Hello

1.Bespoke Shopify Development We built a custom Shopify store tailored to a modern watch-strap brand, focused on clean design and intuitive navigation. 2.Conversion Rate Optimisation (CRO) We refined user flows, product pages, and CTAs to improve engagement and drive higher conversions. 3.SEO Optimisation We optimised site structure, on-page elements, and content to improve search visibility and
Project details
- IndustryAI
- Jewelry and accessories
- Partner
- NOIR & BLANCO · 5 from 5 reviews · Shopify partner since 2022
What was delivered
AI-generated- Custom Shopify store for a watch-strap brand
- Refined user flows
- Product page and CTA updates
- Site structure and on-page optimisation
- Content optimisation for search
Inside the project
AI-generatedWritten by ShopDigest AI from NOIR & BLANCO’s description and project images.
A custom Shopify store for a watch-strap brand
Hello sells watch straps and presents itself as modern luxury gear, with a homepage aimed at men. NOIR & BLANCO describes the store as bespoke Shopify development tailored to the brand, with the focus on clean design and intuitive navigation. The project images show the homepage: a header with menu, search, account and cart icons, a row of social links, and a full-width hero with a headline about luxury watch straps.
Conversion and search work on Hello's product pages
Beyond the build, NOIR & BLANCO refined user flows, product pages and calls to action, aiming for higher engagement and conversions. On the SEO side, the agency optimised site structure, on-page elements and content to improve the store's search visibility.
About the partner
NOIR & BLANCO is a Shopify Partner based in Mumbai, India, since 2022, serving merchants in India, the United Kingdom, the United States, Australia, the United Arab Emirates and Canada, and working in English and Hindi. Its industries include jewelry and accessories, and it holds a 5 rating from 5 reviews.
Frequently asked questions
AI-generatedWho built the Shopify store for watch-strap brand Hello?
NOIR & BLANCO built a custom Shopify store for Hello, focused on clean design and intuitive navigation.
What CRO and SEO work was done on the Hello Shopify store?
NOIR & BLANCO says it refined user flows, product pages and CTAs to improve engagement and conversions, and optimised site structure, on-page elements and content for search visibility.
Where is NOIR & BLANCO based and which languages does it work in?
NOIR & BLANCO is based in Mumbai, India, and works in English and Hindi.




