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Roller Rabbit: 2% AOV Lift Through Full Rebrand

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Roller Rabbit: 2% AOV Lift Through Full Rebrand

A full rebrand and digital flagship for TikTok's favorite brand, Roller Rabbit — resulting in a 2% lift in average order value. We rebuilt their Shopify experience to match the brand's warmth and editorial feel, without sacrificing the performance their growth demanded. A heritage brand, reimagined for the digital age.

How it was built