Top 94 A/b testing Shopify Apps in November 2026

Check out all a/b testing apps tailor-made for your Shopify store. Whether you are seeking free or paid solutions, Shopify offers a diverse range of 94 top-notch apps catering to businesses of all sizes. These apps are designed to boost your Shopify store's performance and make managing your business a breeze. Explore the collection and discover how these a/b testing apps can take your Shopify store to the next level! We meticulously handpicked these top a/b testing apps by evaluating various parameters, including ratings, reviews, price, popularity, launch date, and best matches, to ensure they offer the best value and experience to our users. Read full information here. Check out all a/b testing apps tailor-made for your Shopify store. Whether you're seeking free plans or premium solutions, Shopify offers a diverse range of 94 top-notch apps catering to businesses of all sizes. Discover the perfect tools to elevate your' e-commerce experience today!

Judge.me Product Reviews App leads a/b testing apps with 54.7% market share, ahead of Intelligems: A/B Testing at 16.5%. A concentrated field — one app holds most of the tracked installs.

94 apps trackedUpdated 15 November 2026

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Top ranked · #1 of 94
Intelligems: A/B Testing

Intelligems: A/B Testing by Intelligems

Increase your profit by testing different prices and shipping rates using A/B tests.

Free Trial: 14 days
Pros
  • The platform excels in running comprehensive A/B tests for pricing, shipping, and content, providing actionable insights.
  • The team is highly responsive, knowledgeable, and proactive in assisting with setup, troubleshooting, and strategy.
  • The app is intuitive and easy to navigate, even for non-technical users, with a clean dashboard and straightforward setup.
Cons
  • Some users find the pricing plans expensive, especially for smaller businesses or those needing advanced features.

What merchants said

“Intelligems has been a reliable tool for A/B testing on our Shopify store. It works well, and the support team has been responsive and helpful whenever we’ve needed assistance.”
Alpha Lion · United States · ★ 5.0 · 11/11/2026

Summary

Starting Price$69/mo
Free Trial14 days
Launch Date01 Dec 2021
DeveloperIntelligems
Ratings4.8 ★ (203)
Install NowView charts
About the App

Intelligems: A/B Testing, a A/b testing Shopify app, has achieved 199 reviews and an average rating of 4.8 stars since its launch 5 years ago. Designed to assist Shopify merchants with - "Test your prices, shipping rates, discounts, and website content using A/B testing. Use real data to increase your profit." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Intelligems: A/B Testing offers a host of key features, including:

  • Price Testing:Test different product prices and "compare at" prices throughout your product range using AB split testing.
  • Shipping Strategies:Test various shipping costs and free shipping limits in an AB Test to increase profits.
  • Customer Segmentation:Customers are divided into "live" groups, providing you with perfect data for comparison.
  • Performance Monitoring:Monitor average order value, conversion, and margin effects on a live dashboard.
  • Visual Modifications:Alter text, banners, delivery bars, and other visual elements within groups.
Pricing Details

Intelligems: A/B Testing offers 0 free plans and 4 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Smart Content · $69/month

    Included features: Test landing pages, themes, and content, Personalize every page by audience, Use AI to make content edits quickly, Know which content tests to run next, See profit per visitor on every test, Connect to Slack, Claude, ChatGPT & more

  2. Smart Merchandise · $112.10/month

    Included features: All Smart Content features, plus:, Test discount types and amounts, Add progress bars and messaging, Add PDP and cart upsells, Add quantity breaks and bundles, Automate free gift with purchase

  3. Smart Shipping · $112.10/month

    Included features: All Smart Content features, plus:, Find your best free shipping threshold, Add free shipping progress bar, Test flat, weight, and zone rates, Personalize rates by audience, Track profit on every shipping test

  4. Unlimited · $349/month

    Included features: All Smart Content features, plus:, Smart Merchandising, Smart Pricing and Smart Shipping, Smart Checkout & Post-Purchase, Run unlimited tests & uncapped AI usage, Receive a storefront audit and roadmap, Launch with white glove onboarding, Get a dedicated Customer Success Manager

Pros and Cons

Delve into ShopDigest's expert insights on Intelligems: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Intelligems: A/B Testing A/b testing App review.

Pros
  • The platform excels in running comprehensive A/B tests for pricing, shipping, and content, providing actionable insights.
  • The team is highly responsive, knowledgeable, and proactive in assisting with setup, troubleshooting, and strategy.
  • The app is intuitive and easy to navigate, even for non-technical users, with a clean dashboard and straightforward setup.
  • The tool emphasizes profit-based testing, helping businesses optimize pricing and shipping strategies for better margins.
  • Works well with Shopify, including headless stores, and offers detailed documentation for smooth implementation.
  • Users report significant improvements in conversion rates, AOV, and overall profitability from test results.
  • Regular updates and new functionalities enhance testing capabilities and user experience.
  • The onboarding process is thorough, with dedicated support to guide users through initial setup and test execution.
  • The app runs smoothly without slowing down the site, ensuring a seamless user experience.
  • Offers flexibility to tailor tests to specific business needs, including conditional creative and volume discounts.
Cons
  • Some users find the pricing plans expensive, especially for smaller businesses or those needing advanced features.
  • Certain functionalities, like landing page tests, require custom code and can be less intuitive.
  • A few users noted discrepancies between advertised and actual pricing plans.
Talk to the developer

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#2 of 94
Elevate A/B Testing Price Test

Elevate A/B Testing Price Test by Elevate

Boost Income by AB Testing Product Prices, Names, Pictures and so on.

Pricing Plans: $49/month, $99/month, $499/month
Free Trial: 14 days
Pros
  • Fast, responsive, and highly personalized assistance, often praised for quick resolutions and proactive help.
  • Intuitive interface and straightforward setup, allowing users to start testing quickly.
  • Comprehensive A/B, split, and price testing capabilities with real-time analytics.
Cons
  • Some users find the lowest pricing tier ($99/month) expensive compared to alternatives.

What merchants said

“ElevateAB has established itself as a serious contender in the AB Testing arena. Full feature set for serious operators, and pricing that makes sense for your CFO. We've made good use of custom events, profit intelligence and personalization in addition to the core experiment features. Customer support is solid and stands out -- need help and their team moves to ensure you're good to go. High recommend 12/10”
Homedics · United States · ★ 5.0 · 11/10/2026

Summary

Starting Price$49/mo
Free Trial14 days
Launch Date22 Dec 2020
DeveloperElevate
Ratings4.9 ★ (146)
Install NowView charts
About the App

Elevate A/B Testing Price Test, a A/b testing Shopify app, has achieved 143 reviews and an average rating of 4.9 stars since its launch 6 years ago. Designed to assist Shopify merchants with - "Grow your business using advanced A/B testing, including optimized tests and price tests. Begin A/B Testing now." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Elevate A/B Testing Price Test offers a host of key features, including:

  • Real-time A/B Testing:Instant traffic division allows real-time A/B testing and precise results.
  • Data-driven price optimization:Improved pricing: Enhance your pricing through insights gained from data.
  • Performance Monitoring:Live analytics: Track A/B test revenue, conversion rates and average order value immediately.
  • Website Efficiency:No Effect on Website Loading Speed - Don't give up on fast load times.
  • Live Chat Support:Get expert help with AB testing through live chat support.
Pricing Details

