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Top 96 Custom email Shopify Apps in October 2026

Check out all Custom email apps tailor-made for your Shopify store. Whether you are seeking free or paid solutions, Shopify offers a diverse range of 96 top-notch apps catering to businesses of all sizes. These apps are designed to boost your Shopify store's performance and make managing your business a breeze. Explore the collection and discover how these Custom email apps can take your Shopify store to the next level! We meticulously handpicked these top Custom email apps by evaluating various parameters, including ratings, reviews, price, popularity, launch date, and best matches, to ensure they offer the best value and experience to our users. Read full information here. Check out all Custom email apps tailor-made for your Shopify store. Whether you're seeking free plans or premium solutions, Shopify offers a diverse range of 96 top-notch apps catering to businesses of all sizes. Discover the perfect tools to elevate your' e-commerce experience today!

Casa Loyalty Points & Rewards leads Custom email apps with 41.8% market share, ahead of CWILL Popup Email Marketing at 38.3%. A top-heavy field — three apps account for 92.3% of tracked installs.

96 apps trackedUpdated 20 October 2026

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Top ranked · #1 of 96
Casa Loyalty Points & Rewards

Casa Loyalty Points & Rewards by Casa: Google Feed & Subscription App

Build Rewards Program w/ Loyalty Program Vip Tiers & Referrals

Pricing Plans: Free
Pros
  • Responsive, friendly, and highly effective assistance from the support team, often praised for quick resolutions and personalized help.
  • The app is noted for its clear, intuitive design and ease of navigation.
  • Offers extensive customization, including text translation and tailored loyalty program features.
Cons
  • Some users expressed a desire for more flexible editing options, such as app blocks for landing pages.

What merchants said

“무료 앱이라 설치/운영하는 과정에서 생기는 문제점을 쉽게 해결할 수 있을까 하는 의구심이 있었습니다. 하지만 며칠 전에 설치하고 오늘 세팅을 시작하면서 도움이 필요한 일이 생겼습니다. 제가 도움을 신청한 즉시 친절한 도움을 바로 받을 수 있었습니다. 저희는 30-40개 국의 다국어 쇼핑몰을 만드는 과정에 있습니다. 일단 3개 국가에 대한 언어로 시작을 하는데 테스트 결과 '카사 로얄티 앱'는 3개 국가 언어 페이지로 잘 전환되는 것을 확인했습니다. 추정하건데 30여 개 국가 언어로도 잘 전환될 것 같습니다. 그리고 제가 한국어로 도움을 청했음에도 불구하고 한국어로 도움을 받을 수 있었기에 대단히 고마웠습니다. 나중에 '카사 로얄티 앱'의 설치/운영에 대한 소감을 추가로 올리겠습니다. ”
HemoRium · South Korea · ★ 5.0 · 10/14/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date17 Jun 2024
Ratings5.0 ★ (489)
View on ShopifyView charts
About the App

Casa Loyalty Points & Rewards, a Custom email Shopify app, has achieved 485 reviews and an average rating of 5 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "Custom loyalty, Rewards & Referral program with Vip Tiers, Point Multipliers, Dedicated Loyalty Page" it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Casa Loyalty Points & Rewards offers a host of key features, including:

  • Run a complete loyalty program with points, VIP tiers, referrals,gift cards & SC
  • Embedded on product page,account page, cart, checkout, & thank you & landingpage
  • We specialise in Advanced custom loyalty use cases for Shopify Plus stores
  • Run your loyalty program online and in-store with Shopify POS integration
  • Supports multi languages and includes 24/7 live chat with dedicated managers
Pricing Details

Casa Loyalty Points & Rewards offers 0 free plans and 0 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. · $0/month

Pros and Cons

Delve into ShopDigest's expert insights on Casa Loyalty Points & Rewards - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Responsive, friendly, and highly effective assistance from the support team, often praised for quick resolutions and personalized help.
  • The app is noted for its clear, intuitive design and ease of navigation.
  • Offers extensive customization, including text translation and tailored loyalty program features.
  • Many users highlighted the app’s straightforward and fast installation process.
  • Includes comprehensive loyalty program tools like points, VIP tiers, and referrals, often surpassing competitors.
  • Recognized for providing premium features at a competitive or free price point.
  • Helps drive customer engagement, retention, and sales, as reported by multiple users.
Cons
  • Some users expressed a desire for more flexible editing options, such as app blocks for landing pages.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Casa Loyalty Points & Rewards, not a support queue.

