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More Than a Brochure: Turning a Boutique Website into an Online Store

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Homepage of the She's Fabulous formalwear Shopify store built by McBride Digital

Katherine’s original website was a simple brochure, allowing brides and teens to browse formalwear before booking an in-store appointment. With her new Shopify store, customers can now purchase directly online. We created custom templates to showcase different product categories, expanded the range to include accessories, and integrated a booking system.

Project details

IndustriesAI
  • Clothing and fashion
  • Jewelry and accessories
Partner
McBride Digital · 5 from 1 review · Shopify partner since 2020

What was delivered

AI-generated
  • Shopify store replacing a brochure website
  • Custom templates for product categories
  • Range expanded to include accessories
  • Integrated booking system

Inside the project

AI-generated

Written by ShopDigest AI from McBride Digital’s description and project images.

From browse-and-book brochure to formalwear shop

She's Fabulous sells formalwear for brides and teens. Its original website worked as a brochure: shoppers could browse formalwear, then book an appointment to visit the store. On the new Shopify store, customers can buy directly online. McBride Digital also integrated a booking system.

Category templates and a new accessories range

McBride Digital built custom templates to show off the boutique's different product categories, and expanded the range to include accessories.

About the partner

McBride Digital is a Shopify Partner based in Letterkenny, Ireland, since 2020, serving clients in Ireland, the United Kingdom, the United States, Australia and New Zealand. Its industries include clothing and fashion.

Frequently asked questions

AI-generated

Who built the She's Fabulous formalwear Shopify store?

McBride Digital built the She's Fabulous Shopify store, replacing the boutique's brochure website with a store where customers can buy online.

What did McBride Digital build for this bridal and teen formalwear boutique on Shopify?

McBride Digital created custom templates for the product categories, expanded the range to include accessories and integrated a booking system.

Where is McBride Digital based?

McBride Digital is based in Letterkenny, Ireland, and works in English.

Tags

  • Store build or redesign
  • Clothing and fashion
  • Formalwear
  • Appointment Booking
  • Bridal Wear
  • Custom Templates
+3 more
  • Custom apps and integrations
  • Product and collection setup
  • Jewelry and accessories