Elevate A/B Testing Price Test offers 0 free plans and 3 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Basic Plan · $49/month

    Included features: Template testing, Theme testing, Split URL testing, Visual content editor testing, Bayesian statistics model, Basic audience targeting & segmentation, Live chat and email support

  2. Standard Plan · $99/month

    Included features: Everything in Basic, Plus:, Price testing, Shipping testing, Product image testing, Checkout flow testing, Advanced custom testing (CSS/JS), AI-powered test suggestions, Advanced audience targeting segmentation

  3. Premium Plan · $499/month

    Included features: Everything in Standard, Plus:, Dedicated Account Manager, Personalized A/B Testing Roadmap, Custom & complex integrations, White-glove onboarding and setup, Multi-currency market price testing, Subscription price testing, Priority support dedicated slack channel

Pros and Cons

Delve into ShopDigest's expert insights on Elevate A/B Testing Price Test - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Elevate A/B Testing Price Test A/b testing App review.

Pros
  • Fast, responsive, and highly personalized assistance, often praised for quick resolutions and proactive help.
  • Intuitive interface and straightforward setup, allowing users to start testing quickly.
  • Comprehensive A/B, split, and price testing capabilities with real-time analytics.
  • Proven effectiveness in improving conversion rates and revenue through data-driven decisions.
  • Ability to test various elements like pricing, shipping, images, and layouts across product pages.
  • Competitive pricing relative to the value and features offered.
  • Clear, actionable insights presented in an understandable format.
  • Regular updates and new features based on user needs.
  • Team often anticipates and addresses user concerns before they arise.
  • Users report tangible financial benefits from using the app.
Cons
  • Some users find the lowest pricing tier ($99/month) expensive compared to alternatives.
Talk to the developer

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#3 of 94
Shoplift ‑ CRO & A/B Testing

Shoplift ‑ CRO & A/B Testing by Shoplift

CRO & AB testing for themes, templates, prices, content, pages

Free Trial: 14 days
Pros
  • The app is intuitive and easy to navigate, even for beginners.
  • Support team is responsive, knowledgeable, and proactive in assisting users.
  • Effortlessly integrates with Shopify and existing templates without requiring coding.
Cons
  • Some users experienced crashes, freezes, or 502 gateway errors.

What merchants said

“A great customer support team quickly provided solutions to our problems ”
Theswaf · United States · ★ 5.0 · 8/24/2026

Summary

Starting Price$99/mo
Free Trial14 days
Launch Date15 Sep 2022
DeveloperShoplift
Ratings4.9 ★ (134)
Install NowView charts
About the App

Shoplift ‑ CRO & A/B Testing, a A/b testing Shopify app, has achieved 133 reviews and an average rating of 4.9 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "No-code AB testing combined with your shop to boost your theme and significantly increase earnings." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Shoplift ‑ CRO & A/B Testing offers a host of key features, including:

  • Advanced A/B Testing:A/B Testing: Simply test with detailed segmentation like Audiences, Devices and more.
  • Template Enhancement:Lift Assist: Enhance your templates with new features that align with your brand.
  • Advanced Reporting:Reports: Detailed analysis providing useful, comprehensive understanding.
  • Rapid Loading:Performance: quick page loading without any interruptions.
Pricing Details

Shoplift ‑ CRO & A/B Testing offers 0 free plans and 3 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Core · $99/month

    Included features: Template, Theme, & URL testing, Bayesian predictive analysis, Segment by mobile vs. desktop, One-click "Apply Winner"

  2. Advanced · $399/month

    Included features: Everything in Core, Price testing, Advanced audience segmentation, API - Use with Claude & ChatGPT, GA4 integration & data exports, Subscription Testing, Lift Assist, Personalization

  3. Pro · $999/month

    Included features: Everything in Advanced, Dedicated Merchant Success Manager, Twice monthly strategy sessions, Storefront audit and testing roadmap, Dedicated Slack channel, Quarterly Business Review

Pros and Cons

Delve into ShopDigest's expert insights on Shoplift ‑ CRO & A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Shoplift ‑ CRO & A/B Testing A/b testing App review.

Pros
  • The app is intuitive and easy to navigate, even for beginners.
  • Support team is responsive, knowledgeable, and proactive in assisting users.
  • Effortlessly integrates with Shopify and existing templates without requiring coding.
  • Simplifies the process of setting up and running impactful tests with clear results.
  • Provides detailed analytics and actionable insights, including device and traffic segmentation.
  • Offers pre-built templates and recommendations to optimize testing strategies.
  • Users can launch tests rapidly, often within the same day of installation.
  • Many users report significant improvements in conversion rates and other key metrics.
  • Dedicated reps provide strategic guidance and feel like an extension of the team.
  • Considered cost-effective compared to competitors like VWO and Optimizely.
Cons
  • Some users experienced crashes, freezes, or 502 gateway errors.
  • Lacks certain advanced CRO functionalities found in other tools.
  • Occasional problems with outdated or custom themes disrupting tests.
  • Inability to test checkout pages limits its use for some e-commerce needs.
  • "Pricing Concerns" was removed from CONS as the majority of reviews praised affordability, with only a few outliers expressing dissatisfaction.
Talk to the developer

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Keyword ranking

Top three ranked in Shopify App Store

Intelligems: A/B Testing
Intelligems: A/B Testing

Test your prices, shipping rates, discounts, and website content using A/B testing. Use real data to increase your profit.

4.8 ★ (203)$69/mo onwards
View app data →
Elevate A/B Testing Price Test
Elevate A/B Testing Price Test

Grow your business using advanced A/B testing, including optimized tests and price tests. Begin A/B Testing now.

4.9 ★ (146)$49/mo onwards
View app data →
Shoplift ‑ CRO & A/B Testing
Shoplift ‑ CRO & A/B Testing

No-code AB testing combined with your shop to boost your theme and significantly increase earnings.

4.9 ★ (134)$99/mo onwards
View app data →
#4 of 94
ABsolutely: A/B Testing

ABsolutely: A/B Testing by Absolutely

A/B test prices, shipping, themes, templates, pages & more

Free Trial: 14 days
Pros
  • Clear analytics and reporting help users identify optimal price points for increased profitability.
  • The app is praised for its intuitive interface and quick, easy setup process.
  • Multiple users highlight the responsive and helpful customer support team.
Cons
  • A small number of users report the app not working as expected.

