Build Your Store Shopify Apps – Market Share Breakdown

(Updated October 2026) See which build your store Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Atlas: AI Store Builder currently leads on 56.5% market share, followed by Nitro: Upsell & Cross‑Sell at 21.4%. A concentrated field — one app holds most of the tracked installs.

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Build Your Store Shopify Apps — Full Market Share Table

All tracked build your store Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
Countries
Order By
Market Share is as ofToday.Change is betweenSep 26andToday
#AppMarket ShareChangeStatus
1Atlas: AI Store Builder56.46%0.28Climbing
2Nitro: Upsell & Cross‑Sell21.39%11.80Climbing
3ZipStore ‑ AI Store Builder9.41%3.78Declining
4AIStartStore: AI Store Builder5.99%7.71Declining
5Duplify ‑ Duplicate & Backup3.21%0.39Declining
6Blocky1.41%0.66Climbing
7Build Your Own Bundle Builder1.07%0.04Climbing
8BYOB ‑ Build Your Own Bundles0.43%0.13Climbing
9Push Bundle ‑ Build a Box BYOB0.24%0.19Climbing
10Omega for your TikTok pixel0.15%0.06Declining

Showing 1-10 out of 24

Key Insights:

  • Atlas: AI Store Builder holds 56.5% share of build your store app installs — 35.1pp ahead of Nitro: Upsell & Cross‑Sell (21.4%).
  • Top 3 apps (Atlas: AI Store Builder, Nitro: Upsell & Cross‑Sell, ZipStore ‑ AI Store Builder) account for 87.3% of all build your store install share — a competitive market.
  • Nitro: Upsell & Cross‑Sell is gaining share fastest this month (+11.80pp) — the largest single gainer among the top build your store apps by share.
  • AIStartStore: AI Store Builder is losing share fastest (-7.71pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Build Your Store Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 build your store Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
—
To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 build your store Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
Atlas: AI Store BuilderAtlas: AI Store Builder—38.2%38.2%–52.0%13.7854.4%2.3656.5%2.11
Nitro: Upsell & Cross‑SellNitro: Upsell & Cross‑Sell—14.9%11.3%3.5922.5%11.199.8%12.7521.4%11.63
ZipStore ‑ AI Store BuilderZipStore ‑ AI Store Builder—4.7%5.2%0.5016.9%11.6613.4%3.449.4%4.00
AIStartStore: AI Store BuilderAIStartStore: AI Store Builder———3.4%13.9%10.576.0%7.95
Duplify ‑ Duplicate & BackupDuplify ‑ Duplicate & Backup———2.9%3.7%0.773.2%0.45

Key Insights:

  • Atlas: AI Store Builder's share expanded from 38.2% → 56.5% over the charted period.
  • Of the top 5 tracked build your store apps, 5 grew share and 0 lost share — leader is widening the gap.
See more insights

Top Build Your Store Shopify Apps by Country

Per-country market share rankings for build your store Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries
# WorldwideUnited StatesIndiaChinaUnited Kingdom
1Atlas: AI Store BuilderAtlas: AI Store BuilderAtlas: AI Store BuilderNitro: Upsell & Cross‑SellAtlas: AI Store Builder
2Nitro: Upsell & Cross‑SellZipStore ‑ AI Store BuilderBYOB ‑ Build Your Own BundlesZipStore ‑ AI Store BuilderNitro: Upsell & Cross‑Sell
3ZipStore ‑ AI Store BuilderNitro: Upsell & Cross‑SellPush Bundle ‑ Build a Box BYOBAIStartStore: AI Store BuilderDuplify ‑ Duplicate & Backup
4AIStartStore: AI Store BuilderAIStartStore: AI Store BuilderNitro: Upsell & Cross‑SellAtlas: AI Store BuilderBlocky
5Duplify ‑ Duplicate & BackupDuplify ‑ Duplicate & BackupZipStore ‑ AI Store BuilderDuplify ‑ Duplicate & BackupBuild Your Own Bundle Builder

Key Insights:

  • Atlas: AI Store Builder leads build your store apps in 3 of 4 tracked markets (United States, India, United Kingdom).
  • Atlas: AI Store Builder leads worldwide, but China bucks the trend — Nitro: Upsell & Cross‑Sell leads there.
See more insights
Data issue or feedback? Reach out to us at [email protected].

