-consumer shopping experience for the pans, and in-depth educational content on the art and science of cooking.

The Field Company Journal in the project images

The project images show the Field Company Journal, an editorial section that opens with a full-width header and the line "Our adventures in cast iron cooking, coast to coast." Below it, a browse-by-topic bar leads to recipe cards in a two-column grid, with titles such as Poached Pear Galette and Cast Iron-Baked Brie with Cranberry and Savory.

About the partner

Hidden Gears is a Shopify Select Partner based in Albany, United States, and has been a Shopify Partner since 2009, with a 5-star rating from 6 reviews. Its industries include Home and garden.

Frequently asked questions

AI-generated

Who designed the Shopify store for Field Company?

Hidden Gears created an extensible design system for Field Company, working with typography specialist POLY.

What did Hidden Gears build for the Field Company cast iron pan brand?

Hidden Gears says it created a design system that supports Field Company's direct-to-consumer shopping experience and its in-depth educational content on cooking.

Where is Hidden Gears based and which languages does it work in?

Hidden Gears is based in Albany, United States, and works in English.

Tags

  • Store build or redesign
  • Home and garden
  • Cast Iron Cookware
  • Design System
  • Direct to Consumer
  • Editorial Content
+2 more
  • Recipe Journal
  • Topic Navigation