Polaroid
We redesigned and rebuilt Polaroid.com to reflect the brand’s iconic, tactile spirit. Built on Headless Shopify Plus with Sanity and Yotpo, the new platform blends creativity, community, and commerce. Showcasing real-life photography, enhancing UX, and introducing a membership space to foster deeper connection.
Project details
- ServicesAI
- IndustriesAI
- Electronics
- Art and photography
- Partner
- Build in Amsterdam
What was delivered
AI-generated- Redesign of Polaroid's website
- Rebuild on headless Shopify Plus
- Membership space for the Polaroid community
Inside the project
AI-generatedWritten by ShopDigest AI from Build in Amsterdam’s description and project images.
Rebuilding Polaroid's website on headless Shopify Plus
Polaroid's website was redesigned and rebuilt by Build in Amsterdam on headless Shopify Plus. The agency's aim was to reflect the brand's tactile spirit and bring creativity, community and commerce together, with real-life photography and UX improvements at the front.
A membership space and a camera, film and printer catalogue
Alongside the redesign, the rebuild added a membership space meant to build a deeper connection with Polaroid's community. The project image shows the homepage, with navigation for cameras, specials, film, printers and accessories, links to the journal, education, apps and support, and a hero featuring a photo printer.
About the partner
Build in Amsterdam is a Shopify Plus partner based in Amsterdam, Netherlands, working in English, with art and photography among the industries it serves.
Frequently asked questions
AI-generatedWho redesigned and rebuilt Polaroid's Shopify store?
Build in Amsterdam redesigned and rebuilt Polaroid's website on headless Shopify Plus.
What was done in the Polaroid headless Shopify Plus redesign?
Build in Amsterdam reports that the new site features real-life photography and improved UX, and adds a membership space to build a deeper connection with Polaroid's community.
Where is Build in Amsterdam based?
Build in Amsterdam is based in Amsterdam, Netherlands, and works in English.