Market Share Distribution Across Build Your Store Shopify Apps

Atlas: AI Store Builder leads build your store app installs with 56.5%, but Nitro: Upsell & Cross‑Sell (21.4%) and other challengers are close enough that the leader can change with a few weeks of momentum. ZipStore ‑ AI Store Builder rounds out the top 3 at 9.4%. Combined, the top 3 apps cover 87.3% of all build your store app share — a defined leadership tier with a meaningful long tail. Notable mover: Nitro: Upsell & Cross‑Sell is gaining share fastest this month (+11.80pp). AIStartStore: AI Store Builder has lost the most share this month (-7.71pp) — the largest single decliner among the top build your store apps.

With Atlas: AI Store Builder at 56.5% and Nitro: Upsell & Cross‑Sell at 21.4%, build your store share leadership can shift in a few weeks of momentum — Nitro: Upsell & Cross‑Sell's +11.80pp gain this month is the kind of move that can reshuffle the share order over the next few weeks if it sustains.

Build Your Store Shopify Apps — Market Share Trend Analysis

Atlas: AI Store Builder's share grew from 38.2% (Jun 2026) to 56.5% (Oct 2026) — a +18.3pp gain that points to widening dominance among build your store apps rather than a single-month spike. Across the top 5 plotted build your store apps, 5 grew share and 0 lost share — net upward movement at the top of the category.

Atlas: AI Store Builder's +18.3pp share gain in build your store is the kind of leader-side expansion that's hard to unwind quickly — challengers typically need a step-change in product fit to reverse a share trajectory of this size.

Country-Level Leadership for Build Your Store Shopify Apps

Atlas: AI Store Builder leads in 3 markets — United States, India, United Kingdom. Nitro: Upsell & Cross‑Sell leads in China.

Globally, Atlas: AI Store Builder leads build your store app installs. China is the exception — Nitro: Upsell & Cross‑Sell leads there, a regional preference strong enough to displace the global leader.

Top 5 Apps in Build Your Store

  1. Nitro: Upsell & Cross‑Sell — Leads build your store apps with 21.4% install share, rated 5.0★ — gaining share this month.
  2. ZipStore ‑ AI Store Builder — Holds 9.4% of build your store app install share, rated 3.9★ — losing share this month.
  3. AIStartStore: AI Store Builder — Holds 6.0% of build your store app install share, rated 5.0★ — losing share this month.
  4. Atlas: AI Store Builder — Holds 56.5% of build your store app install share, rated 4.6★ — gaining share this month.
  5. Duplify ‑ Duplicate & Backup — Holds 3.2% of build your store app install share, rated 4.8★ — losing share this month.

Build Your Store Shopify Apps — Frequently Asked Questions

1. Which build your store app has the highest market share on Shopify?

Atlas: AI Store Builder currently holds the highest market share for build your store apps at 56.5%, but the category is competitive — Nitro: Upsell & Cross‑Sell is close behind at 21.4%. The right choice depends on your specific store needs.

2. How is market share calculated for build your store Shopify apps?

For build your store (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which build your store apps are gaining market share on Shopify?

Nitro: Upsell & Cross‑Sell is gaining build your store app market share fastest this month, up +11.80pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which build your store apps are losing market share on Shopify?

AIStartStore: AI Store Builder has lost the most market share this month among build your store apps (-7.71pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most build your store Shopify app installs?

United States drives the largest share of build your store app installs at 28.4%, followed by United Kingdom at 14.0% and Canada at 11.8%. Use the country picker on the third card to compare market leaders by country.

6. How many build your store apps does ShopDigest track on Shopify?

ShopDigest tracks 96 build your store apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

7. Why does the highest-share build your store app differ from the #1 ranked app?

Rank reflects an app's current position in the Shopify App Store under build your store (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For build your store, Atlas: AI Store Builder leads on share; see the rankings tab for who currently holds #1 position.

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