Tomsen Sports

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Tomsen Sports project cover with the Tomsen logo and brand story, from Brand Empwr's Shopify portfolio

For Tomsen, our mission was clear: we needed to craft a website that seamlessly blends the thrill of Tomsen's new sport with a frictionless shopping journey. Tomsen envisioned a digital space that educates, engages, and converts. From unravelling the "Why" behind Tomsen to simplifying the purchase process for every age group, we're here to enhance the connection between passion and precision.

Project details

Industry
  • Sports and recreation
Partner
Brand Empwr
View all works

What was delivered

  • Website for Tomsen's new sport
  • Content explaining the why behind Tomsen
  • Purchase process simplified for every age group

Inside the project

Tomsen and the Novaskis winter sport

According to the project cover, Tomsen was started by three people with one goal: bring winter sports to people, and people to winter sports. Its product is Novaskis, billed as "The New Way to Ski", and the brand describes the core of the sport as having fun. As the sport is new, the website had to introduce it as well as sell it.

A site built to educate, engage and convert

Brand Empwr describes Tomsen's brief as a website that educates, engages and converts. That meant explaining the why behind Tomsen and making the purchase process simple for shoppers of every age group. Brand Empwr says the goal was to blend the excitement of the new sport with a frictionless shopping journey.

About the partner

Brand Empwr is a Shopify Select Partner based in Manchester, United Kingdom, and works in English.

Frequently asked questions

Who built the Shopify website for Tomsen Sports?

Brand Empwr built the Shopify website for Tomsen Sports, the winter sports brand behind Novaskis.

What was the goal of the Tomsen Sports Shopify website?

Brand Empwr says Tomsen wanted a site that educates, engages and converts, explains the why behind the brand and makes buying simple for every age group.

Where is Brand Empwr based?

Brand Empwr is based in Manchester, United Kingdom, and works in English.

Some sections on this page were written by ShopDigest AI from Brand Empwr’s description and project images.

Tags

  • Store build or redesign
  • Sports and recreation
  • Skis