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Shopify Migration with SEO and Traffic Gains

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Homepage of the WINMAU darts store on Shopify, migrated by Visit Digital Ltd

We migrated leading sports brand WINMAU to Shopify, transforming their site into a direct-to-consumer store. The migration improved search performance, with average positions up by over 30% and click-through rates rising across high-intent terms. Non-branded visibility grew, with impressions more than doubling, strengthening both reach and sales potential.

Project details

IndustryAI
  • Sports and recreation
Partner
Visit Digital Ltd · 5 from 1 review · Shopify partner since 2020

What was delivered

AI-generated
  • Migration of the WINMAU site to Shopify
  • Direct-to-consumer Shopify store

Inside the project

AI-generated

Written by ShopDigest AI from Visit Digital Ltd’s description and project images.

Taking WINMAU direct to consumers on Shopify

WINMAU is a sports brand that Visit Digital Ltd describes as a leading one, and the project images show it sells darts. Visit Digital Ltd migrated the brand's site to Shopify and turned it into a direct-to-consumer store.

Search gains after WINMAU's move to Shopify

According to Visit Digital Ltd, the migration improved WINMAU's search performance. Average positions rose by over 30%, and click-through rates went up across high-intent terms. Non-branded visibility also grew, with impressions more than doubling, which the agency says strengthened both reach and sales potential.

About the partner

Visit Digital Ltd is a Plus-tier Shopify Partner based in Swansea, United Kingdom, serving the United Kingdom and the United States. A Shopify Partner since 2020 with a 5-star rating from 1 review, it lists Sports and recreation among its industries.

Frequently asked questions

AI-generated

Who migrated the WINMAU darts store to Shopify?

Visit Digital Ltd migrated WINMAU to Shopify and turned its site into a direct-to-consumer store.

What SEO results were reported after WINMAU's Shopify migration?

Visit Digital Ltd reports that average search positions rose by over 30%, click-through rates went up across high-intent terms, and non-branded impressions more than doubled.

Where is Shopify agency Visit Digital Ltd based?

Visit Digital Ltd is based in Swansea, United Kingdom, works in English and serves the United Kingdom and the United States.

Tags

  • Store migration
  • Sports and recreation
  • Darts
  • Direct-to-Consumer
+2 more
  • SEO
  • Non-Branded Search