Molten - Theme Customisations & Conversion Rate Optimisations

We developed a fully customized product variant picker and grouped items for intuitive browsing, executed conversion‐rate optimizations, refreshed and updated the theme, and optimized page speed. Outcomes: enhanced UX, faster load times, and a measurable lift in conversions.
Project details
- IndustryAI
- Sports and recreation
- Partner
- shoplab · 4.9 from 14 reviews · Shopify partner since 2017
What was delivered
AI-generated- Custom product variant picker
- Grouped items for browsing
- Conversion rate optimisations
- Theme refresh and update
- Page speed optimisation
Inside the project
AI-generatedWritten by ShopDigest AI from shoplab’s description and project images.
A custom variant picker and grouped items for Molten
Molten sells sports balls, and the project images show a storefront with navigation organised by sport: basketball, football, handball, beach volleyball, and school and softballs. shoplab developed a fully customised product variant picker and grouped items, which shoplab describes as making browsing more intuitive, and refreshed and updated the existing theme.
Conversion and page speed work on the Molten store
Alongside the theme changes, shoplab carried out conversion rate optimisations and optimised page speed. shoplab reports enhanced UX, faster load times and a measurable lift in conversions.
About the partner
shoplab is a Shopify Plus partner based in Kirchheim B Munich, Germany, and has been a Shopify Partner since 2017, with a 4.9 rating from 14 reviews. shoplab works in English and German.
Frequently asked questions
AI-generatedWho customised the Shopify theme for Molten?
shoplab customised Molten's Shopify theme, building a custom product variant picker and grouped items, refreshing the theme and carrying out conversion and page speed optimisations.
What results did the Molten Shopify CRO and speed work deliver?
shoplab reports enhanced UX, faster load times and a measurable lift in conversions for Molten.
Where is shoplab based and which languages does it work in?
shoplab is based in Kirchheim B Munich, Germany, and works in English and German.