#2 of 96
CWILL Popup Email Marketing

CWILL Popup Email Marketing by SendWILL

Sign Up for Email, Email Alerts, Capture Email, Newsletter Alerts

Free Trial: 14 days
Pros
  • The app is consistently praised for being completely free with no hidden fees.
  • Users highlight the straightforward installation and intuitive interface.
  • Many reviews mention the extensive customization options for pop-ups and branding.
Cons
  • A few users noted the app lacks some advanced customization or targeting options.

What merchants said

“great customer service - responsive and knowledgeable! ”
ettellon · United States · ★ 5.0 · 10/19/2026

Summary

Starting PriceFree
Free Trial14 days
Launch Date27 Oct 2022
DeveloperSendWILL
Ratings4.9 ★ (7,731)
Install NowView charts
About the App

CWILL Popup Email Marketing, a Custom email Shopify app, has achieved 7721 reviews and an average rating of 4.9 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Increase your email and SMS marketing list by using opt-in or spin wheel popups to enhance your sales." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. CWILL Popup Email Marketing offers a host of key features, including:

  • Marketing Growth:Expand your email & SMS marketing list by using opt-in pop-up or email registration forms.
  • Engaging Popups:Keep potential customers engaged using exit-intent or spin-the-wheel popup games.
  • Conversion Optimization:Boost sales by using completely personalized discount pop-ups.
  • Customizable popup design:Use a simple editor to tailor the popup design to fit your brand.
  • Email Marketing Integration:Connect with any email marketing applications such as Klaviyo, Mailchimp, SMSBump, and Privy.
Pricing Details

CWILL Popup Email Marketing offers 1 free plan and 3 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: 30 new subscribers/month, 2,000 marketing emails/month, Unlimited popup views and store traffic, Unlimited stored contacts, 24/7 support

  2. Essential · $11.90/month

    Included features: 150 new subscribers/month, 5,000 marketing emails/month, Unlimited popup widgets and views, Unlimited stored contacts, Preset email automations, Custom sending domain

  3. Pro · $29.90/month

    Included features: 500 new subscribers/month, 20,000 marketing emails/month, Unlimited popup widgets and views, Unlimited stored contacts, Custom email flows, Multi-language email templates

  4. Premium · $79.90/month

    Included features: 2,000 new subscribers/month, 60,000 marketing emails/month, Unlimited popup widgets and views, Unlimited stored contacts, Custom email flows, Customer success support

Pros and Cons

Delve into ShopDigest's expert insights on CWILL Popup Email Marketing - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full CWILL Popup Email Marketing Custom email App review.

Pros
  • The app is consistently praised for being completely free with no hidden fees.
  • Users highlight the straightforward installation and intuitive interface.
  • Many reviews mention the extensive customization options for pop-ups and branding.
  • Frequent praise for fast, friendly, and effective support responses.
  • The app integrates smoothly with Shopify and other platforms.
  • Users report increased email sign-ups and conversions due to the app’s functionality.
  • The clean, simple interface is frequently commended.
  • The app runs smoothly without slowing down stores.
Cons
  • A few users noted the app lacks some advanced customization or targeting options.
  • Isolated reports of minor technical issues, though not widespread.
  • A few non-English users mentioned the lack of language options.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built CWILL Popup Email Marketing, not a support queue.

#3 of 96
Report Pundit: Custom Reports

Report Pundit: Custom Reports by Estore Automate

Create tailor-made or ready-made reports and connect with numerous applications.

Pricing Plans: Free, $9/month, $19/month, $35/month
Free Trial: 14 days
Pros
  • Offers in-depth, customizable reports that fill gaps in Shopify’s native analytics, including multi-platform data aggregation.
  • Highly responsive and knowledgeable support team, often resolving issues or creating custom reports in minutes.
  • Intuitive design with straightforward navigation, making report generation quick and accessible.
Cons
  • Some users initially find the app challenging to navigate without support guidance.

