Paula's Choice
Teamed up with Paula’s Choice Singapore to upgrade their beauty e-commerce platform via Shopify Plus—boosting mobile-first speed, strengthening UX for skin-smart shoppers, and scaling international inventory and rewards seamlessly. We preserved brand trust, optimized checkout precision, and empowered Paula’s Choice to deliver science-backed skincare reliably at scale.
Project details
- IndustryAI
- Health and beauty
- Partner
- Jumpstart Commerce · 5 from 92 reviews · Shopify partner since 2014
What was delivered
AI-generated- Store upgrade on Shopify Plus
- Mobile-first speed improvements
- Shopper UX improvements
- International inventory and rewards scaling
- Checkout optimization
Inside the project
AI-generatedWritten by ShopDigest AI from Jumpstart Commerce’s description and project images.
Paula's Choice Singapore moves up to Shopify Plus
Paula's Choice Singapore sells science-backed skincare, and Jumpstart Commerce upgraded its beauty store on Shopify Plus. The work covered mobile-first speed, the shopping experience for what the description calls skin-smart shoppers, scaling international inventory and the rewards programme, and checkout. Jumpstart Commerce says it preserved brand trust throughout the upgrade.
The skincare homepage in the project images
The project cover shows the homepage with a centred logo, search, account and cart icons, and a main menu of Best Seller, Categories, Concerns, Collections, Ingredients and Beautypedia, so shoppers can browse by skin concern or ingredient. Below the menu sits a split hero banner, with a chat button and a Rewards button on screen.
About the partner
Jumpstart Commerce is a Platinum Shopify Partner based in Singapore, a partner since 2014, rated 5 from 92 reviews. It serves Singapore, Thailand, Malaysia, the Philippines and Indonesia and works in English, Chinese (PRC) and Chinese (Traditional).
Frequently asked questions
AI-generatedWho upgraded the Paula's Choice Singapore Shopify store?
Jumpstart Commerce upgraded the Paula's Choice Singapore beauty store on Shopify Plus.
What was improved in the Paula's Choice Shopify Plus upgrade?
Jumpstart Commerce reports work on mobile-first speed, the shopping experience, international inventory, the rewards programme and checkout.
Where is Jumpstart Commerce based?
Jumpstart Commerce is based in Singapore and works in English, Chinese (PRC) and Chinese (Traditional).
