Gen-Y Hitch

• Migration from a static WordPress website to Shopify
• Product information displayed through metafields without individual templates
• Product quizzes
• Dealer portals
• Ongoing retainer support

From a static WordPress site to a $3 million Shopify store

Gen-Y Hitch, an Australian towing hitch brand, previously ran a static WordPress website. Freakin' Awesome moved the business to Shopify and reports that it went from $60k in annual revenue to a $3 million a year Shopify store. The agency still works with Gen-Y Hitch on retainer after 2.5 years.

Metafields, product quizzes and dealer portals

Instead of using an individual template for each product, the Gen-Y Hitch store relies on extensive metafield customisation to display product information. Freakin' Awesome also builds backend functionality into the store and names product quizzes and dealer portals as examples.

About the partner

Freakin' Awesome is a Shopify Partner based in Gold Coast, Australia, working with Shopify since 2017 and rated 5 from 11 reviews. It works in industries including Automotive and serves clients in Australia, New Zealand, the United States, the United Kingdom, the United Arab Emirates, Singapore and Canada.

Who migrated Gen-Y Hitch's store to Shopify?

Freakin' Awesome moved Gen-Y Hitch from a static WordPress website to Shopify and still works with the store on retainer after 2.5 years.

Which platform did Gen-Y Hitch move to Shopify from?

Gen-Y Hitch moved to Shopify from a static WordPress website.

What results did the Gen-Y Hitch Shopify migration report?

Freakin' Awesome reports that Gen-Y Hitch went from $60k in annual revenue to a $3 million a year Shopify store.

What custom features does the Gen-Y Hitch Shopify store use?

According to Freakin' Awesome, the store uses metafields to display product information without individual templates, plus backend functionality such as product quizzes and dealer portals.

Where is Freakin' Awesome based?

Freakin' Awesome is based in Gold Coast, Australia, and works in English.