OTTY Sleep - Expansion on Dawn Theme

Working closely with the business owners, we brought OTTYs new website vision to life. Focusing on best practise, SEO and functionality, OTTYs new website is market leading. OTTY had an adobe XD design of pages and elements that needed to be pixel perfect. We built OTTY's new website 100% to specification with the complexity of variants, upsells and more - fully bespoke built on the dawn theme!
Project details
- IndustryAI
- Home and garden
- Partner
- Perform Digital Media · 5 from 51 reviews · Shopify partner since 2023
What was delivered
AI-generated- New bespoke website build
- Pages and elements built pixel perfect to the client's design
- Product variants setup
- Upsells
Inside the project
AI-generatedWritten by ShopDigest AI from Perform Digital Media’s description and project images.
Building OTTY's pages pixel perfect to design
OTTY came to the project with a design of its pages and elements, and the build had to match it pixel perfect. Working closely with the business owners, Perform Digital Media built the new website 100% to that specification and calls the result fully bespoke. The agency says its focus was on best practice, SEO and functionality.
Variants and upsells for a mattress and sleep store
OTTY sells mattresses, pillows, toppers, beds, pet beds and accessories, as the main navigation in the project images shows. The build handles complex product variants and upsells, among other features.
About the partner
Perform Digital Media is a Shopify Plus partner based in Halifax, United Kingdom, with a 5 rating from 51 reviews, and has been a Shopify Partner since 2023. The agency works with home and garden brands and serves clients in the United Kingdom, United States, Canada, Ireland, the UAE and the Nordics.
Frequently asked questions
AI-generatedWho built OTTY's new Shopify website?
Perform Digital Media built OTTY's new Shopify website, working closely with the business owners.
What did the OTTY Shopify website project include?
Perform Digital Media built OTTY's pages and elements pixel perfect to the client's design, with complex product variants and upsells. The agency says it focused on best practice, SEO and functionality.
Where is Shopify partner Perform Digital Media based?
Perform Digital Media is based in Halifax, United Kingdom, and works in English.




