Shopify Redesign

We redesigned an outdated theme for Rosi de Ruig's international lampshade business, incorporating improvements such as better navigation, video, improved product information via metafields and more brand content and storytelling.
Project details
- Industry
- Home and garden
- Partner
- Elphick & Co · 5 from 2 reviews · Shopify partner since 2019
What was delivered
- Redesign of an outdated Shopify theme
- Improved navigation
- Video added to the store
- Product information via metafields
- Brand content and storytelling
Inside the project
Reworking an outdated theme for a lampshade brand
Rosi de Ruig runs an international lampshade business, and Elphick & Co redesigned its outdated Shopify theme. The changes included better navigation, video, and improved product information delivered through metafields. The redesign also gave more room to brand content and storytelling. The project image shows the homepage header with the Rosi de Ruig logo, a menu, a trade link and a basket, above a full-width image.
About the partner
Elphick & Co is a Shopify Select Partner based in Cambridge, United Kingdom, a Partner since 2019 serving the United Kingdom, United States and Ireland, rated 5 from 2 reviews. Its industries include Home and garden.
Frequently asked questions
Who redesigned the Rosi de Ruig Shopify store?
Elphick & Co redesigned the outdated Shopify theme for Rosi de Ruig's international lampshade business.
What changed in the Rosi de Ruig Shopify redesign?
Elphick & Co reports better navigation, video, improved product information via metafields and more brand content and storytelling.
Where is Elphick & Co based and which languages do they work in?
Elphick & Co is based in Cambridge, United Kingdom, and works in English.
Some sections on this page were written by ShopDigest AI from Elphick & Co’s description and project images.

