Variant Description Omg Shopify App – Market Share & Install Footprint
(Updated September 2026) Track Variant Description OMG's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Add unique variant descriptions and display variant metafields.
Variant Description Omg — Market Share Across Shopify App Store Groups
Variant Description OMG's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
CategoryMetafields Store design > Content > Metafields | 1.43%0.10 | Declining |
CategoryContent Store design > Content | 0.17%0.00 | Growing |
Keywordmetafields editor | 0.07%0.03 | Growing |
CategoryProduct variants Selling products > Custom products > Product variants | 0.05%0.00 | Growing |
CategoryCustom products Selling products > Custom products | 0.05%0.00 | Growing |
KeywordBulk import and export | 0.02%0.00 | Growing |
CollectionWorks with Online Store 2.0 themes | 0.02%0.00 | Declining |
CategorySelling products | 0.02%0.00 | Growing |
KeywordDescriptions | 0.01%0.00 | Growing |
CategoryStore design | 0.01%0.00 | Growing |
Showing 1-10 out of 10
Key Insights:
- Variant Description OMG captures 1.4% of installs in Metafields — its strongest position among the 10 Shopify groups shown.
- Over the past 30 days, 8 gained share and 2 lost share — net positive share momentum.
- metafields editor is the biggest gainer (+0.03pp) — strongest share momentum this month.
Variant Description Omg — Market Share Trend Across Top Groups
Monthly market share trajectory for Variant Description OMG across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Metafields | 1.41% | 1.53%0.12 | 1.52%0.01 | 1.07%0.45 | 0.71%0.36 | 1.06%0.35 |
| Content | 0.17% | 0.17% | 0.17% | 0.13%0.04 | 0.09%0.04 | 0.14%0.05 |
| Product Variants | 0.05% | 0.05% | 0.05% | 0.04%0.01 | 0.03%0.01 | 0.04%0.01 |
| Custom Products | 0.05% | 0.05% | 0.05% | 0.04%0.01 | 0.03%0.01 | 0.04%0.01 |
| Metafields Editor | 0.14% | 0.16%0.02 | 0.04%0.12 | 0.05%0.01 | 0.09%0.04 | 0.02%0.07 |
Key Insights:
- Across the 5 plotted groups, Variant Description OMG expanded share in 0 and contracted in 5.
Top Categories Variant Description Omg Ranks In on Shopify
- CategoryMetafields — Holds 1.4% market share in this category (-0.10pp this month) — slipping in this category.
- CategoryContent — Holds 0.2% market share in this category (+0.00pp this month) — Variant Description OMG's growing footprint here.
- Keywordmetafields editor — Holds 0.1% market share in this keyword (+0.03pp this month) — Variant Description OMG's growing footprint here.
- CategoryProduct variants — Holds 0.1% market share in this category (+0.00pp this month) — Variant Description OMG's growing footprint here.
- CategoryCustom products — Holds 0.1% market share in this category (+0.00pp this month) — Variant Description OMG's growing footprint here.
Variant Description Omg on Shopify — Market Share FAQs
1. Where does Variant Description OMG have the most market share on Shopify?
Variant Description OMG captures the largest share of installs in Metafields — 1.4% of the group's tracked install base, followed by 0.2% in Content and 0.1% in metafields editor. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Variant Description OMG gaining or losing share in?
Variant Description OMG is gaining share in more groups than it's losing. metafields editor is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Variant Description OMG's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Variant Description OMG's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Variant Description OMG's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
