The Puffin Hut

Siruss revamped The Puffin Hut's Shopify store, creating a seamless shopping experience with advanced filtering and tagging for a vast vape product range. We customised product displays, enabling easy navigation and admin management. The site features expert SEO for both local stores and national ecommerce. Unique tagging and filtering enhance promotions and user experience.
Project details
- Industry
- Vape and e-cigarettes
- Partner
- Siruss
What was delivered
- Shopify store revamp
- Advanced product filtering and tagging
- Customised product displays
- SEO for local stores and national ecommerce
Inside the project
Filtering and tagging for a large vape range
The Puffin Hut sells a large range of vape products. In the revamp, Siruss added advanced filtering and tagging so shoppers can move through the range more easily. The team also customised how products are displayed, which makes the catalogue easier to browse and easier for the store's team to manage in the admin. Siruss also says the custom tagging and filtering support the store's promotions.
SEO for retail stores and national online sales
The Puffin Hut has local stores and also sells online across the country. Siruss set up SEO for both: the brand's local stores and its national ecommerce business.
About the partner
Siruss is a Shopify Select partner based in Shrewsbury, United Kingdom, working in English.
Frequently asked questions
Who revamped The Puffin Hut's Shopify store?
Siruss revamped The Puffin Hut's Shopify store. The work added advanced filtering and tagging, customised product displays and SEO.
What was done for The Puffin Hut's Shopify vape store?
Siruss added advanced filtering and tagging for the vape range and customised the product displays. It also set up SEO for the brand's local stores and its national ecommerce business.
Where is Siruss, the Shopify partner, based?
Siruss is based in Shrewsbury, United Kingdom, and works in English.
Some sections on this page were written by ShopDigest AI from Siruss’ description and project images.



