Looping - Refonte et CRO

Dans un contexte familial en constante évolution, avec des quotidiens parfois bien rythmés, Looping propose des produits de puériculture performants, qualitatifs et durables. Après avoir fait appel à moi pour une prestation CRO de plusieurs mois permettant de booster son chiffre d'affaire, la marque m'a fait confiance pour réaliser une refonte 360 de leur site Shopify.
Project details
- Industry
- Baby and childcare
- Partner
- Webplease
What was delivered
- CRO engagement over several months
- 360 redesign of the Shopify store
Inside the project
From a CRO engagement to a full Looping redesign
Looping sells childcare products that it describes as high-performing, high-quality and durable, aimed at families with busy daily lives. The brand first brought in Webplease for a CRO engagement that ran for several months, with the goal of boosting revenue. After that, Looping went back to Webplease for a 360 redesign of its Shopify site, so the same partner handled both the conversion work and the redesign.
Looping's homepage in the project images
The project image shows the homepage header, with a menu, search, a centred logo, a language selector, and account and cart icons. Below the header sits a full-width hero with a headline about French family know-how and a button leading to the bestsellers.
About the partner
Webplease is a Select-tier Shopify Partner based in Paris, France, working in English and French.
From Webplease’s portfolio
The developer’s own description of this project, as listed on their Shopify Partner profile, with an English translation by ShopDigest AI.
In a constantly changing family context, with daily lives that are sometimes very busy, Looping offers high-performing, high-quality and durable childcare products. After calling on me for a CRO service lasting several months to boost its revenue, the brand trusted me to carry out a 360 redesign of their Shopify site.
Original (French): Dans un contexte familial en constante évolution, avec des quotidiens parfois bien rythmés, Looping propose des produits de puériculture performants, qualitatifs et durables. Après avoir fait appel à moi pour une prestation CRO de plusieurs mois permettant de booster son chiffre d'affaire, la marque m'a fait confiance pour réaliser une refonte 360 de leur site Shopify.
Frequently asked questions
Who redesigned the Looping Shopify store?
Webplease carried out a 360 redesign of Looping's Shopify site, after first working with the brand on CRO.
What CRO work did Webplease do for Looping on Shopify?
Webplease reports a CRO engagement lasting several months for Looping, aimed at boosting the brand's revenue, before the full site redesign.
Where is Webplease based and which languages does it work in?
Webplease is based in Paris, France, and works in English and French.
Some sections on this page were written by ShopDigest AI from Webplease’s description and project images.



