CONDITION1: An American Manufacturer Sees DTC Success

Condition 1, a division of Royal Case Company, specializes in top-quality, airtight hard cases. Despite strong Amazon sales, their direct-to-consumer website lagged. Dayton Daft, Marketing Director, knew Ethercycle could help after following The Unofficial Shopify Podcast. “Every metric on our end has improved— conversion rate, average order value, time spent on site, bounce rate. It was awesome..."