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Gordons Direct

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Gordons Direct Shopify store header and fragrance dropdown menu after the Magento 1 migration by Glaze Digital

Gordons Direct sought our expertise to migrate from Magento 1 to a new platform. Our objective extended beyond simply building a new site; we aimed to enhance their overall SEO performance. To achieve this, we revamped their entire navigation structure, developing Product Group Listing Pages specifically designed for tier 1 navigation items.

Project details

IndustryAI
  • Health and beauty
Partner
Glaze Digital · 5 from 6 reviews · Shopify partner since 2012

What was delivered

AI-generated
  • Migration from Magento 1 to Shopify
  • New site build
  • Revamped navigation structure
  • Product Group Listing Pages for tier 1 navigation items

Inside the project

AI-generated

Written by ShopDigest AI from Glaze Digital’s description and project images.

Moving Gordons Direct off Magento 1

Gordons Direct, a retailer whose project images show fragrance, skincare, makeup, hair and toiletries categories, brought in Glaze Digital to move off Magento 1. Glaze Digital set a goal wider than building a new site on Shopify: the migration was also used to improve the store's overall SEO performance.

Product Group Listing Pages for tier 1 navigation

To support that SEO goal, Glaze Digital revamped the store's entire navigation structure and developed Product Group Listing Pages designed specifically for the tier 1 navigation items.

About the partner

Glaze Digital is a Shopify Plus partner based in Belfast, United Kingdom, a Shopify Partner since 2012, serving the United Kingdom, the Netherlands and Ireland, with a 5 rating from 6 reviews. It lists Store build or redesign starting at $2500 and works in Health and beauty.

Frequently asked questions

AI-generated

Who migrated Gordons Direct from Magento 1 to Shopify?

Glaze Digital, a Shopify Plus partner based in Belfast, migrated Gordons Direct from Magento 1 to Shopify.

What SEO work was done in the Gordons Direct Shopify migration?

Glaze Digital revamped the store's entire navigation structure and developed Product Group Listing Pages designed specifically for tier 1 navigation items, aiming to improve overall SEO performance.

What does Glaze Digital charge for a Shopify store build or redesign?

Glaze Digital lists Store build or redesign as Starting at $2500.

Tags

  • Store migration
  • Health and beauty
  • Fragrance
  • Skincare
  • Makeup
  • Site Navigation
+5 more
  • SEO
  • Store build or redesign
  • Mega Menu
  • Collection Pages
  • Haircare