Universal Music

Working closely with UMG, we’ve crafted a full custom-designed website that amplifies their passion for sharing critically acclaimed music to fans around the world. From the moment you land on the homepage, discover exclusive merchandise from favourite artists right away. Listen to top new hits from the album’s Spotify preview seamlessly integrated into the product pages.
Project details
- IndustryAI
- Music and entertainment
- Partner
- 360&5 · 4.9 from 283 reviews · Shopify partner since 2013
What was delivered
AI-generated- Fully custom-designed Shopify website
- Homepage featuring exclusive artist merchandise
- Spotify album previews on product pages
Inside the project
AI-generatedWritten by ShopDigest AI from 360&5’s description and project images.
Exclusive artist merch from the first screen
Universal Music Group (UMG) shares critically acclaimed music with fans around the world, and 360&5 worked closely with the label on a full custom design for its store. Exclusive merchandise from favourite artists is presented on the homepage, so visitors can find it as soon as they land. The project image shows the homepage with a slider of artist merchandise and a main menu split into What's New, Music, Merch and Artist.
Spotify album previews on UMG product pages
Product pages carry a Spotify preview of the album, so fans can listen to its top new hits on the same page as the merchandise. 360&5 integrated the preview directly into the product pages.
About the partner
360&5 is a Shopify Premier partner based in Singapore, a Shopify partner since 2013, serving regions including Singapore, China, Hong Kong, Malaysia and Australia. It holds a 4.9 rating from 283 reviews and works in English, Chinese (PRC) and Chinese (Traditional).
Frequently asked questions
AI-generatedWho built the custom Shopify store for Universal Music?
360&5 worked closely with Universal Music Group (UMG) to create a fully custom-designed Shopify website for the label's merchandise.
What features did 360&5 add to the Universal Music Shopify store?
360&5 reports that exclusive artist merchandise is featured on the homepage, and that Spotify album previews are integrated into product pages so fans can listen to top new hits.
Where is 360&5 based and which languages does it work in?
360&5 is based in Singapore and works in English, Chinese (PRC) and Chinese (Traditional).