What merchants said

“Je recommande fortement cette application pour a/b test, équipe au top ! Merci à Ika ;) 5/5”
Elios · France · ★ 5.0 · 9/30/2026

Summary

Starting Price$49/mo
Free Trial14 days
Launch Date29 Nov 2024
DeveloperAbsolutely
Ratings4.9 ★ (47)
Install NowView charts
About the App

ABsolutely: A/B Testing, a A/b testing Shopify app, has achieved 47 reviews and an average rating of 4.9 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "A/B test prices, shipping, themes, templates & content to maximize profit from every visitor" it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. ABsolutely: A/B Testing offers a host of key features, including:

  • A/B test product prices and shipping rates to find your most profitable setup
  • A/B test themes, templates, and URLs with no code or developer needed
  • Real-time analytics with statistical significance on every test
  • Segment visitors by traffic source, device, location, and more
  • Set up any test in under 2 minutes with our guided setup flow
Pricing Details

ABsolutely: A/B Testing offers 0 free plans and 3 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Content Testing · $49/month

    Included features: Visual Editor Tests, Theme & Template Tests, URL Redirect Tests, Advanced Audience Targeting, Real-Time Analytics, Live Chat Support

  2. Price Testing · $199/month

    Included features: Product Price Tests, Shipping Rate Tests, Visual Editor Tests, Theme & Template Tests, URL Redirect Tests, Advanced Audience Targeting, Real-Time Analytics, Live Chat Support

  3. Advanced Testing · $499/month

    Included features: Everything in Price Testing Plan, Dedicated Strategy Manager & Roadmap, Slack Channel Support, Advanced & Custom Integrations

Pros and Cons

Delve into ShopDigest's expert insights on ABsolutely: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full ABsolutely: A/B Testing A/b testing App review.

Pros
  • Clear analytics and reporting help users identify optimal price points for increased profitability.
  • The app is praised for its intuitive interface and quick, easy setup process.
  • Multiple users highlight the responsive and helpful customer support team.
  • Provides clear, actionable insights to refine pricing strategies without guesswork.
  • Demonstrated success in boosting revenue and profit through data-driven pricing tests.
Cons
  • A small number of users report the app not working as expected.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built ABsolutely: A/B Testing, not a support queue.

#5 of 94
Visually A/B Testing & CRO

Visually A/B Testing & CRO by Visually.io

A/B testing & CRO: simply AB test & personalize with no code

Pricing Plans: Free, $15/month, $25/month, $80/month
Free Trial: 14 days
Pros
  • The intuitive interface and no-code editor make it accessible for non-technical users.
  • Frequent praise for responsive, knowledgeable, and proactive customer service.
  • Robust features for running tests quickly, with actionable insights and high-impact results.
Cons
  • Some users reported doubts about the accuracy of test results and platform reliability.

What merchants said

“Great tool for ab testing themes and upselling. The support is quick and helpful”
Jordan Craig · United States · ★ 5.0 · 10/21/2026

Summary

Starting PriceFree
Free Trial14 days
Launch Date15 Jun 2022
DeveloperVisually.io
Ratings4.8 ★ (148)
Install NowView charts
About the App

Visually A/B Testing & CRO, a A/b testing Shopify app, has achieved 147 reviews and an average rating of 4.8 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Easily modify, customize, enhance and A/B test whatever you wish." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Visually A/B Testing & CRO offers a host of key features, including:

  • Intuitive Designing:Intelligent and Code-free, Graphic Editor
  • Testing & Optimization:Testing and Improving A/B
  • AI Recommendations:Product suggestions based on artificial intelligence
  • Upselling Strategies:Intelligent & adaptable upsells (including after purchase)
  • Personalized Advertising:Personalizing User Experience & Focusing Targets
Pricing Details

Visually A/B Testing & CRO offers 1 free plan and 3 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free - Dev Stores · $0/month

    Included features: Free for development stores, Chat Support, AI-Powered Visual Editor, Try all of our platform features

  2. Up to 100 Orders · $15/month

    Included features: Chat Support, AI-Powered Visual Editor, Advanced Personalization, Unlimited Recs, Upsells & Post Purchase, Unlimited A/B Tests

  3. Up to 200 Orders · $25/month

    Included features: Chat Support, AI-Powered Visual Editor, Advanced Personalization, Unlimited Recs, Upsells & Post Purchase, Unlimited A/B Tests

  4. Up to 600 Orders · $80/month

    Included features: Chat Support, AI-Powered Visual Editor, Advanced Personalization, Unlimited Recs, Upsells & Post Purchase, Unlimited A/B Tests

Pros and Cons

Delve into ShopDigest's expert insights on Visually A/B Testing & CRO - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Visually A/B Testing & CRO A/b testing App review.

Pros
  • The intuitive interface and no-code editor make it accessible for non-technical users.
  • Frequent praise for responsive, knowledgeable, and proactive customer service.
  • Robust features for running tests quickly, with actionable insights and high-impact results.
  • The team provides valuable guidance, creative ideas, and data-driven recommendations.
  • Significant improvements in conversion rates, AOV, and incremental revenue reported.
  • Advanced targeting and segmentation for tailored user experiences.
  • Tests can be set up and deployed within minutes, reducing reliance on developers.
  • Drag-and-drop functionality and pre-built templates simplify design changes.
  • Affordable pricing with unlimited testing, often replacing multiple other tools.
  • Continuous updates and new functionalities keep the platform ahead of competitors.
Cons
  • Some users reported doubts about the accuracy of test results and platform reliability.
  • A few reviewers noted missing features like testing images or menu structures.
Talk to the developer

Install in Your Store Now

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#6 of 94
Eraya: A/B Testing

Eraya: A/B Testing by Eraya.ai

Boost profit with price test, shipping, template AB test & CRO

Pricing Plans: Free, $39/month, $99/month
Free Trial: 14 days
Key Features
  • Price A/B Testing: Optimize pricing to increase revenue and conversions.
  • Theme Testing: A/B test Shopify themes for higher-converting stores.
  • Shipping Rate A/B Testing: Find the shipping strategy that boosts conversions.
  • Template Testing: Split test page templates and layouts to improve CRO and sales
  • Content A/B Testing: AB test product titles, images, descriptions, and banners

What merchants said

“Highly recommend, great app and best in class customer service.”
Dwights Outdoors · New Zealand · ★ 5.0 · 10/27/2026

Summary

Starting PriceFree
Free Trial14 days
Launch Date30 Oct 2025
DeveloperEraya.ai
Ratings5.0 ★ (38)
View on ShopifyView charts
About the App

Eraya: A/B Testing, a A/b testing Shopify app, has achieved 36 reviews and an average rating of 5 stars since its launch 1 years ago. Designed to assist Shopify merchants with - "A/B Testing prices, shipping, themes, content, URLs & AB test popups, discounts for CRO and sales." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Eraya: A/B Testing offers a host of key features, including:

  • Price A/B Testing: Optimize pricing to increase revenue and conversions.
  • Theme Testing: A/B test Shopify themes for higher-converting stores.
  • Shipping Rate A/B Testing: Find the shipping strategy that boosts conversions.
  • Template Testing: Split test page templates and layouts to improve CRO and sales
  • Content A/B Testing: AB test product titles, images, descriptions, and banners
Pricing Details

Eraya: A/B Testing offers 1 free plan and 2 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: 1 Active Test, 50 Orders, Split URL test, Page Template Test, Basic Analytics, Statistical Significance - 95% Bayesian, Email support

  2. GROWTH · $39/month

    Included features: Theme testing, Template testing, Visual Editor Content Test, Product Image, Description & Title Test, Advance Style & Javascript Test (CSS/JS), Advance Audience Targeting, Personalize every page by Audience, Priority support

  3. Pro · $99/month

    Included features: Advance Price Test (Multi Market), Shipping Test, Discount Testing, Checkout Block Testing (11+ Blocks), Traffic Source & Subscription Reporting, Multi-variant testing, Advance Audience Targeting, MCP insights with Claude & ChatGPT

Talk to the developer

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#7 of 94
ABConvert: A/B Testing

ABConvert: A/B Testing by ABConvert

Enhance average order value, maximize profits, manage product costs and use analytics.

