Oh Polly – Luxury Women’s Fashion Shopify store

• Shopify Plus store experience
• Store navigation
• Mobile optimization
• Conversion-focused layouts

A Shopify Plus store for UK womenswear label Oh Polly

Oh Polly is a UK women's fashion brand, which Webfilaments describes as one of the country's fastest-growing. For this Shopify Plus project, Webfilaments worked on a luxury aesthetic, trend-driven design, store navigation and global reach. Mobile optimization and conversion-focused layouts were the other areas of the customer journey Webfilaments emphasised.

What the Oh Polly homepage image shows

The project's cover image shows the homepage layout: a header with the logo in the centre, menu, wishlist, account and bag icons, and a currency selector. Below it sit a full-width search bar and a large lifestyle hero section with a headline and a shop-now button.

About the partner

Webfilaments is a Shopify Partner based in Delhi, India, and a partner since 2020, with a 5-star rating from 6 reviews. Clothing and fashion is one of the industries it works in.

Who built the Oh Polly women's fashion Shopify Plus store?

Webfilaments created the Shopify Plus store experience for Oh Polly, a UK women's fashion brand.

What did the Oh Polly Shopify project focus on?

Webfilaments reports a focus on a luxury aesthetic, store navigation, global reach, trend-driven design, mobile optimization and conversion-focused layouts.

Where is Webfilaments based and which languages do they work in?

Webfilaments is based in Delhi, India, and lists languages including English, Spanish, German, French, Italian and Japanese.