Early Bird: Preorder & Restock — Market Share Across Shopify App Store Groups
Early Bird: Preorder & Restock's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Collection thank-you-order-status-preorders-backorders | 51.61%11.14 | Climbing |
| Category Pre-orders Marketing and conversion > Upsell and bundles > Pre-orders | 0.35%0.02 | Declining |
| Category Stock alerts Marketing and conversion > Upsell and bundles > Stock alerts | 0.27%0.02 | Declining |
| Category Upsell and bundles Marketing and conversion > Upsell and bundles | 0.05%0.00 | Declining |
| Keyword Deposits | 0.05%0.08 | Declining |
| Keyword split payments | 0.02%0.00 | Climbing |
| Category Marketing and conversion | 0.02%0.00 | Declining |
| Keyword Campaigns | 0.01%0.02 | Declining |
| Keyword Payment schedules | 0.01%0.00 | Declining |
| Keyword Deferred payments | 0.01%0.00 | Declining |
Showing 1-10 out of 17
Key Insights:
- Early Bird: Preorder & Restock captures 51.6% of installs in thank-you-order-status-preorders-backorders — its strongest position among the 10 Shopify groups shown (17 groups in total).
- Over the past 30 days, 2 gained share and 8 lost share — net downward pressure.
- Deposits saw the sharpest contraction (-0.08pp) — worth checking whether the dip is short-term or sustained.
Early Bird: Preorder & Restock — Market Share Trend Across Top Groups
Monthly market share trajectory for Early Bird: Preorder & Restock across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Collection Thank-You-Order-Status-Preorders-Backorders | 63.89% | 55.88%8 | 54.84%1 | 48.65%6 | 51.52%3 | 51.61%0 |
| Category Pre-Orders | 0.56% | 0.43%0 | 0.37%0 | 0.39%0 | 0.37%0 | 0.35%0 |
| Category Stock Alerts | 0.44% | 0.34%0 | 0.30%0 | 0.31%0 | 0.29%0 | 0.27%0 |
| Category Upsell And Bundles | 0.08% | 0.06%0 | 0.05%0 | 0.06%0 | 0.06%– | 0.05%0 |
| Keyword Deposits | 0.75% | 0.42%0 | 0.15%0 | 0.19%0 | 0.05%0 | 0.05%– |
Key Insights:
- Early Bird: Preorder & Restock's biggest share gain is in Thank-You-Order-Status-Preorders-Backorders — expanded from 48.5% to 51.6% over the charted period.
- Across the 5 plotted groups, Early Bird: Preorder & Restock expanded share in 1 and contracted in 4.
Top Categories Early Bird: Preorder & Restock Ranks In on Shopify
- Collection thank-you-order-status-preorders-backorders — Holds 51.6% market share in this collection (+11.14pp this month) — Early Bird: Preorder & Restock's growing footprint here.
- Category Pre-orders — Holds 0.3% market share in this category (-0.02pp this month) — slipping in this category.
- Category Stock alerts — Holds 0.3% market share in this category (-0.02pp this month) — slipping in this category.
- Category Upsell and bundles — Holds 0.1% market share in this category (-0.00pp this month) — slipping in this category.
- Keyword Deposits — Holds 0.1% market share in this keyword (-0.08pp this month) — slipping in this keyword.
Early Bird: Preorder & Restock on Shopify — Market Share FAQs
1. Where does Early Bird: Preorder & Restock have the most market share on Shopify?
Early Bird: Preorder & Restock captures the largest share of installs in thank-you-order-status-preorders-backorders — 51.6% of the group's tracked install base, followed by 0.3% in Pre-orders and 0.3% in Stock alerts. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Early Bird: Preorder & Restock gaining or losing share in?
Early Bird: Preorder & Restock is contracting in more groups than it's expanding. Deposits saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
3. How is Early Bird: Preorder & Restock's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Early Bird: Preorder & Restock hold market share?
Early Bird: Preorder & Restock appears in 17 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Early Bird: Preorder & Restock's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Early Bird: Preorder & Restock is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