Free Trial: 14 days
Pros
  • The app is consistently described as smooth, fast, and easy to set up compared to competitors.
  • Offers extensive testing capabilities, including price, content, and messaging tests with clear analytics.
  • Frequent praise for responsive, personalized, and expert assistance, often with quick resolutions.
Cons
  • Some users experienced delays or confusion during setup, particularly with custom themes.

What merchants said

“I needed urgent help, so I contacted support, and Leo helped me out very quickly! (plus abconvert is a hidden gem)”
AXIRA · Norway · ★ 5.0 · 4/1/2026

Summary

Starting Price$99/mo
Free Trial14 days
Launch Date31 Oct 2022
DeveloperABConvert
Ratings4.7 ★ (84)
Install NowView charts
About the App

ABConvert: A/B Testing, a A/b testing Shopify app, has achieved 83 reviews and an average rating of 4.7 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Boost your profits by simply testing product prices, shipping rates, and product content." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. ABConvert: A/B Testing offers a host of key features, including:

  • Product Testing:A/B tests for product prices, shipping costs, and product page content.
  • Ecommerce Optimization:Increase your Average Order Value (AOV) and Conversion Rate (CVR) by offering free shipping for a minimum order amount and trying out flat rate pricing.
  • Real-time Traffic Splitting:Live traffic dividing in real-time for precise results with minimal speed effects.
  • UTM-Based Pricing:Conduct tests for different countries and show varying prices according to the UTM source.
  • Real-Time Analytics:Keep track of your results as they happen with our advanced analytics.
Pricing Details

ABConvert: A/B Testing offers 0 free plans and 4 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Starter · $99/month

    Included features: Visual editor, Template, Theme test, URL redirect test, Shipping test, Checkout test, Offer test, Analytics dashboard, Audience targeting, 24/7 AI assistant

  2. Growth · $199/month

    Included features: All Starter features, Price test, Theme check service, Live guided onboarding

  3. Scale · $399/month

    Included features: All Growth features, Multi-market price test, Monthly test reviews, Prioritized technical support

  4. Pro · $599/month

    Included features: All Scale features, White-glove onboarding, Dedicated account manager, Dedicated Slack channel

Pros and Cons

Delve into ShopDigest's expert insights on ABConvert: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full ABConvert: A/B Testing A/b testing App review.

Pros
  • The app is consistently described as smooth, fast, and easy to set up compared to competitors.
  • Offers extensive testing capabilities, including price, content, and messaging tests with clear analytics.
  • Frequent praise for responsive, personalized, and expert assistance, often with quick resolutions.
  • Intuitive design and straightforward navigation make it accessible for users of all skill levels.
  • Flexible features allow users to tailor tests to their specific needs, including custom code adjustments.
  • Highlighted as a cost-effective solution compared to more expensive third-party alternatives.
  • Many users noted the ease of installation and immediate usability for standard tests.
  • Provides comprehensive data and metrics to evaluate test results effectively.
  • Works well with Shopify and other apps, including custom or complex store setups.
Cons
  • Some users experienced delays or confusion during setup, particularly with custom themes.
  • One user reported overselling due to lack of automatic inventory synchronization.
  • A review noted a significant price increase that led to discontinuation.
Talk to the developer

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#8 of 94
Personizely: A/B Testing

Personizely: A/B Testing by Personizely

Email Popup, Exit Popup, Intelligent Popup, Popup Window, Upsell Popup

Pricing Plans: $39/month, $59/month
Free Trial: 14 days
Pros
  • Highly responsive, knowledgeable, and hands-on assistance from the support team.
  • Intuitive design and straightforward setup, often highlighted as user-friendly.
  • Wide range of features including popups, A/B testing, cross-selling, and email list building.
Cons
  • Some users find the cost steep compared to alternatives.

What merchants said

“A very solid tool for improving our conversion rate. We started with basic A/B tests and have gradually expanded how we use the platform. Shipping testing has been particularly useful for testing different offers and finding what works best for our customers. The team is also very responsive and open to feedback.”
Lotus Wheel AU · Australia · ★ 5.0 · 9/30/2026

Summary

Starting Price$39/mo
Free Trial14 days
Launch Date26 Sep 2018
DeveloperPersonizely
Ratings5.0 ★ (94)
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About the App

Personizely: A/B Testing, a A/b testing Shopify app, has achieved 94 reviews and an average rating of 5 stars since its launch 8 years ago. Designed to assist Shopify merchants with - "Personizely uses email popups, exit intent, and upselling to enhance your conversion rate and sales." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Personizely: A/B Testing offers a host of key features, including:

  • Email Popups Strategy:Use email popups to increase your email list with genuine potential customers.
  • Reducing Cart Abandonment:Use popup offers when customers try to leave to reduce shopping cart abandonment.
  • Improve cross-selling:Boost your average order value by applying personalized cross-selling deals.
  • Upsell Strategies:Assist your customers in selecting a better version of a product through upsell recommendations.
  • Customer Understanding:Learn how using surveys, quizzes, and NPS can aid in understanding your visitors.
Pricing Details

Personizely: A/B Testing offers 0 free plans and 2 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Essential · $39/month

    Included features: URL split testing, Theme testing, Website widgets (popups, bars, callouts), Chat & email support

  2. Premium · $59/month

    Included features: All in Essential, plus:, Content A/B testing, URL split testing, Theme testing, Price test & shipping testing, Advanced targeting, Website personalization, Customer success manager

Pros and Cons

Delve into ShopDigest's expert insights on Personizely: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Personizely: A/B Testing A/b testing App review.

Pros
  • Highly responsive, knowledgeable, and hands-on assistance from the support team.
  • Intuitive design and straightforward setup, often highlighted as user-friendly.
  • Wide range of features including popups, A/B testing, cross-selling, and email list building.
  • Extensive ability to tailor widgets, triggers, and designs to specific needs.
  • Notable improvements in conversion rates, average order value, and cart abandonment reduction.
  • Quick setup and immediate results, often within minutes or hours.
  • Consistent performance without crashes or significant bugs.
  • Clear guidance and onboarding support for new users.
  • Seamless compatibility with email marketing tools and Shopify.
  • Many users report the app pays for itself through increased sales and efficiency.
Cons
  • Some users find the cost steep compared to alternatives.
  • Advanced features may require a learning curve for new users.
  • Manual setup for upsell widgets can be time-consuming for large inventories.
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#9 of 94
Key Features
  • A/B experiments: Run template and multi-page tests across your Shopify funnel
  • Journey analytics: Track how your customers move and where they drop off
  • Page analytics: Monitor revenue and key CRO metrics at any store pages
  • Order analytics: Understand the full journey behind each order
  • Integrations: Works seamlessly with page builders like GemPages and PageFly

