Popstar Labs Redesign

We redesigned and rebuilt Popstar Labs’ homepage and product page to boost conversion and performance. The new experience features a bold layout, faster load times, and a streamlined buy box designed to drive clicks and improve clarity—built for growth on Shopify.
Project details
- Industry
- Health and beauty
- Partner
- Theory Digital
What was delivered
- Homepage redesign and rebuild
- Product page redesign and rebuild
- Streamlined buy box on the product page
Inside the project
Rebuilding the Popstar Labs homepage and product page
Popstar Labs sells supplements for men. Theory Digital redesigned and rebuilt two of its key pages, the homepage and the product page, to improve conversion and performance.
A streamlined buy box built for clicks
On the product page, Theory Digital built a streamlined buy box meant to drive clicks and make the page clearer. The agency describes the new experience as having a bold layout and faster load times, and says it was built for growth on Shopify.
About the partner
Theory Digital is a Shopify Plus partner based in Edmonton, Canada. It serves merchants in Canada, the United Kingdom and the United States, works in English and Spanish, and lists health and beauty among its industries.
Frequently asked questions
Who redesigned the Popstar Labs Shopify store?
Theory Digital redesigned and rebuilt the homepage and product page of the Popstar Labs Shopify store.
What did the Popstar Labs Shopify redesign include?
Theory Digital says it gave the homepage and product page a bold layout, faster load times and a streamlined buy box, with the aim of improving conversion and performance.
Where is Theory Digital based and which languages does it work in?
Theory Digital is based in Edmonton, Canada, and works in English and Spanish.
Some sections on this page were written by ShopDigest AI from Theory Digital’s description and project images.

