Understatement Underwear
Redesigning and developing custom features for a women's underwear store to improve user experience and boost conversions. Results: - Increase in returning customers: from 29% to 37% - 22% increase in conversions - Organic traffic growth: from 7K to 12K
Project details
- IndustryAI
- Clothing and fashion
- Partner
- DigitalSuits · 5 from 5 reviews · Shopify partner since 2017
What was delivered
AI-generated- Store redesign
- Custom feature development
Inside the project
AI-generatedWritten by ShopDigest AI from DigitalSuits’ description and project images.
Redesigning a women's underwear store on Shopify
Understatement Underwear sells women's underwear through its Shopify store. DigitalSuits did two parts of the work: it redesigned the store and developed custom features. Both had the same stated purpose: to improve the user experience and to boost conversions.
Returning customers up from 29% to 37%
DigitalSuits reports three results for the store. The share of returning customers went from 29% to 37%, conversions increased by 22%, and organic traffic grew from 7K to 12K. These figures come from DigitalSuits' own portfolio entry.
About the partner
DigitalSuits is a Plus-tier Shopify Partner based in Miami, United States, serving the United States, the United Kingdom and Ukraine, and has been a partner since 2017. It works in clothing and fashion among other industries and holds a 5 rating from 5 reviews.
Frequently asked questions
AI-generatedWho redesigned the Understatement Underwear Shopify store?
DigitalSuits redesigned the Understatement Underwear Shopify store and developed custom features for it, aiming to improve the user experience and boost conversions.
What results did the Understatement Underwear Shopify redesign report?
DigitalSuits reports a 22% increase in conversions, returning customers rising from 29% to 37%, and organic traffic growing from 7K to 12K.
