ORTLIEB (Migration, ERP-Anbindung, Internationalisierung)

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Homepage of the ORTLIEB Shopify Plus store, migrated from Magento by Eshop Guide

Eshop Guide unterstützte ORTLIEB bei der Migration von Magento zu Shopify Plus, inklusive Aufbau von 10 internationalen Stores, zentraler Steuerung und Anbindung mehrerer ERP-Systeme. Ziel war ein moderner, skalierbarer E-Commerce-Auftritt mit verbesserter UX, länderspezifischen Anpassungen und D2C-Wachstum, der den stationären Handel integriert.

Project details

Services: Store migration
Systems integration
International expansion
Industry: Sports and recreation
Partner: Eshop Guide – Premier Partner für Migration, B2B & Integrationen (DACH)
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What was delivered

Migration from Magento to Shopify Plus
10 international stores
Central management of the stores
Connection of several ERP systems

Inside the project

From Magento to 10 Shopify Plus stores

ORTLIEB, the waterproof bag brand whose range includes bike bags, moved its ecommerce from Magento to Shopify Plus with Eshop Guide. The project covered setting up 10 international stores with central management. Eshop Guide also connected several ERP systems to the new Shopify Plus setup.

D2C growth alongside ORTLIEB's physical retail

The stated goal was a modern, scalable ecommerce presence with improved UX and country-specific adaptations. It was meant to support ORTLIEB's direct-to-consumer growth while integrating the brand's brick-and-mortar retail.

About the partner

Eshop Guide – Premier Partner für Migration, B2B & Integrationen (DACH) is a Premier Shopify Partner based in Bochum, Germany, working in English and German. Its industries include sports and recreation.

From Eshop Guide – Premier Partner für Migration, B2B & Integrationen (DACH)’s portfolio

The developer’s own description of this project, as listed on their Shopify Partner profile, with an English translation by ShopDigest AI.

Eshop Guide supported ORTLIEB with the migration from Magento to Shopify Plus, including the setup of 10 international stores, central management and the connection of several ERP systems. The goal was a modern, scalable e-commerce presence with improved UX, country-specific adaptations and D2C growth that integrates brick-and-mortar retail.
Original (German): Eshop Guide unterstützte ORTLIEB bei der Migration von Magento zu Shopify Plus, inklusive Aufbau von 10 internationalen Stores, zentraler Steuerung und Anbindung mehrerer ERP-Systeme. Ziel war ein moderner, skalierbarer E-Commerce-Auftritt mit verbesserter UX, länderspezifischen Anpassungen und D2C-Wachstum, der den stationären Handel integriert.

Frequently asked questions

Who migrated ORTLIEB's store to Shopify Plus?

Eshop Guide handled ORTLIEB's migration to Shopify Plus. The work included 10 international stores with central management and connections to several ERP systems.

Which platform did ORTLIEB move from to Shopify?

ORTLIEB moved from Magento to Shopify Plus, according to Eshop Guide.

Where is Eshop Guide based and which languages does it work in?

Eshop Guide is based in Bochum, Germany, and works in English and German.

Some sections on this page were written by ShopDigest AI from Eshop Guide – Premier Partner für Migration, B2B & Integrationen (DACH)’s description and project images.