What merchants said

“they helped me set up a product page test quickly ”
Ambar Wear · United States · ★ 5.0 · 10/9/2026

Summary

Starting Price$49/mo
Free Trial14 days
Launch Date23 Sep 2024
Ratings4.8 ★ (27)
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About the App

GemX: CRO & A/B Testing, a A/b testing Shopify app, has achieved 27 reviews and an average rating of 4.8 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "Optimize your store funnel with real customer data - not assumptions." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. GemX: CRO & A/B Testing offers a host of key features, including:

  • A/B experiments: Run template and multi-page tests across your Shopify funnel
  • Journey analytics: Track how your customers move and where they drop off
  • Page analytics: Monitor revenue and key CRO metrics at any store pages
  • Order analytics: Understand the full journey behind each order
  • Integrations: Works seamlessly with page builders like GemPages and PageFly
Pricing Details

GemX: CRO & A/B Testing offers 0 free plans and 2 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Page Optimize · $49/month

    Included features: 10 live experiments, Template testing: Content, layout, style, Targeting: Audiences, devices & sources, Analytics for single pages

  2. Funnel Optimize · $99/month

    Included features: Unlimited experiments, Template testing: Content, layout, style, Multipage testing, Unlimited pages for in-depth analytics, Journey analysis

Talk to the developer

Install in Your Store Now

Your request goes to the team that built GemX: CRO & A/B Testing, not a support queue.

#10 of 94
Shogun ‑ AB Testing

Shogun ‑ AB Testing by Shogun Labs, Inc.

A/B testing for pages, themes, templates, price testing & more

Free Trial: 14 days
Key Features
  • A/B test content, pricing, product pages, and checkout to grow revenue
  • Use AI to find opportunities, build tests & analyze results w/ Claude + others
  • Analyze revenue, profit, COGS, and conversion performance for every test
  • Personalize experiments by behavior, location, traffic source, device & more
  • Connect Meta & Google ad audiences to A/B test performance & conversion

What merchants said

“The UI is very clean, the testing options are robust, and the customer support is phenomenal.”
Olive Oil Lovers · United States · ★ 5.0 · 10/12/2026

Summary

Starting Price$39/mo
Free Trial14 days
Launch Date21 Mar 2025
Ratings4.2 ★ (47)
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About the App

Shogun ‑ AB Testing, a A/b testing Shopify app, has achieved 46 reviews and an average rating of 4.2 stars since its launch 1 years ago. Designed to assist Shopify merchants with - "Maximize Profits with Smarter A/B Testing: Themes, Templates, Pages, Prices and More." it is a valuable addition to the A/b testing app lineup.

Top Features:

A/b testing Shopify apps can help elevate your e-commerce game. Shogun ‑ AB Testing offers a host of key features, including:

  • A/B test content, pricing, product pages, and checkout to grow revenue
  • Use AI to find opportunities, build tests & analyze results w/ Claude + others
  • Analyze revenue, profit, COGS, and conversion performance for every test
  • Personalize experiments by behavior, location, traffic source, device & more
  • Connect Meta & Google ad audiences to A/B test performance & conversion
Pricing Details

Shogun ‑ AB Testing offers 0 free plans and 3 paid plans.

Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Pro · $39/month

    Included features: 3 Active Tests, Template testing, Theme testing, Page testing, Split URL testing

  2. Advanced · $119/month

    Included features: Everything in Pro plus:, 5 Active Tests, Test product images and titles, Advanced analytics & goals, MCP access with Claude, ChatGPT & others, Personalize test targeting, Meta & Google Ad Integration

  3. Unlimited · $499/month

    Included features: Everything in Advanced plus:, Multi-variant testing, Export data, Price testing, Slack channel, Test Checkout Blocks (Shopify Plus)

Pros and Cons

Delve into ShopDigest's expert insights on Shogun ‑ AB Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Shogun ‑ AB Testing A/b testing App review.

Pros
  • The app is praised for its straightforward, no-code setup and intuitive interface.
  • Users highlight quick generation of actionable insights and clear performance data.
  • The tool is noted for being cost-effective compared to similar alternatives.
  • Responsive and helpful support team, with openness to user feedback.
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Showing 1-10 out of 94

Best a/b testing Apps in Shopify

a/b testing apps are designed to address specific needs and challenges faced by Shopify store merchants. Whether you're looking to optimize your store's SEO, improve customer support, enhance product listings, or streamline your inventory management, there's an app for that.

Discover a wealth of cutting-edge tools and features offered by these remarkable a/b testing Shopify apps, including Intelligems: A/B Testing, Elevate A/B Testing Price Test, Shoplift ‑ CRO & A/B Testing, and many more. Our app collection provides a comprehensive overview of the top apps in the a/b testing category, enabling you to select the ones that will take your e-commerce venture to new heights.

Empower your Shopify store with the best a/b testing apps the platform has to offer and elevate your online business.

Explore Apps by Criteria:

  1. Most Popular a/b testing Apps
  2. Highest Reviewed a/b testing Apps
  3. Top Rated a/b testing Apps
  4. Newly Launched a/b testing Apps

Overview of the Above Top A/b testing Shopify Apps in November 2026

There are a number of a/b testing apps in the Shopify app store designed to supercharge your e-commerce success. Whether you're a seasoned entrepreneur or just starting your online journey, the right apps can make all the difference. We have listed the top Shopify apps in the a/b testing category, based on their popularity and average rating, to help you make informed decisions.

App NameCategoryDeveloperStarting PriceFree PlanReviews
Intelligems: A/B TestingIntelligems: A/B TestingA/b testingIntelligems$69/month● Unavailable4.8 ★ (199)
Elevate A/B Testing Price TestElevate A/B Testing Price TestA/b testingElevate$49/month● Unavailable4.9 ★ (143)
Shoplift ‑ CRO & A/B TestingShoplift ‑ CRO & A/B TestingA/b testingShoplift$99/month● Unavailable4.9 ★ (133)
ABsolutely: A/B TestingABsolutely: A/B TestingBuilt for ShopifyA/b testingAbsolutely$49/month● Unavailable4.9 ★ (47)
Visually A/B Testing & CROVisually A/B Testing & CROA/b testingVisually.io$0/month● Available4.8 ★ (147)
Eraya: A/B TestingEraya: A/B TestingA/b testingEraya.ai$0/month● Available5.0 ★ (36)
ABConvert: A/B TestingABConvert: A/B TestingBuilt for ShopifyA/b testingABConvert$99/month● Unavailable4.7 ★ (83)
Personizely: A/B TestingPersonizely: A/B TestingA/b testingPersonizely$39/month● Unavailable5.0 ★ (94)
GemX: CRO & A/B TestingGemX: CRO & A/B TestingA/b testingGEMCOMMERCE CO., LTD$49/month● Unavailable4.8 ★ (27)
Shogun ‑ AB TestingShogun ‑ AB TestingBuilt for ShopifyA/b testingShogun Labs, Inc.$39/month● Unavailable4.2 ★ (46)

Have a Closer Look at the Best A/b testing Apps

Now let us jump in and check out these Top 5 A/b testing Shopify apps.

