KnifeAid Shopify Plus Upgrade & CRO

KnifeAid is a premium knife sharpening service that debuted on Shark Tank US in 2020. Before their launch, they wanted to make sure their website was ready for the major traffic influx so they reached out to us to improve conversion rates through CRO methods as well as help them upgrade to Shopify Plus.
Project details
- Services
- Conversion rate optimization
- Shopify Plus upgrade
- Industry
- Services
- Partner
- Rebel.Online
What was delivered
- Conversion rate optimization for the KnifeAid store
- Upgrade to Shopify Plus
Inside the project
Preparing KnifeAid for a Shark Tank traffic influx
KnifeAid sells a knife sharpening service, and the project images show its homepage built around knife sharpening by mail. The brand debuted on Shark Tank US in 2020. Before its launch, KnifeAid wanted its website ready for a major influx of traffic, and brought in Rebel.Online for two pieces of work: conversion rate optimization using CRO methods, and an upgrade of the store to Shopify Plus.
About the partner
Rebel.Online is based in Cascais, Portugal, serves clients in Portugal, the United States, Canada and the United Kingdom, works in English and Portuguese (Brazil), and lists Services among its industries.
Frequently asked questions
Who did the Shopify Plus upgrade and CRO for KnifeAid?
Rebel.Online helped KnifeAid upgrade to Shopify Plus and worked on improving the store's conversion rates through CRO methods.
Why did KnifeAid invest in CRO and Shopify Plus?
KnifeAid, which debuted on Shark Tank US in 2020, wanted its website ready for a major influx of traffic before its launch.
Where is Rebel.Online based and which languages does it work in?
Rebel.Online is based in Cascais, Portugal, and works in English and Portuguese (Brazil).
Some sections on this page were written by ShopDigest AI from Rebel.Online’s description and project images.