What merchants said

“This App extension has been a life saver for me. Rithvik and the rest of the team have been a wealth of knowledge and are extremely accommodating when it comes to creating custom reports. ”
The Motor Enclave Pro Shop · United States · ★ 5.0 · 10/14/2026

Summary

Starting PriceFree
Free Trial14 days
Launch Date13 Aug 2019
Ratings5.0 ★ (2,061)
View on ShopifyView charts
About the App

Report Pundit: Custom Reports, a Custom email Shopify app, has achieved 2058 reviews and an average rating of 5 stars since its launch 7 years ago. Designed to assist Shopify merchants with - "Ready-made reports for sales, inventory, taxes, and more. Combine report data with widely-used apps." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Report Pundit: Custom Reports offers a host of key features, including:

  • Store Analytics:Store data reports: Quickly get sales, product, tax, and payout information.
  • Custom Reporting:Custom reports: With Report Designer, you can create your own fields using your calculations.
  • Data Management:Filter, sort and send data results through email, FTP, Google Sheets, and Google Drive.
  • App Integrations:Connections: Link with external apps for advertising, money management, and order completion.
  • Multi-store Reporting:Store-Friendly: Combined reports for your businesses in different languages/areas.
Pricing Details

Report Pundit: Custom Reports offers 1 free plan and 3 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free Plan · $0/month

    Included features: Below 1000 lifetime orders, All Shopify data, Pre-built reports, Limited reports setup, Filter, Sort and summary, Export - Excel & CSV

  2. Basic · $9/month

    Included features: All Free features, Charts & Graphs, Calculated / API data fields, Unlimited Custom Reports, No Extra Cost, Automated Report Scheduling, Premium Google Meet Call Support, Live Chat / Email Support, Onboarding Assistance

  3. Grow · $19/month

    Included features: All Basic features, Free Custom Report Setup, Unlimited Calculated / API data fields, User Management & Email summary, Unlimited Custom Reports, No Extra Cost, Automated Report Scheduling, Quick Access and Sharelinks, Live Chat / Email Support

  4. Advanced · $35/month

    Included features: All Shopify plan features, Live Chat / Email Support, Apps Integrations, Multi-store / Markets Reportings, Unlimited Custom Reports, No Extra Cost, Automated Report Scheduling, Custom Email Domain, Premium Google Meet Call Support

Pros and Cons

Delve into ShopDigest's expert insights on Report Pundit: Custom Reports - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Offers in-depth, customizable reports that fill gaps in Shopify’s native analytics, including multi-platform data aggregation.
  • Highly responsive and knowledgeable support team, often resolving issues or creating custom reports in minutes.
  • Intuitive design with straightforward navigation, making report generation quick and accessible.
  • Features like scheduled reports and automated data exports streamline workflows and reduce manual effort.
  • Allows users to tailor reports with specific fields, segments, and formats to meet unique business needs.
  • Provides robust reporting features at a reasonable price, often eliminating the need for higher-tier Shopify plans.
  • Includes a comprehensive library of standard reports for common business needs.
  • Combines Shopify data with metrics from other platforms for unified insights.
Cons
  • Some users initially find the app challenging to navigate without support guidance.
  • Requires an internet connection for most features, with no offline mode mentioned.
  • A few users noted missing fields or report options, though support often addressed these quickly.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Report Pundit: Custom Reports, not a support queue.

Keyword ranking

Top three ranked in Shopify App Store

Casa Loyalty Points & Rewards
Casa Loyalty Points & Rewards

Custom loyalty, Rewards & Referral program with Vip Tiers, Point Multipliers, Dedicated Loyalty Page

5.0 ★ (489)Free
View app data →
CWILL Popup Email Marketing
CWILL Popup Email Marketing

Increase your email and SMS marketing list by using opt-in or spin wheel popups to enhance your sales.

4.9 ★ (7,731)$11.9/mo onwards
View app data →
Report Pundit: Custom Reports
Report Pundit: Custom Reports

Ready-made reports for sales, inventory, taxes, and more. Combine report data with widely-used apps.

5.0 ★ (2,061)$9/mo onwards
View app data →
#4 of 96
Gift Card Factory

Gift Card Factory by Code57

Add or update gift cards. Reminders for unused gift card balances.