Intelligems: A/B Testing screenshot 1
Intelligems: A/B Testing screenshot 2
Intelligems: A/B Testing screenshot 3
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Intelligems: A/B Testing screenshot 5
Intelligems: A/B Testing screenshot 6

Reviews

Most Recent Review

5.0 ★Amazing

Intelligems has been a reliable tool for A/B testing on our Shopify store. It works well, and the support team has been responsive and helpful whenever we’ve needed assistance.

Alpha Lion · United States · 11 Nov 2026

Recent Review

5.0 ★Amazing

We are conducting our first shipping threshold test to improve our bottom line. We found intelligems through an online search and are grateful we chose to trust this platform. I began working with Andrea from the customer success team, and most recently with Joshua. We are impressed by the level of care and attention that our account is being given to ensure the success of our test and that the results are actionable. Having someone from the team to assist with setup in real-time has been a game-changer! Thank you Intelligems!

Corto Olive Oil · United States · 06 Nov 2026
Why is Intelligems: A/B Testing a top A/b testing Shopify app?
With an impressive overall rating of 4.8 stars and 203 reviews, Intelligems: A/B Testing stands out as one of the top A/b testing Shopify apps. The main objective of the app is - Test your prices, shipping rates, discounts, and website content using A/B testing. Use real data to increase your profit. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Intelligems: A/B Testing with your Shopify store?
By integrating a A/b testing app with your Shopify store, you unlock a range of benefits. Intelligems: A/B Testing, a popular A/b testing Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Price Testing: Test different product prices and "compare at" prices throughout your product range using AB split testing.
  • Shipping Strategies: Test various shipping costs and free shipping limits in an AB Test to increase profits.
  • Customer Segmentation: Customers are divided into "live" groups, providing you with perfect data for comparison.
  • Performance Monitoring: Monitor average order value, conversion, and margin effects on a live dashboard.
  • Visual Modifications: Alter text, banners, delivery bars, and other visual elements within groups.
Learn more about the Intelligems: A/B Testing features in detail.

Shopify merchants highlight key advantages, such as Split AB test product prices and "compare at" prices across your catalog, AB Test different shipping rates and free shipping thresholds to boost profit, and more,
What are some of the top alternatives for Intelligems: A/B Testing?
Looking for options? Dive into a selection of A/b testing apps that rival Intelligems: A/B Testing, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Intelligems: A/B Testing, giving you flexibility and choice.
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Elevate A/B Testing Price Test screenshot 1
Elevate A/B Testing Price Test screenshot 2
Elevate A/B Testing Price Test screenshot 3
Elevate A/B Testing Price Test screenshot 4
Elevate A/B Testing Price Test screenshot 5

Reviews

Most Recent Review

5.0 ★Amazing

ElevateAB has established itself as a serious contender in the AB Testing arena. Full feature set for serious operators, and pricing that makes sense for your CFO. We've made good use of custom events, profit intelligence and personalization in addition to the core experiment features. Customer support is solid and stands out -- need help and their team moves to ensure you're good to go. High recommend 12/10

Homedics · United States · 10 Nov 2026

Recent Review

5.0 ★Amazing

Easy to use, made with the store owner in mind. Did my first test and it was easy and I've now increased my CVR. Great app!

Realism · Australia · 01 Nov 2026
Why is Elevate A/B Testing Price Test a top A/b testing Shopify app?
With an impressive overall rating of 4.9 stars and 146 reviews, Elevate A/B Testing Price Test stands out as one of the top A/b testing Shopify apps. The main objective of the app is - Grow your business using advanced A/B testing, including optimized tests and price tests. Begin A/B Testing now. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Elevate A/B Testing Price Test with your Shopify store?
By integrating a A/b testing app with your Shopify store, you unlock a range of benefits. Elevate A/B Testing Price Test, a popular A/b testing Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Real-time A/B Testing: Instant traffic division allows real-time A/B testing and precise results.
  • Data-driven price optimization: Improved pricing: Enhance your pricing through insights gained from data.
  • Performance Monitoring: Live analytics: Track A/B test revenue, conversion rates and average order value immediately.
  • Website Efficiency: No Effect on Website Loading Speed - Don't give up on fast load times.
  • Live Chat Support: Get expert help with AB testing through live chat support.
Learn more about the Elevate A/B Testing Price Test features in detail.

Shopify merchants highlight key advantages, such as Live traffic splitting ensuring real-time A/B testing and accurate results., Advanced price testing: Optimize your prices with data-driven insights., and more,
What are some of the top alternatives for Elevate A/B Testing Price Test?
Looking for options? Dive into a selection of A/b testing apps that rival Elevate A/B Testing Price Test, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Elevate A/B Testing Price Test, giving you flexibility and choice.
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Shoplift ‑ CRO & A/B Testing screenshot 1
Shoplift ‑ CRO & A/B Testing screenshot 2
Shoplift ‑ CRO & A/B Testing screenshot 3
Shoplift ‑ CRO & A/B Testing screenshot 4
Shoplift ‑ CRO & A/B Testing screenshot 5
Shoplift ‑ CRO & A/B Testing screenshot 6
Shoplift ‑ CRO & A/B Testing screenshot 7

Reviews

Most Recent Review

5.0 ★Amazing

A great customer support team quickly provided solutions to our problems

Theswaf · United States · 24 Aug 2026

Recent Review

5.0 ★Amazing

Brilliant tool. Very responsive customer support who quickly resolved a minor issue I was having and gave me a month for free for my troubles. Gary was great.

WiDEYE · United Kingdom · 10 Aug 2026
Why is Shoplift ‑ CRO & A/B Testing a top A/b testing Shopify app?
With an impressive overall rating of 4.9 stars and 134 reviews, Shoplift ‑ CRO & A/B Testing stands out as one of the top A/b testing Shopify apps. The main objective of the app is - No-code AB testing combined with your shop to boost your theme and significantly increase earnings. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Shoplift ‑ CRO & A/B Testing with your Shopify store?
By integrating a A/b testing app with your Shopify store, you unlock a range of benefits. Shoplift ‑ CRO & A/B Testing, a popular A/b testing Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Advanced A/B Testing: A/B Testing: Simply test with detailed segmentation like Audiences, Devices and more.
  • Template Enhancement: Lift Assist: Enhance your templates with new features that align with your brand.
  • Advanced Reporting: Reports: Detailed analysis providing useful, comprehensive understanding.
  • Rapid Loading: Performance: quick page loading without any interruptions.
Learn more about the Shoplift ‑ CRO & A/B Testing features in detail.

