Michel Germain Parfums - Fragrance Meets Luxury Commerce

We partnered with this iconic fragrance brand to redesign and on-going design, development and conversion rate optimization support for their Shopify site. The result? A luxurious, mobile-first storefront with seamless subscription integration and a 43% increase in mobile conversions.
Project details
- IndustryAI
- Health and beauty
- Partner
- Canesta · 5 from 2 reviews · Shopify partner since 2017
What was delivered
AI-generated- Shopify store redesign
- Mobile-first storefront
- Subscription integration
- Ongoing design and development support
- Ongoing conversion rate optimization
Inside the project
AI-generatedWritten by ShopDigest AI from Canesta’s description and project images.
A mobile-first redesign for Michel Germain Parfums
The Michel Germain Parfums redesign centred on a mobile-first storefront with subscription integration built in. The project images show the homepage of the Paris fragrance brand, with navigation for new arrivals, shop, gifts, scent family and the brand's story above a rotating hero slideshow and a row of product collection tiles.
Ongoing design, development and CRO for the fragrance store
Alongside the redesign, Canesta has provided ongoing design, development and conversion rate optimization support for the Shopify site. Canesta reports a 43% increase in mobile conversions as the result.
About the partner
Canesta is a Select Shopify Partner based in Los Angeles, United States, a partner since 2017, serving clients in the United States, Bulgaria, the United Kingdom, Germany, Italy and Australia. Canesta works with health and beauty brands, among other industries.
Frequently asked questions
AI-generatedWho redesigned the Michel Germain Parfums Shopify store?
Canesta redesigned the Michel Germain Parfums Shopify store as a mobile-first storefront with subscription integration, and has provided ongoing design, development and CRO support.
What results did the Michel Germain Parfums Shopify redesign report?
Canesta reports a 43% increase in mobile conversions for Michel Germain Parfums.
Where is Canesta based and which languages do they work in?
Canesta is based in Los Angeles, United States, and works in English.




