Affiliate Links Shopify Apps — Full Market Share Table
All tracked affiliate links Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  UpPromote Affiliate Marketing | 83.19% | 11.59 | Climbing |
| 2 |  BixGrow Affiliate Marketing | 6.84% | 1.99 | Declining |
| 3 |  Affiliate Marketing ReferrLy | 6.07% | 2.80 | Declining |
| 4 |  Shortly — Affiliate Marketing | 1.71% | 3.65 | Declining |
| 5 |  Affilitrak Affiliate Marketing | 1.08% | 2.43 | Declining |
| 6 |  Shopify Collabs | 0.31% | 0.06 | Declining |
| 7 |  Referral Program ‑ Shopjar | 0.30% | 0.29 | Declining |
| 8 |  Outlink External Links Button | 0.13% | 0.11 | Climbing |
| 9 |  GOAFFPRO ‑ Affiliate Marketing | 0.12% | 0.38 | Declining |
| 10 |  Essent Loyalty Program Rewards | 0.08% | 0.05 | Declining |
Showing 1-10 out of 23
Key Insights:
- UpPromote Affiliate Marketing holds 83.2% share of affiliate links app installs — 76.3pp ahead of BixGrow Affiliate Marketing (6.8%).
- Top 3 apps (UpPromote Affiliate Marketing, BixGrow Affiliate Marketing, Affiliate Marketing ReferrLy) account for 96.1% of all affiliate links install share — a concentrated market.
- UpPromote Affiliate Marketing is gaining share fastest this month (+11.59pp) — the largest single gainer among the top affiliate links apps by share.
- Shortly — Affiliate Marketing is losing share fastest (-3.65pp) — could indicate a churning user base or a stronger challenger gaining ground.
Affiliate Links Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 affiliate links Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| UpPromote Affiliate Marketing | 79.7% | 73.9%5.80 | 73.0%0.89 | 51.6%21.44 | 71.3%19.68 | 83.2%11.92 |
| BixGrow Affiliate Marketing | 5.1% | 7.8%2.72 | 7.8%0.06 | 5.6%2.20 | 9.4%3.80 | 6.8%2.60 |
| Affiliate Marketing ReferrLy | 11.5% | 7.9%3.58 | 6.5%1.43 | 7.4%0.87 | 8.9%1.50 | 6.1%2.81 |
| Shortly — Affiliate Marketing | 0.1% | 5.6%5.49 | 6.2%0.64 | 3.8%2.39 | 5.1%1.26 | 1.7%3.36 |
| Affilitrak Affiliate Marketing | 2.5% | 3.7%1.18 | 5.2%1.56 | 29.8%24.51 | 3.5%26.28 | 1.1%2.39 |
Key Insights:
- UpPromote Affiliate Marketing's share expanded from 79.7% → 83.2% over the charted period.
- Of the top 5 tracked affiliate links apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Affiliate Links Shopify Apps by Country
Per-country market share rankings for affiliate links Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | UpPromote Affiliate Marketing | UpPromote Affiliate Marketing | UpPromote Affiliate Marketing | UpPromote Affiliate Marketing | UpPromote Affiliate Marketing |
| 2 | BixGrow Affiliate Marketing | Affiliate Marketing ReferrLy | Affiliate Marketing ReferrLy | BixGrow Affiliate Marketing | Affiliate Marketing ReferrLy |
| 3 | Affiliate Marketing ReferrLy | BixGrow Affiliate Marketing | BixGrow Affiliate Marketing | Affiliate Marketing ReferrLy | BixGrow Affiliate Marketing |
| 4 | Shortly — Affiliate Marketing | Shortly — Affiliate Marketing | Referral Program ‑ Shopjar | Affilitrak Affiliate Marketing | Affilitrak Affiliate Marketing |
| 5 | Affilitrak Affiliate Marketing | Affilitrak Affiliate Marketing | Affilitrak Affiliate Marketing | Shopify Collabs | Outlink External Links Button |
Key Insights:
- UpPromote Affiliate Marketing leads affiliate links apps in all 4 tracked markets — United States, India, China, United Kingdom.
Top 5 Apps in Affiliate Links
- UpPromote Affiliate Marketing — Leads affiliate links apps with 83.2% install share, rated 4.9★ — gaining share this month.
- Shortly — Affiliate Marketing — Holds 1.7% of affiliate links app install share, rated 4.8★ — losing share this month.
- BixGrow Affiliate Marketing — Holds 6.8% of affiliate links app install share, rated 4.9★ — losing share this month.
- Affiliate Marketing ReferrLy — Holds 6.1% of affiliate links app install share, rated 5.0★ — losing share this month.
- Outlink External Links Button — Holds 0.1% of affiliate links app install share, rated 4.9★ — gaining share this month.
Affiliate Links Shopify Apps — Frequently Asked Questions
1. Which affiliate links app has the highest market share on Shopify?
UpPromote Affiliate Marketing dominates the affiliate links category on Shopify with 83.2% of installs — 76.3pp ahead of BixGrow Affiliate Marketing. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for affiliate links Shopify apps?
For affiliate links (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which affiliate links apps are gaining market share on Shopify?
UpPromote Affiliate Marketing is gaining affiliate links app market share fastest this month, up +11.59pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which affiliate links apps are losing market share on Shopify?
Shortly — Affiliate Marketing has lost the most market share this month among affiliate links apps (-3.65pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most affiliate links Shopify app installs?
United States drives the largest share of affiliate links app installs at 44.2%, followed by Germany at 8.1% and United Kingdom at 7.7%. Use the country picker on the third card to compare market leaders by country.
6. How many affiliate links apps does ShopDigest track on Shopify?
ShopDigest tracks 96 affiliate links apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