Shopify merchants highlight key advantages, such as A/B Testing: Easily test with advanced segmentation (Audiences, Devices & More), Lift Assist: Level up your templates with new features matching your brand, and more,
What are some of the top alternatives for Shoplift ‑ CRO & A/B Testing?
Looking for options? Dive into a selection of A/b testing apps that rival Shoplift ‑ CRO & A/B Testing, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Shoplift ‑ CRO & A/B Testing, giving you flexibility and choice.
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ABsolutely: A/B Testing screenshot 1
ABsolutely: A/B Testing screenshot 2
ABsolutely: A/B Testing screenshot 3
ABsolutely: A/B Testing screenshot 4

Reviews

Most Recent Review

5.0 ★Amazing

Je recommande fortement cette application pour a/b test, équipe au top ! Merci à Ika ;) 5/5

Elios · France · 30 Sep 2026

Recent Review

5.0 ★Amazing

We spent some time evaluating different Apps that support A/B testing, and decided to go with ABsolutely as it seemed intuitive and easy to setup. It's been the right decision so far. Echoing other reviews, the support is fantastic. Ika and the team are extremely prompt and responsive in helping answer any questions you may have. Additionally, they took the time to implement a fix right away so that the price tests would not impact our blended B2B store pricing. The analytics are fantastic, with the ability to drill down/filter by individual products, and not only view the summary results but also view the raw data if needed. We've been extremely happy so far and are certain that we picked the right App.

Canna Style · United States · 22 Sep 2026
Why is ABsolutely: A/B Testing a top A/b testing Shopify app?
With an impressive overall rating of 4.9 stars and 47 reviews, ABsolutely: A/B Testing stands out as one of the top A/b testing Shopify apps. The main objective of the app is - A/B test prices, shipping, themes, templates & content to maximize profit from every visitor Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate ABsolutely: A/B Testing with your Shopify store?
By integrating a A/b testing app with your Shopify store, you unlock a range of benefits. ABsolutely: A/B Testing, a popular A/b testing Shopify app, brings the following functionalities and value to a Shopify store, including:
  • A/B test product prices and shipping rates to find your most profitable setup
  • A/B test themes, templates, and URLs with no code or developer needed
  • Real-time analytics with statistical significance on every test
  • Segment visitors by traffic source, device, location, and more
  • Set up any test in under 2 minutes with our guided setup flow
Learn more about the ABsolutely: A/B Testing features in detail.

Shopify merchants highlight key advantages, such as A/B test product prices and shipping rates to find your most profitable setup, A/B test themes, templates, and URLs with no code or developer needed, and more,
What are some of the top alternatives for ABsolutely: A/B Testing?
Looking for options? Dive into a selection of A/b testing apps that rival ABsolutely: A/B Testing, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of ABsolutely: A/B Testing, giving you flexibility and choice.
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Visually A/B Testing & CRO screenshot 1
Visually A/B Testing & CRO screenshot 2
Visually A/B Testing & CRO screenshot 3
Visually A/B Testing & CRO screenshot 4
Visually A/B Testing & CRO screenshot 5
Visually A/B Testing & CRO screenshot 6

Reviews

Most Recent Review

5.0 ★Amazing

Great tool for ab testing themes and upselling. The support is quick and helpful

Jordan Craig · United States · 21 Oct 2026

Recent Review

5.0 ★Amazing

Great tool to use for A/B testing on Shopify. The biggest plus is the support team. They have been very helpful and supported our requests for help for various tests and setups. Highly recommend.

Prevagen · United States · 24 Sep 2026
Why is Visually A/B Testing & CRO a top A/b testing Shopify app?
With an impressive overall rating of 4.8 stars and 148 reviews, Visually A/B Testing & CRO stands out as one of the top A/b testing Shopify apps. The main objective of the app is - Easily modify, customize, enhance and A/B test whatever you wish. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Visually A/B Testing & CRO with your Shopify store?
By integrating a A/b testing app with your Shopify store, you unlock a range of benefits. Visually A/B Testing & CRO, a popular A/b testing Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Intuitive Designing: Intelligent and Code-free, Graphic Editor
  • Testing & Optimization: Testing and Improving A/B
  • AI Recommendations: Product suggestions based on artificial intelligence
  • Upselling Strategies: Intelligent & adaptable upsells (including after purchase)
  • Personalized Advertising: Personalizing User Experience & Focusing Targets
Learn more about the Visually A/B Testing & CRO features in detail.

Shopify merchants highlight key advantages, such as Smart & No Code, Visual Editor, A/B Testing & Optimization, and more,
What are some of the top alternatives for Visually A/B Testing & CRO?
Looking for options? Dive into a selection of A/b testing apps that rival Visually A/B Testing & CRO, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Visually A/B Testing & CRO, giving you flexibility and choice.
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How We Selected the Top Shopify Apps in a/b testing

Our team employs a comprehensive evaluation process that takes into account various factors to ensure you are presented with only the best options. Here's how we do it:

  • By Reviews: We understand the value of peer recommendations, and that's why we've sorted these top Shopify apps in a/b testing based on the highest praise received from users, ensuring you get tried-and-tested solutions. The top listed apps here have earned the trust of fellow Shopify merchants. Jump to Highest Reviewed a/b testing Shopify Apps.
  • By Price: Budget consideration is important while choosing a Shopify app for your store. That's why we have also categorized these top Shopify apps in a/b testing by price, enabling you to find the perfect solutions that align with your financial goals without compromising on quality. Jump to Top Paid a/b testing Shopify Apps.
  • By Launch Date: To keep you updated about the latest innovations, we've organized these Shopify apps based on their launch date. You can check the list of recently launched top apps in a/b testing that could bring innovative solutions to your Shopify store. Jump to Newly Launched a/b testing Shopify Apps.
  • By Popularity: We feature the a/b testing apps that are making waves among Shopify store owners, helping you stay ahead of the curve. These apps have captured the attention of ecommerce owners and are listed as the top in the popularity section of the Shopify app store. Jump to Most Popular a/b testing Shopify Apps.
  • By Ratings: We prioritize apps that have consistently earned high ratings, reflecting their impact and user satisfaction. These a/b testing apps with excellent ratings stand out from their competitors, making them a solid choice for your business needs. Jump to Top Rated a/b testing Shopify Apps.
  • By Best Match: We harness the power of Shopify's own recommendations! Our selection considers apps that Shopify suggests as a strong fit for a/b testing, ensuring you access the platform's expert insights. Jump to Best Match a/b testing Shopify Apps.

With these criteria in mind, we strive to present you with a diverse and well-rounded selection of the top a/b testing Shopify apps in 2026. Rest assured, our selection process is designed to assist you in finding the most suitable solutions for your Shopify store needs.

How to Choose the Best a/b testing Shopify App For Your Store

Choosing the right a/b testing Shopify App for your store depends on various factors specific to your business goals. To make an informed decision, follow these steps:

  • Identify Your Requirements: Begin by understanding the specific goals and challenges your store faces. List the key features and functionalities you need in a a/b testing app to address these requirements effectively.
  • Read User Reviews: Explore user reviews and ratings for the a/b testing apps you are considering. Real-hand experiences from other Shopify merchants can provide valuable insights into how each app performs.
  • Compare Features: Use our app comparison page, where you can add the a/b testing apps of your choice and perform a side-by-side comparison. This page allows you to evaluate each app's features, pricing, support, and other essential factors to help you find the best fit for your store.
  • Consider Budget: While some apps offer free plans with basic functionalities, others may require a paid subscription for access to advanced features. You can check out our complete list of Top Paid a/b testing Shopify apps, and choose an app that aligns with your budget and can grow with your store as it expands.
  • Support and Documentation: Check the documentation and customer support resources of the app. A well-supported a/b testing app that offers comprehensive documentation can help you implement and use it more effectively.
  • Integration Compatibity: Ensure that the a/b testing app you choose can seamlessly integrate with your existing apps and theme to avoid compatibility issues.
  • Trial Periods: Some a/b testing apps offer a free trial period that enables you to test the app's capabilities before purchasing a subscription.

