Instant Checkout ‑ Buy Button — Market Share Across Shopify App Store Groups
Instant Checkout ‑ Buy button's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword buy buttons | 1.77%1.77 | Climbing |
| Keyword skip cart | 1.28%1.28 | Climbing |
| Keyword buy now button | 0.34%0.34 | Climbing |
| Keyword one click checkout | 0.25%0.25 | Climbing |
| Category Cart customization Marketing and conversion > Checkout > Cart customization | 0.02%0.02 | Climbing |
| Keyword checkout page | 0.02%0.02 | Climbing |
| Category Checkout Marketing and conversion > Checkout | 0.01%0.01 | Climbing |
| Category Marketing and conversion | 0.00%0.00 | Climbing |
Showing 1-8 out of 8
Key Insights:
- Instant Checkout ‑ Buy button captures 1.8% of installs in buy buttons — its strongest position among the 8 Shopify groups shown.
- Over the past 30 days, 8 gained share — net positive share momentum.
- buy buttons is the biggest gainer (+1.77pp) — strongest share momentum this month.
Instant Checkout ‑ Buy Button — Market Share Trend Across Top Groups
Monthly market share trajectory for Instant Checkout ‑ Buy button across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Keyword Buy Buttons | — | 4.36% | 4.00%0 | 4.00%– | 4.00%– | 1.82%2 |
| Keyword Skip Cart | 3.72% | 7.45%4 | 5.94%2 | 5.94%– | 5.94%– | 1.29%5 |
| Keyword Buy Now Button | 0.65% | 0.32%0 | 0.57%0 | 0.57%– | 0.57%– | 0.34%0 |
| Keyword One Click Checkout | 0.12% | 0.07%0 | 0.06%0 | 0.06%– | 0.06%– | 0.25%0 |
| Category Cart Customization | 0.04% | 0.04%– | 0.04%– | 0.04%– | 0.04%– | 0.02%0 |
Key Insights:
- Across the 5 plotted groups, Instant Checkout ‑ Buy button expanded share in 0 and contracted in 5.
Top Categories Instant Checkout ‑ Buy Button Ranks In on Shopify
- Keyword buy buttons — Holds 1.8% market share in this keyword (+1.77pp this month) — Instant Checkout ‑ Buy button's growing footprint here.
- Keyword skip cart — Holds 1.3% market share in this keyword (+1.28pp this month) — Instant Checkout ‑ Buy button's growing footprint here.
- Keyword buy now button — Holds 0.3% market share in this keyword (+0.34pp this month) — Instant Checkout ‑ Buy button's growing footprint here.
- Keyword one click checkout — Holds 0.3% market share in this keyword (+0.25pp this month) — Instant Checkout ‑ Buy button's growing footprint here.
- Category Cart customization — Holds 0.0% market share in this category (+0.02pp this month) — Instant Checkout ‑ Buy button's growing footprint here.
Instant Checkout ‑ Buy Button on Shopify — Market Share FAQs
1. Where does Instant Checkout ‑ Buy button have the most market share on Shopify?
Instant Checkout ‑ Buy button captures the largest share of installs in buy buttons — 1.8% of the group's tracked install base, followed by 1.3% in skip cart and 0.3% in buy now button. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Instant Checkout ‑ Buy button gaining or losing share in?
Instant Checkout ‑ Buy button is gaining share in more groups than it's losing. buy buttons is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Instant Checkout ‑ Buy button's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Instant Checkout ‑ Buy button's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Instant Checkout ‑ Buy button's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