Pros
  • The app is straightforward to set up and navigate, with an intuitive design.
  • Offers extensive personalization for gift cards, including scheduling and design.
  • Simplifies managing large volumes of gift cards with efficient bulk import features.
Cons
  • Some users reported problems with Shopify integration and app functionality.

What merchants said

“If I could give this app 100 stars I would! Does everything we need for gift card promotions and reminders, has so much capability and is organized very well to not be overwhelming. There is a way to do just about anything you need to do with Gift Card or Store Credit promotions, and support has been the best I have ever encountered (Mat is fantastic)! Never more than a few hours before I get a response, and always comes back with solutions that work. I truly can't say enough about this app, the developer, and the support. I wish they made every app we use, my life would be so much easier.”
Mikes Bikes (Sandbox) · United States · ★ 5.0 · 10/8/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date06 Aug 2021
DeveloperCode57
Ratings5.0 ★ (65)
View on ShopifyView charts
About the App

Gift Card Factory, a Custom email Shopify app, has achieved 65 reviews and an average rating of 5 stars since its launch 5 years ago. Designed to assist Shopify merchants with - "Make, add, refresh, and send out numerous gift cards at once. Let customers plan when they want their gift cards delivered." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Gift Card Factory offers a host of key features, including:

  • Gift Card Import:Transfer gift cards from different systems.
  • Instant gift card generation:Create thousands of gift cards easily with just a few clicks.
  • Gift Card Modification:Change any detail (like balance or expiration date) of a gift card.
  • Gift card balance reminders:Remind your customers about their gift card balances.
  • Free Gift Card Incentive:Give your customers a free gift card for any purchase over the minimum amount.
Pricing Details

Gift Card Factory offers 1 free plan and 3 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Trial · $0/month

    Included features: 14 days trial limit, 1000 Bulk Operation actions, 500 Campaign credits, 500 Flow credits, 500 App Email, 50 Refunds

  2. Bronze · $19.99/month

    Included features: 1000 Bulk Operation actions, 500 Campaign Credits, 500 Flow Credits, 1000 App Emails, 50 Refunds

  3. Silver · $49.99/month

    Included features: 3000 Bulk Operation actions, 3000 Campaign credits, 1500 Flow Credits, 3000 App Emails, 150 Refunds

  4. Gold · $99.99/month

    Included features: 10000 Bulk Operation actions, 8000 Campaign credits, 5000 Flow Credits, 10000 App Emails, 350 Refunds

Pros and Cons

Delve into ShopDigest's expert insights on Gift Card Factory - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The app is straightforward to set up and navigate, with an intuitive design.
  • Offers extensive personalization for gift cards, including scheduling and design.
  • Simplifies managing large volumes of gift cards with efficient bulk import features.
  • Support team is praised for quick, helpful, and knowledgeable responses.
  • Improves gift card offerings, leading to positive feedback and increased sales.
  • Automates tasks like bulk code generation and exports, reducing manual effort.
Cons
  • Some users reported problems with Shopify integration and app functionality.
  • Advanced email personalization requires HTML/CSS skills, lacking user-friendly options.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Gift Card Factory, not a support queue.

#5 of 96
Blocky Fraud Filter IP Blocker

Blocky Fraud Filter IP Blocker by Effective Apps

Fraud Filter: Block countries, VPNs, bots and IPs for Geo Blocking.

Free Trial: 7 days
Pros
  • The app successfully blocks bots, VPNs, and fraudulent IP addresses, reducing unwanted traffic and fraudulent orders.
  • Users frequently highlight the straightforward installation process and intuitive interface.
  • Many reviews praise the responsive, helpful, and professional support team.
Cons
  • Some users report instances where the app failed to block IPs or countries as expected.