Each Shopify store is different, and the best a/b testing app for your store will be one that aligns closely with your specific business requirements.

More Information on a/b testing Shopify Apps

Now let us jump in and check out these Top 10 a/b testing Shopify apps.

In this comprehensive guide, we've provided you with a complete collection of a/b testing Shopify apps that can help streamline your ecommerce journey. These a/b testing Shopify apps cover a wide spectrum of needs to take your store forward. From 94 outstanding apps, we've covered every facet of a/b testing, ensuring you have access to a vast range of tools to enhance your Shopify store.

However, choosing the perfect a/b testing app for your specific requirements is key. Consider your specific goals, read user reviews, and compare features to find the ideal match for your Shopify store. Our Shopify app comparison page simplifies this process by allowing you to create side-by-side comparisons for any a/b testing apps of your choice. ShopDigest guides you through the selection process, making it easier to find and install the perfect a/b testing app that aligns with your goals.

Shopify a/b testing App Installation

There are thousands of a/b testing Shopify apps with different installation instructions, integration complexities, and customization levels. Our team at ShopDigest is here to assist you every step of the way. Installing your chosen app is a breeze with our service, ensuring a seamless integration into your store's ecosystem.

What's included

  • Safely install/uninstall Shopify app of your choice
  • App integration with any theme as per specification
  • Configurations & setup
  • Assured support and guidance
  • Get discount offers (not guaranteed)

What's not included

  • Shopify app subscription cost
Keyword charts

Explore key insights for a/b testing apps

Market share, rank movement, install geography and review pace — tracked across all 94 apps. Open the full charts for history and app-level detail.

Open a/b testing charts

Market share leaders

Nov 2026
Judge.me Product Reviews App54.7%
Intelligems: A/B Testing16.5%
Elevate A/B Testing Price Test8.4%
Shoplift ‑ CRO & A/B Testing3.3%
Visually A/B Testing & CRO1.5%

The top two apps hold 71.2% of tracked installs.

Rank movers, 30 days

Top 10 tracked
ABsolutely: A/B TestingABsolutely: A/B Testing▼ 2#4
Shogun ‑ AB TestingShogun ‑ AB Testing▲ 2#9
Judge.me Product Reviews AppJudge.me Product Reviews App▲ 2#10
Elevate A/B Testing Price TestElevate A/B Testing Price Test▲ 1#2
Shoplift ‑ CRO & A/B TestingShoplift ‑ CRO & A/B Testing▲ 1#3

6 apps climbed and 2 dropped among the top 10 tracked.

Where installs come from

Keyword-wide
🇺🇸United States41.8%
🇬🇧United Kingdom7.8%
🇦🇺Australia7.1%
🇨🇦Canada4.7%
🇩🇪Germany3.6%

United States and United Kingdom merchants drive 49.6% of installs.

Reviews added, 30 days

Top tracked apps
Judge.me Product Reviews App+1,573
Elevate A/B Testing Price Test+5
Intelligems: A/B Testing+4
Eraya: A/B Testing+2
Shogun ‑ AB Testing+2

1,587 new reviews across the top 10 tracked apps in the last 30 days.

Key Insights:
  • Intelligems: A/B Testing commands 16.5% market share, 8.1pp ahead of Elevate A/B Testing Price Test — a fragmented a/b testing category.
  • In the last 30 days, 6 apps climbed and 2 dropped in ranking among the top 10 tracked a/b testing apps.
  • Judge.me Product Reviews App added the most new reviews this month (+1,573) — strong adoption momentum.

Frequently Asked Questions for a/b testing Shopify Apps

1. What are some of the top Shopify apps under the a/b testing category?

Here are some of the top Shopify apps under the a/b testing category:

Each of these apps offers unique features and functionalities tailored to boost your a/b testing efforts and optimize your store's performance. Explore these top choices and find the perfect fit for your business needs.

2. How do I install a a/b testing Shopify app?

Installing a a/b testing Shopify app is simple. Navigate to the Shopify App Store, search for the specific app you want to install, and click on the "Install Now" button. Follow the on-screen instructions to integrate the app seamlessly into your Shopify store. If you need our expert guidance to help you install a/b testing apps on your Shopify store, feel free to contact us now.

3. Are there free apps available in the a/b testing category?

Yes, the a/b testing category offers a variety of free apps that can be integrated into your Shopify store at no cost. These free apps come with a range of basic features and functionalities to assist you in managing various aspects of your ecommerce business.

4. Are there any trial options available for paid apps in the a/b testing category?

Many paid apps in the a/b testing category offer free trial periods, allowing you to explore their features and assess their compatibility for your business. Take advantage of these trial periods to determine if the app aligns with your needs before opting for a paid plan.

5. How can I determine which a/b testing Shopify app is best for my store?

Determining the best a/b testing Shopify app for your store requires careful consideration of your business requirements and goals. To make an informed decision, we recommend visiting our App Comparison Page. There, you can easily add the apps of your choice and conduct a side-by-side comparison of their features, functionalities, pricing, and user reviews.

Some popular a/b testing Shopify apps are:

6. Can I use multiple a/b testing Shopify apps simultaneously?

You can use multiple a/b testing Shopify apps at the same time to create a powerful ecosystem for your store. Just ensure that the apps complement each other and do not conflict in their functionalities.

7. How can I find the latest and trending Shopify apps in the a/b testing category?

To discover the latest and trending Shopify apps in the a/b testing category, visit:

Newly launched a/b testing Shopify apps
Most popular a/b testing Shopify apps

These lists showcase recently added Shopify apps and those gaining popularity among users.

8. Are there any discounts or promotions available for a/b testing Shopify apps?

At times, app developers may offer special promotions or discounts. Keep an eye on the app details and the Shopify app store for any ongoing deals or exclusive offers.

Alternatively, contact our team if you're looking for discounts on a/b testing app pricing plans, we can help secure better deals on the a/b testing app exclusively for you.

*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on the apps as any changes to the pricing plans are ultimately up to the discretion of the developer.

About ShopDigest

The Shopify ecosystem, shown through the work

ShopDigest is an independent directory of Shopify work. Developers, agencies and experts publish the projects they’ve actually shipped — migrations, rebuilds, custom apps, headless storefronts — with the results attached.

For merchants, that means judging a partner on evidence instead of a sales page: browse real builds in your category and budget, then reach out directly. For builders, it means one profile that keeps working after the project ships.

No commissions, no pay-to-rank placements. The best work rises because people save and follow it.

More about ShopDigest
About ShopDigest

Show the work.
Win the work.

A portfolio directory for the Shopify ecosystem — builders publish, merchants browse, nobody buys a better position.

More about ShopDigest