Sustainable Fashion Business - Website design and development
22 Factor was a newly launched brand with a big mission; to counteract textile waste by using upcycled yarn to make the most of their products. While they had a strong mission, it was difficult to stand out in the competitive online fashion market. We made it our goal together to increase their brand awareness and website traffic.
Project details
- ServiceAI
- IndustryAI
- Clothing and fashion
- Partner
- Virtue Media Limited
What was delivered
AI-generated- Shopify website design
- Shopify website development
Inside the project
AI-generatedWritten by ShopDigest AI from Virtue Media Limited’s description and project images.
A new upcycled-yarn label in a crowded fashion market
22 Factor launched with a mission to counteract textile waste by making its products from upcycled yarn. According to Virtue Media Limited, the brand's mission was strong, but standing out in the competitive online fashion market was hard. The agency and the brand set a shared goal of increasing 22 Factor's brand awareness and website traffic.
What the 22 Factor homepage screenshots show
The project images show a centred header with Shop, Design Your Own, Personalisation and About Us in the navigation, followed by a script tagline. Below that, editorial blocks pair large model photos with short brand-story text about upcycled yarn and sustainable knitwear, set in alternating left and right layouts.
About the partner
Virtue Media Limited is a Shopify Plus partner based in Kowloon Tong, Hong Kong, working in English, Chinese (PRC) and Chinese (Traditional).
Frequently asked questions
AI-generatedWho designed and developed the Shopify website for 22 Factor?
Virtue Media Limited designed and developed the website for 22 Factor, a sustainable fashion brand that uses upcycled yarn.
What was the goal of the 22 Factor Shopify website project?
Virtue Media Limited says it worked with 22 Factor to increase the newly launched brand's awareness and website traffic in a competitive online fashion market.
What does Virtue Media Limited charge for Shopify work?
Virtue Media Limited lists its pricing as "Starting from $210".
More from Virtue Media Limited
Virtue Media Limited 0 0
Virtue Media Limited 0 0
Virtue Media Limited 0 0
Virtue Media Limited 0 0