Checkout Extensions Shopify Apps – Market Share Breakdown

(Updated October 2026) See which checkout extensions Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Blockify Checkout Customizer currently leads on 91.9% market share, followed by CWILL Loyalty & Referrals at 5.8%. A concentrated field — one app holds most of the tracked installs.

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Checkout Extensions Shopify Apps — Full Market Share Table

All tracked checkout extensions Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
Countries
Order By
Market Share is as ofToday.Change is betweenOct 1andToday
#AppMarket ShareChangeStatus
1Blockify Checkout Customizer91.95%11.82Climbing
2CWILL Loyalty & Referrals5.79%7.64Declining
3Retenzy Loyalty Program Reward1.20%0.79Climbing
4WB: Frequently Bought Together0.30%3.08Declining
5ShipGuard: Shipping Protection0.19%0.02Climbing
6Hoppy GDPR Compliance0.17%0.35Declining
7Stack Discounts Pro0.11%0.08Climbing
8PrettyDamnQuick (PDQ)0.09%0.02Climbing
9Analyzify (GA4 & Ads Tracking)0.08%0.06Declining
10MinCart ‑ Order limits0.05%0.00Climbing

Showing 1-10 out of 23

Key Insights:

  • Blockify Checkout Customizer holds 91.9% share of checkout extensions app installs — 86.2pp ahead of CWILL Loyalty & Referrals (5.8%).
  • Top 3 apps (Blockify Checkout Customizer, CWILL Loyalty & Referrals, Retenzy Loyalty Program Reward) account for 98.9% of all checkout extensions install share — a concentrated market.
  • Blockify Checkout Customizer is gaining share fastest this month (+11.82pp) — the largest single gainer among the top checkout extensions apps by share.
  • CWILL Loyalty & Referrals is losing share fastest (-7.64pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Checkout Extensions Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 checkout extensions Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
—
To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 checkout extensions Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
Blockify Checkout CustomizerBlockify Checkout Customizer73.8%4.1269.4%4.4358.8%10.6054.4%4.3579.7%25.2592.0%12.28
CWILL Loyalty & ReferralsCWILL Loyalty & Referrals12.0%5.159.6%2.387.6%1.988.1%0.5113.8%5.625.8%7.96
Retenzy Loyalty Program RewardRetenzy Loyalty Program Reward————0.4%1.2%0.81
WB: Frequently Bought TogetherWB: Frequently Bought Together2.1%4.4%2.292.8%1.573.9%1.083.5%0.420.3%3.19
ShipGuard: Shipping ProtectionShipGuard: Shipping Protection0.1%0.040.1%0.030.1%0.050.0%0.020.2%0.120.2%0.03

Key Insights:

  • Blockify Checkout Customizer's share expanded from 1.8% → 92.0% over the charted period.
  • Of the top 5 tracked checkout extensions apps, 2 grew share and 3 lost share — leader is widening the gap.
See more insights

Top Checkout Extensions Shopify Apps by Country

Per-country market share rankings for checkout extensions Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries

Key Insights:

  • Blockify Checkout Customizer leads checkout extensions apps in 3 of 4 tracked markets (United States, India, United Kingdom).
  • Blockify Checkout Customizer leads worldwide, but China bucks the trend — CWILL Loyalty & Referrals leads there.
See more insights
Data issue or feedback? Reach out to us at [email protected].

Market Share Distribution Across Checkout Extensions Shopify Apps

Blockify Checkout Customizer dominates checkout extensions app installs with 91.9% of all share — more than 15.9× the share of #2 CWILL Loyalty & Referrals at 5.8%. Retenzy Loyalty Program Reward rounds out the top 3 at 1.2%. Combined, the top 3 apps cover 98.9% of all checkout extensions app share — a tight oligopoly. Notable mover: Blockify Checkout Customizer is gaining share fastest this month (+11.82pp). CWILL Loyalty & Referrals has lost the most share this month (-7.64pp) — the largest single decliner among the top checkout extensions apps.

Blockify Checkout Customizer's 91.9% share comes from real install volume across many checkout extensions store types — at 15.9× the share of CWILL Loyalty & Referrals, the gap is wide enough that lower-ranked alternatives only make sense for narrow niches the leader doesn't prioritize.

Checkout Extensions Shopify Apps — Market Share Trend Analysis

Blockify Checkout Customizer's share grew from 1.8% (Jan 2026) to 92.0% (Oct 2026) — a +90.2pp gain that points to widening dominance among checkout extensions apps rather than a single-month spike. Across the top 5 plotted checkout extensions apps, 3 lost share while only 2 gained — the leader is consolidating at others' expense.

Blockify Checkout Customizer's +90.2pp share gain in checkout extensions is the kind of leader-side expansion that's hard to unwind quickly — challengers typically need a step-change in product fit to reverse a share trajectory of this size.

Country-Level Leadership for Checkout Extensions Shopify Apps

Blockify Checkout Customizer leads in 3 markets — United States, India, United Kingdom. CWILL Loyalty & Referrals leads in China, ahead of Hoppy GDPR Compliance.

Globally, Blockify Checkout Customizer leads checkout extensions app installs. China is the exception — CWILL Loyalty & Referrals leads there, a regional preference strong enough to displace the global leader.

Top 5 Apps in Checkout Extensions

  1. Blockify Checkout Customizer — Leads checkout extensions apps with 91.9% install share, rated 4.9★ — gaining share this month.
  2. Checkout Extensions Pro — Holds 0 of checkout extensions app install share, rated 4.4★.
  3. Pure Checkout Extensibility — Holds 0 of checkout extensions app install share.
  4. CWILL Loyalty & Referrals — Holds 5.8% of checkout extensions app install share, rated 4.9★ — losing share this month.
  5. ShipGuard: Shipping Protection — Holds 0.2% of checkout extensions app install share, rated 4.3★.

Checkout Extensions Shopify Apps — Frequently Asked Questions

1. Which checkout extensions app has the highest market share on Shopify?

Blockify Checkout Customizer dominates the checkout extensions category on Shopify with 91.9% of installs — 86.2pp ahead of CWILL Loyalty & Referrals. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.

2. How is market share calculated for checkout extensions Shopify apps?

For checkout extensions (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which checkout extensions apps are gaining market share on Shopify?

Blockify Checkout Customizer is gaining checkout extensions app market share fastest this month, up +11.82pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which checkout extensions apps are losing market share on Shopify?

CWILL Loyalty & Referrals has lost the most market share this month among checkout extensions apps (-7.64pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most checkout extensions Shopify app installs?

United States drives the largest share of checkout extensions app installs at 42.8%, followed by United Kingdom at 12.2% and Australia at 7.6%. Use the country picker on the third card to compare market leaders by country.

6. How many checkout extensions apps does ShopDigest track on Shopify?

ShopDigest tracks 96 checkout extensions apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

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