Ingarden
We enabled the partner to engage in marketing and product improvement, taking responsibility for conversion rates, AOV, and increasing the number of subscriptions. Our team made significant changes to the sales funnel and product selection, as well as the selection of additional products to create bundles. Here are some of these experiments
Project details
- Service
- Partner
- MakeBeCool OU · 5 from 3 reviews · Shopify partner since 2016
What was delivered
- Changes to the sales funnel
- Changes to product selection
- Additional products selected to create bundles
Inside the project
Owning Ingarden's conversion rate, AOV and subscriptions
On the Ingarden Shopify store, MakeBeCool OU took responsibility for conversion rate, average order value (AOV) and the number of subscriptions. The agency describes its role as enabling Ingarden to engage in marketing and product improvement.
Sales funnel, product selection and bundles
To work on those numbers, the agency made what it calls significant changes to the sales funnel and to product selection. It also chose additional products to group into bundles. MakeBeCool OU presents this work as a series of experiments on the store.
About the partner
MakeBeCool OU is a Select tier Shopify Partner based in Tallinn, Estonia, and has been a partner since 2016. It has a rating of 5 from 3 reviews and works in English with clients in Estonia, Germany, the United States and other European countries.
Frequently asked questions
Who handled Shopify conversion rate optimization for Ingarden?
MakeBeCool OU took responsibility for Ingarden's conversion rate, average order value and subscription numbers on Shopify.
What did MakeBeCool OU change on the Ingarden Shopify store?
MakeBeCool OU reports making significant changes to the sales funnel and product selection, and choosing additional products to create bundles.
Where is MakeBeCool OU based?
MakeBeCool OU is based in Tallinn, Estonia, and works in English.
Some sections on this page were written by ShopDigest AI from MakeBeCool OU’s description and project images.