What merchants said

“Great company to work with - super responsive. And the app works great too. Bot attacks used to be a nightmare!”
InnerTalk-Store · United States · ★ 5.0 · 10/6/2026

Summary

Starting PriceFree
Free Trial7 days
Launch Date07 Apr 2021
Ratings4.7 ★ (359)
View on ShopifyView charts
About the App

Blocky Fraud Filter IP Blocker, a Custom email Shopify app, has achieved 359 reviews and an average rating of 4.7 stars since its launch 5 years ago. Designed to assist Shopify merchants with - "Prevent fraud by blocking IP addresses, countries, bots, and scammers who utilize Proxy/VPN connections." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Blocky Fraud Filter IP Blocker offers a host of key features, including:

  • Geo-blocking:Country Blocker: Prevent visitors from certain countries and continents.
  • IP Blocking:IP Blocker: Stop certain users based on their IP address or range of IP addresses.
  • Anti-Fraud Measures:Bot Blocker: Lower fraud rates, stop bots using doubtful Proxy/VPN links.
  • Visitor Monitoring:Visitor Analytics: View the IP address, country location and browser of visitors.
  • Geolocation Redirects:Geolocation Redirects: Automatically send visitors to a different domain/URL based on their location.
Pricing Details

Blocky Fraud Filter IP Blocker offers 1 free plan and 3 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Development Stores · $0/month

    Included features: For development & partner stores only, All of the features of the Pro Plan, Payment will be activated on upgrade

  2. Basic Plan · $9.99/month

    Included features: Works inside your store's Checkout page, Unlimited Country Blocker, Fully customizable blocked page, Online support

  3. Advanced Plan · $16.99/month

    Included features: Works inside your store's Checkout page, Unlimited Country Blocker, Unlimited IP Blocker (IPv4 and IPv6), IP Whitelist, Geolocation Country Redirector, Fully customizable blocked page, Online support

  4. Pro Plan · $19.99/month

    Included features: Works inside your store's Checkout page, Country Blocker & IP Blocker + Whitelist, Email, Name, Address & Phone Blocker, Bot Killer: TOR, Proxy & VPN Blocker, Add-ons Blocker: Prevent add-on purchase, Country Redirector & Right Click Blocker, Unlimited Visitor Analytics traffic logs, Online support

Pros and Cons

Delve into ShopDigest's expert insights on Blocky Fraud Filter IP Blocker - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The app successfully blocks bots, VPNs, and fraudulent IP addresses, reducing unwanted traffic and fraudulent orders.
  • Users frequently highlight the straightforward installation process and intuitive interface.
  • Many reviews praise the responsive, helpful, and professional support team.
  • The ability to block entire countries or specific IP addresses is highly valued for security and fraud prevention.
  • Users appreciate the visibility into blocked attempts and visitor analytics.
  • Options like whitelisting, geolocation redirects, and right-click blocking are well-received.
  • The app’s cost-effectiveness is frequently mentioned as a positive.
  • Users report feeling more secure and protected from scams and malicious activity.
  • Support teams are noted for resolving problems promptly.
  • Many users credit the app with reducing chargebacks, spam, and fraudulent orders.
Cons
  • Some users report instances where the app failed to block IPs or countries as expected.
  • Confusion or frustration arises over the absence of a true free plan, with only a trial offered.
  • Rare cases where legitimate traffic was blocked unintentionally, impacting sales.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Blocky Fraud Filter IP Blocker, not a support queue.

#6 of 96
Hulk Contact Form Builder

Hulk Contact Form Builder by HulkApps

Make fashionable forms quickly and easily.

Pricing Plans: Free, $12.90/month, $24.90/month
Free Trial: 3 days
Pros
  • Consistently praised for being fast, responsive, and highly effective in resolving issues.
  • Frequently highlighted for its intuitive interface and straightforward setup process.
  • Users appreciate the extensive functionality available without a paid subscription.
Cons
  • Some users noted restrictions that may require upgrading.

What merchants said

“Fantastic service, very good app and support is amazing”
Edgars · South Africa · ★ 5.0 · 10/14/2026

Summary

Starting PriceFree
Free Trial3 days
Launch Date11 Aug 2017
DeveloperHulkApps
Ratings4.8 ★ (2,042)
View on ShopifyView charts
About the App

Hulk Contact Form Builder, a Custom email Shopify app, has achieved 2034 reviews and an average rating of 4.8 stars since its launch 9 years ago. Designed to assist Shopify merchants with - "Create strong forms using our simple Form Builder app." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Hulk Contact Form Builder offers a host of key features, including:

