Sasha's Fine Foods

• Complete website revamp
• Logo design
• Branding
• Rebrand from The Barbie Girls to Sasha's Fine Foods

From The Barbie Girls to Sasha's Fine Foods

The client's review describes a large rebrand carried out with Engine Studios in late 2016 and early 2017, taking the company from The Barbie Girls to Sasha's Fine Foods, an online-only e-commerce business in Singapore. Engine Studios delivered the new logo and branding alongside a complete revamp of the Shopify website. The client calls it a very challenging assignment, describing a 'demanding' site that needed multiple customisations and precise functionality.

Meat, seafood and kombucha on the new storefront

The project images show the Sasha's Fine Foods logo above desktop and mobile views of the store. The desktop view has a product grid of items such as trout portions, lamb chops and kombucha boxes, each labelled with its category, followed by shop tiles for Meat & Poultry and Fish & Seafood. The mobile view shows a hero section and a row of the same product cards.

About the partner

Engine Studios is a Shopify Select Partner based in Singapore, serving Singapore and Japan, a Shopify partner since 2011 with a rating of 5 from 11 reviews. It works in English and Japanese, and Food and drink is among its industries.

Who redesigned and rebranded the Sasha's Fine Foods Shopify store?

Engine Studios carried out the complete website revamp, logo design and branding for Sasha's Fine Foods, a Singapore food business.

What did the Sasha's Fine Foods Shopify rebrand include?

Engine Studios delivered a complete website revamp plus logo design and branding. The client's review says the project rebranded the company from The Barbie Girls to Sasha's Fine Foods.

What does Engine Studios charge for Shopify work?

Engine Studios lists its pricing as "Starting from $800".