Nu U Nutrition - Shopify Plus
Nu U, a premium Supplements supplier; Affinity revamped the Shopify Plus site to boost speed, UX, and conversions. An in-depth audit identified design flaws, slow code, and UX issues. A new theme was designed and built, improving navigation, product pages, and overall speed. The result is a faster, more user-focused site with custom functionality and enhanced performance across all devices.
Project details
- IndustryAI
- Health and beauty
- Partner
- Affinity Agency · 5 from 7 reviews · Shopify partner since 2018
What was delivered
AI-generated- In-depth audit of design, code and UX
- New theme designed and built
- Improved navigation
- Reworked product pages
- Custom functionality
Inside the project
AI-generatedWritten by ShopDigest AI from Affinity Agency’s description and project images.
Auditing Nu U Nutrition's Shopify Plus store
Nu U Nutrition sells supplements, and Affinity Agency set out to improve the speed, user experience and conversions of its Shopify Plus site. The work began with an in-depth audit, which found design flaws, slow code and UX issues in the existing store.
A new supplements theme built around navigation and speed
A new theme was designed and built for the store. The changes focused on navigation, product pages and overall speed, and added custom functionality. Affinity Agency reports a faster, more user-focused site with better performance across all devices. The project images show the homepage, with a search bar in the header, a main menu covering Shop Products, Wellness Goals, Best Sellers, Bundles, Sports and Blog, and a rotating hero slider.
About the partner
Affinity Agency is a Shopify Select Partner based in Norwich, United Kingdom, has been a Shopify Partner since 2018 and has a 5 rating from 7 reviews. Its industries include health and beauty.
Frequently asked questions
AI-generatedWho redesigned the Nu U Nutrition Shopify Plus store?
Affinity Agency revamped Nu U Nutrition's Shopify Plus site, designing and building a new theme to improve speed, UX and conversions.
What did the Shopify Plus audit for Nu U Nutrition find?
Affinity Agency's in-depth audit found design flaws, slow code and UX issues in the existing store.
What changed in the Nu U Nutrition Shopify redesign?
The new theme improved navigation, product pages and overall speed and added custom functionality. Affinity Agency reports a faster, more user-focused site with better performance across all devices.
