Thuasne: A new e-shop to support growth

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Homepage of the Thuasne Shopify e-shop with a running hero image, redesigned by Webqam Groupe

The project in a few words: ▫A UX/UI overhaul of the platform to enhance storytelling ▫A custom link to the PIM ▫The implementation of marketing automation to boost conversion ▫A comprehensive web marketing strategy to support acquisition

Project details

IndustryAI
  • Sports and recreation
Partner
Webqam Groupe · 4.9 from 4 reviews · Shopify partner since 2020
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What was delivered

AI-generated
  • UX/UI overhaul of the e-shop
  • Custom link to the PIM
  • Marketing automation implementation
  • Web marketing strategy for acquisition

Inside the project

AI-generated

Written by ShopDigest AI from Webqam Groupe’s description and project images.

A storytelling-led e-shop for Thuasne

Thuasne's project title presents the new e-shop as support for growth. Webqam Groupe reworked the UX and UI with storytelling in mind and connected the store to the PIM through a custom link. Beyond the build, the agency implemented marketing automation aimed at conversion and a web marketing strategy for acquisition. The cover image shows the homepage, with a header carrying navigation, search, account and cart, above a full-width hero section featuring a runner.

About the partner

Webqam Groupe is a Shopify Plus partner based in Saint-Etienne, France, a partner since 2020 with a 4.9 rating from 4 reviews, working in French. Its industries include Sports and recreation.

Frequently asked questions

AI-generated
Who redesigned the Thuasne Shopify e-shop?

Webqam Groupe carried out a UX/UI overhaul of Thuasne's Shopify e-shop to enhance storytelling and support the brand's growth.

What did the Thuasne Shopify project include?

Webqam Groupe lists a UX/UI overhaul, a custom link to the PIM, marketing automation to boost conversion and a web marketing strategy to support acquisition.

Where is Webqam Groupe based and which languages does it work in?

Webqam Groupe is based in Saint-Etienne, France, and works in French.

Tags

  • Store build or redesign
  • Sports and recreation
  • PIM Integration
  • Marketing Automation
  • Acquisition Strategy
+3 more
  • Systems integration
  • Conversion rate optimization
  • Brand Storytelling