Black Friday Shopify Apps — Country-Level Market Share
All countries ranked by current install share of black friday Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 | 44.23% | 6.31 | |
| 2 | 7.86% | 0.91 | |
| 3 | 6.95% | 3.52 | |
| 4 | 4.08% | 0.17 | |
| 5 | 3.94% | 0.37 | |
| 6 | 3.81% | 1.24 | |
| 7 | 2.50% | 1.09 | |
| 8 | 2.43% | 0.73 | |
| 9 | 2.12% | 1.70 | |
| 10 | 2.05% | 1.04 |
Showing 1-10 out of 123
Key Insights:
- United States drives 44.2% of black friday Shopify app installs — the largest single market for the category.
- Top 3 markets (United States, United Kingdom, India) cover 59.0% of all tracked black friday installs — highly concentrated demand.
- France's share of black friday app reviews has slipped the most this month (-1.3pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Black Friday Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving black friday Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| Country | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| | 20.6%2.07 | 24.1%3.46 | 25.8%1.75 | 34.7%8.87 | 40.9%6.24 | 44.2%3.33 |
| | 6.0%1.50 | 5.7%0.32 | 4.6%1.06 | 7.5%2.89 | 9.2%1.75 | 7.9%1.37 |
| | 16.5%4.21 | 14.6%1.91 | 17.2%2.60 | 7.0%10.12 | 3.3%3.78 | 7.0%3.70 |
| | 3.9%0.26 | 3.3%0.59 | 2.1%1.18 | 3.0%0.94 | 3.5%0.40 | 4.1%0.63 |
| | 3.7%0.22 | 5.3%1.61 | 5.4%0.11 | 3.4%1.97 | 4.3%0.85 | 3.9%0.34 |
Key Insights:
- United States's share of black friday app installs expanded from 37.4% → 44.2% over the charted period.
- Top 5 markets plotted: United States, United Kingdom, India, Germany, Canada.
- Black Friday app demand is highly concentrated — one market drives the bulk of installs, which usually means the leading apps prioritize that region's needs first.
Geographic Distribution of Black Friday Shopify App Installs
United States dominates demand for black friday Shopify apps with 44.2% of tracked installs — a single market that effectively defines the category's product priorities and pricing. United Kingdom (7.9%) and India (7.0%) round out the top 3, together accounting for 59.0% of all black friday app installs. Germany (4.1%) and Canada (3.9%) fill out the top 5, giving a combined view of where black friday app demand actually concentrates. On the flip side, France has lost the most share this month (-1.3pp).
With 44.2% of black friday app installs concentrated in United States, leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — apps that over-index in United Kingdom (7.9%) or other regions are often the better fit for stores outside United States.
Geographic Trends for Black Friday Shopify Apps Over Time
United States's share of black friday Shopify app installs grew from 37.4% (Nov 2024) to 44.2% (Oct 2026) — a +6.9pp tightening of geographic concentration toward this market. The top 5 plotted markets — United States, United Kingdom, India, Germany, Canada — show which regions consistently drive black friday app demand over time.
United States's widening black friday lead means the leading apps will keep prioritizing this market for localization and feature work — merchants in other regions are increasingly underserved by the category leaders.
Top 5 Apps in Black Friday
- FX Halloween Effects Animation — Among the most-installed black friday apps worldwide with 30.7% install share, rated 4.8★.
- Monk Free Gift with Purchase — Among the most-installed black friday apps worldwide with 38.9% install share, rated 4.9★.
- Dakaas AI 3D Seasonal Effects — Among the most-installed black friday apps worldwide with 17.8% install share, rated 4.9★.
- Super: Gift Wrap, Gift Message — Among the most-installed black friday apps worldwide with 3.5% install share, rated 4.7★.
- Sendvio: Email Marketing & SMS — Among the most-installed black friday apps worldwide with 0.8% install share, rated 4.8★.
Black Friday Shopify Apps — Frequently Asked Questions
1. Which countries dominate black friday Shopify app installs?
United States dominates black friday Shopify app installs with 44.2% of all tracked share. The category is highly concentrated geographically — most leading apps optimize for United States merchants first.
2. Where are black friday Shopify apps most popular?
black friday apps are most popular in United States (44.2% share), United Kingdom (7.9%), and India (7.0%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for black friday Shopify apps?
United States is the fastest-growing market for black friday apps this month, gaining +6.1pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for black friday Shopify apps?
France has shed the most share this month (-1.3pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for black friday on Shopify?
For black friday (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
6. Has the leading market for black friday Shopify apps changed recently?
United States's share has moved meaningfully over the charted period — from 37.4% to 44.2%. The trend chart shows whether the shift is sustained or part of a wider geographic rotation.