Mother Raw
Alt & Dot was engaged in the go-to-market strategy and launch of Mother Raw. Our custom theme incorporates the unique buyer’s journey of their raw and refrigerated dressings. In our ongoing partnership, a design system and custom CMS has been implemented to support the brand’s SEM campaigns and associated landing pages. Theme: Custom / Apps: Shogun, Judge.me
Project details
- Industry
- Food and drink
- Partner
- Alt & Dot
What was delivered
- Go-to-market strategy and launch
- Custom Shopify theme
- Design system
- Custom CMS for SEM landing pages
Inside the project
A custom theme built around raw, refrigerated dressings
Mother Raw sells raw and refrigerated dressings, and Alt & Dot was engaged for the brand's go-to-market strategy and launch. The agency built a custom Shopify theme that, in its own words, incorporates the unique buyer's journey of these products.
A design system and CMS for Mother Raw's SEM landing pages
Through an ongoing partnership, Alt & Dot has implemented a design system and a custom CMS to support the brand's SEM campaigns and their landing pages. The project images show a landing page where shoppers vote between Maple Tahini and Lemon Turmeric Tahini dressings, followed by a thank-you panel showing which flavour is winning and social share buttons.
About the partner
Alt & Dot is a Shopify Plus partner based in Morrisburg, Canada, serving clients in Canada and Kosovo, with Food and drink among its industries.
Frequently asked questions
Who built the custom Shopify theme for Mother Raw?
Alt & Dot built Mother Raw's custom Shopify theme as part of the brand's go-to-market strategy and launch.
What did Alt & Dot do for the Mother Raw dressings brand on Shopify?
Alt & Dot worked on the go-to-market strategy and launch, built a custom theme around the buyer's journey for raw and refrigerated dressings, and through an ongoing partnership added a design system and custom CMS for SEM landing pages.
What does Alt & Dot charge for Shopify work?
Alt & Dot lists its pricing as "Starting from $7500".
Some sections on this page were written by ShopDigest AI from Alt & Dot’s description and project images.
