How PLG Consolidated Their Tech Stack with Opinew

After 20+ years of online sales across eBay, Amazon, and other marketplaces, Phoenix Leather Goods—owners of BeltOutlet.com—had amassed over 77,000 reviews, with 70% being 5‐star. They needed a seamless way to migrate this rich social proof to their Shopify Plus store without starting from scratch. By integrating Opinew in early 2020, they effortlessly imported these reviews.
Project details
- ServiceAI
- IndustryAI
- Jewelry and accessories
- Partner
- Opinew
What was delivered
AI-generated- Opinew integrated with the Shopify Plus store
- Import of over 77,000 reviews from eBay, Amazon and other marketplaces
Inside the project
AI-generatedWritten by ShopDigest AI from Opinew’s description and project images.
Bringing over 77,000 marketplace reviews into Shopify Plus
Phoenix Leather Goods had sold online for 20+ years across eBay, Amazon and other marketplaces, building up over 77,000 reviews. Opinew reports that 70% of them were 5-star. The business wanted to bring that review history to its Shopify Plus store instead of starting from scratch. After integrating Opinew in early 2020, the brand imported those reviews into the store, according to Opinew's case study.
About the partner
Opinew is based in London, United Kingdom, and serves merchants in the United Kingdom, Bosnia and Herzegovina and India. It works in English, Spanish, German, French, Italian and other languages.
Frequently asked questions
AI-generatedHow did Phoenix Leather Goods import its marketplace reviews into Shopify?
According to Opinew's case study, Phoenix Leather Goods integrated Opinew with its Shopify Plus store in early 2020 and used it to import its reviews.
How many reviews did Phoenix Leather Goods bring to its Shopify Plus store?
Opinew reports that the brand had over 77,000 reviews from eBay, Amazon and other marketplaces, with 70% of them 5-star.
Where is Opinew based?
Opinew is based in London, United Kingdom, and serves the United Kingdom, Bosnia and Herzegovina and India.