  • Form creation and data collection.:Make forms quickly and collect customer data, including file uploads.
  • Dynamic Form Design:Create your forms with flexible and adaptive field logic.
  • Customized Shop Aesthetics:Custom forms are made to match the look of your store.
  • Expanded Storage:We offer a lot of storage space for you to upload more files.
  • Email Integration:Use Form Builder to easily link your custom email domains with other applications.
Pricing Details

Hulk Contact Form Builder offers 1 free plan and 2 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Basic Plan · $0/month

    Included features: 1 Form, 50 Submissions, Export Submissions, File Upload (Unlimited Storage), Respondent & Admin Email Notifications, Customize Style, Captcha

  2. Pro Plan · $12.90/month

    Included features: Unlimited Forms and Submissions, UTM Tracking, Popup Form, Create Customer Accounts Through Forms, Facebook Pixel Integration, Set Up Custom Sending Domain, Form Schedule, Customize Auto Response Message

  3. Pro+ Plan · $24.90/month

    Included features: Unlimited Forms and Submissions, Multi Page Form, Slack Integration, Zapier Integration, File Upload Limit Up to 100 MB, Restrict Submissions to Logged In Users, Booking Element, Advanced Conditional Logic

Pros and Cons

Delve into ShopDigest's expert insights on Hulk Contact Form Builder - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Consistently praised for being fast, responsive, and highly effective in resolving issues.
  • Frequently highlighted for its intuitive interface and straightforward setup process.
  • Users appreciate the extensive functionality available without a paid subscription.
  • Offers a high level of flexibility in form design and branding.
  • The app is noted for its quick loading and smooth operation.
  • Forms are described as sleek and matching store branding.
  • Users report consistent and dependable form functionality.
  • Simplifies form creation for users of all technical levels.
  • Forms work well on various screen sizes and platforms.
Cons
  • Some users noted restrictions that may require upgrading.
  • A few reports of difficulties embedding forms on certain websites.
  • Mentioned as a minor drawback by some users.
  • A small number of users needed initial support to understand advanced features.
  • Rare instances where forms didn’t display correctly after theme updates.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Hulk Contact Form Builder, not a support queue.

#7 of 96
Gift Card Hero • All‑in‑one

Gift Card Hero • All‑in‑one by Syncube 🥇

Schedule, design, recharge, reminders of gift cards, API, physical.

Pricing Plans: Free, $19.99/month, $39.99/month
Free Trial: 7 days
Pros
  • Consistently praised for responsiveness, transparency, and willingness to customize solutions.
  • High adaptability to brand-specific needs, including design and functionality tweaks.
  • Smooth setup and compatibility with Shopify, including POS systems and existing gift cards.
Cons
  • Some users noted a lack of detailed guides for advanced configurations.

What merchants said

“Helpful staff, thank you Arthur for the great service”
FaceLove · Netherlands · ★ 5.0 · 10/14/2026

Summary

Starting PriceFree
Free Trial7 days
Launch Date25 Aug 2021
DeveloperSyncube 🥇
Ratings4.9 ★ (176)
View on ShopifyView charts
About the App

Gift Card Hero • All‑in‑one, a Custom email Shopify app, has achieved 175 reviews and an average rating of 4.9 stars since its launch 5 years ago. Designed to assist Shopify merchants with - "The perfect app for customizable, reusable gift cards!" it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Gift Card Hero • All‑in‑one offers a host of key features, including:

  • Scheduled Gifting:Schedule to send a gift card.
  • CSV Bulk Tools:Tools for bulk operations (importing, generating, updating, mass sending) using csv files.
  • Gift Card Management:Add money to gift card. Check gift card balance tool.
  • Balance Notifications:Reminders for unused balance.
  • Service Features:Simple one-click setup, quick assistance, personalized design, and developer-friendly API.
Pricing Details

Gift Card Hero • All‑in‑one offers 1 free plan and 2 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free to install · $0/month

    Included features: Send directly to recipient via email, Sell branded gift cards, Balance check widget, Gift cards delivered from you domain, Bulk tools

  2. PRO($29.99/$10OFF) · $19.99/month

    Included features: All in PAYG plan +, POS tools, Unused balance reminders, API for developers, Reload balance, Priority support, Fair flat fee, No hidden charges

