Growing Profitably In A Small Net Profit Industry
Bushwear, the UK’s #1 outdoor clothing brand, aimed to drive profitable sales. Over five years, eComOne delivered consistent ROAS above their target of 8. We ran Google Shopping and Search Ads, refined data feeds, used keyword sculpting and a hybrid model with custom labels. Meta Ads combined prospecting and remarketing, supported by Facebook API. Result: 8x ROAS and £2M+ from Google Ads.
Project details
- Industry
- Clothing and fashion
- Partner
- eComOne
What was delivered
- Google Shopping Ads
- Google Search Ads
- Data feed refinement
- Keyword sculpting
- Hybrid campaign model with custom labels
- Meta Ads prospecting and remarketing supported by Facebook API
Inside the project
A ROAS target of 8 for Bushwear's outdoor clothing sales
Bushwear, which eComOne describes as the UK's #1 outdoor clothing brand, wanted to drive sales that stayed profitable. The brand set a return on ad spend target of 8. Over five years of paid media work, eComOne reports delivering ROAS consistently above that target.
Google Shopping and Search with refined feeds and custom labels
On Google, eComOne ran both Shopping and Search Ads for Bushwear. The work included refining the product data feeds, keyword sculpting, and a hybrid campaign model organised with custom labels. eComOne reports £2M+ from Google Ads for the brand.
Meta Ads prospecting and remarketing for Bushwear
Alongside Google, Bushwear's Meta Ads combined prospecting and remarketing campaigns, supported by the Facebook API. Across the account, eComOne reports an 8x ROAS as the result of the work.
About the partner
eComOne is a Plus-tier Shopify Partner based in Lincoln, United Kingdom, working in English. Its industries include clothing and fashion.
Frequently asked questions
Who ran Google and Meta Ads for Bushwear's Shopify store?
eComOne ran Google Shopping, Google Search and Meta Ads for Bushwear, a UK outdoor clothing brand, over five years.
What results did eComOne report for the Bushwear paid ads account?
eComOne reports ROAS consistently above Bushwear's target of 8, an 8x ROAS overall and £2M+ from Google Ads.
What Google Ads work did eComOne do for this outdoor clothing brand?
eComOne ran Google Shopping and Search Ads, refined the data feeds and used keyword sculpting with a hybrid model built on custom labels.
Where is eComOne based?
eComOne is based in Lincoln, United Kingdom, and works in English.
Some sections on this page were written by ShopDigest AI from eComOne’s description and project images.
