La Belle Boucle

For La Belle Boucle, the project involved a complete overhaul of the user journey, integrating a diagnostic tool and delivering a UI/UX design that was faithful to their brand identity. It included strategy development, back-end and front-end development, as well as webmastering and ongoing maintenance (RUN) to enhance site performance and user experience.
Project details
- IndustryAI
- Health and beauty
- Partner
- Axome · 4.8 from 4 reviews · Shopify partner since 2019
What was delivered
AI-generated- Complete overhaul of the user journey
- Diagnostic tool integration
- UI/UX design faithful to the brand identity
- Strategy development
- Back-end and front-end development
- Webmastering and ongoing maintenance (RUN)
Inside the project
AI-generatedWritten by ShopDigest AI from Axome’s description and project images.
A diagnostic tool inside La Belle Boucle's new user journey
La Belle Boucle sells curly hair care products. Its homepage appears in the project images with a header, a product carousel and a row of content tiles below. Axome reworked the store's full user journey and integrated a diagnostic tool into it. The UI/UX design was kept faithful to the brand's identity. The scope also covered strategy development and both back-end and front-end development.
Webmastering and RUN maintenance for La Belle Boucle
Beyond the redesign, Axome's scope covered webmastering and ongoing maintenance, which the agency calls RUN. Axome says this continued work was meant to improve site performance and the user experience for La Belle Boucle's shoppers, alongside the redesigned journey and the diagnostic tool.
About the partner
Axome is a Platinum Shopify Partner based in Saint-Etienne, France, a partner since 2019, rated 4.8 from 4 reviews, working in English and French. Its industries include health and beauty.
Frequently asked questions
AI-generatedWho redesigned the La Belle Boucle Shopify store?
Axome overhauled La Belle Boucle's user journey, integrated a diagnostic tool and delivered UI/UX design faithful to the brand identity.
What did the La Belle Boucle Shopify project include?
Axome lists strategy development, back-end and front-end development, a diagnostic tool integration, webmastering and ongoing maintenance (RUN).
Where is Axome based and which languages does it work in?
Axome is based in Saint-Etienne, France, and works in English and French.