  3. Shopify Plus · $39.99/month

    Included features: All in PRO plan +, - Priority support, * Applicable only for Shopify PLUS plan

Pros and Cons

Delve into ShopDigest's expert insights on Gift Card Hero • All‑in‑one - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Consistently praised for responsiveness, transparency, and willingness to customize solutions.
  • High adaptability to brand-specific needs, including design and functionality tweaks.
  • Smooth setup and compatibility with Shopify, including POS systems and existing gift cards.
  • Offers scheduling, balance checks, multi-language support, and physical/digital card options.
  • Simple installation and intuitive operation, requiring minimal technical expertise.
  • Quick and effective troubleshooting, often with personalized assistance.
  • Competitive pricing compared to alternatives, with no hidden fees or percentage cuts.
  • Robust tools for custom UI development and system integrations.
  • Improves Shopify’s native gift card experience with animations, templates, and recipient options.
  • Stable operation with minimal bugs, even under high demand (e.g., holidays).
Cons
  • Some users noted a lack of detailed guides for advanced configurations.
  • Occasional discrepancies in analytics for manually issued cards or future-scheduled deliveries.
  • Currently lacks native support for mass gift card distributions (workarounds required).
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Gift Card Hero • All‑in‑one, not a support queue.

#8 of 96
GV: Gift Card & Store Credit

GV: Gift Card & Store Credit by GV

Boost sales with giftcard, rewards programs, and store credit

Pricing Plans: Free
Pros
  • The app is frequently praised for its intuitive and straightforward interface.
  • Many users highlight responsive and helpful support, often resolving issues quickly.
  • The onboarding process is described as simple and efficient.
Cons
  • Some users find the app unusable until membership is activated.

What merchants said

“Great solution for stores that want to improve customer retention. GV makes it easy to offer gift cards, cashback, and store credit without adding unnecessary complexity to the store.”
Pela Case · United States · ★ 5.0 · 9/7/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date13 Oct 2022
DeveloperGV
Ratings4.3 ★ (98)
View on ShopifyView charts
About the App

GV: Gift Card & Store Credit, a Custom email Shopify app, has achieved 96 reviews and an average rating of 4.3 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Easily send customizable gift cards by email that customers will love." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. GV: Gift Card & Store Credit offers a host of key features, including:

  • Brand Customization:Customize your brand's experience. Incorporate your brand's voice into the user interface that customers interact with.
  • Customizable Gift Cards:Choose from lovely gift card designs or upload your own. Set your own gift card amounts.
  • Personalized Gifting:Allow customers to include personal messages (gift notes) before directly sending it.
  • Gift Card Scheduling:Plan gift card campaigns so they arrive exactly when they should.
  • Storefront Balance Check:Easily check gift card balance and expiry date right on your storefront.
Pricing Details

GV: Gift Card & Store Credit offers 0 free plans and 0 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. · $0/month

Pros and Cons

Delve into ShopDigest's expert insights on GV: Gift Card & Store Credit - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The app is frequently praised for its intuitive and straightforward interface.
  • Many users highlight responsive and helpful support, often resolving issues quickly.
  • The onboarding process is described as simple and efficient.
  • The clean and attractive UI enhances the overall experience.
  • Users appreciate the ability to personalize gift cards and settings.
  • The no-cost aspect is particularly valued by small businesses.
  • The balance page and gift card themes are well-received.
  • The app works seamlessly with Shopify and other platforms.
  • Users note the app runs efficiently without delays.
  • The app is seen as a valuable tool for boosting revenue.
Cons
  • Some users find the app unusable until membership is activated.
  • Reports of codes not being assigned or emails not sent.
  • The app doesn’t work with certain Shopify themes.
  • Sudden shifts in business models frustrate some users.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built GV: Gift Card & Store Credit, not a support queue.

#9 of 96
Wishlist Guru: Favorites List

Wishlist Guru: Favorites List by Webframez

Free Trial: 10 days
Pros
  • Rapid response times and personalized assistance, often going above and beyond to resolve issues.
  • Extensive options for tailoring the app’s appearance and functionality to match specific business needs.
  • Easy installation and intuitive configuration, often completed quickly with minimal effort.
Cons
  • Some users noted missing integrations with tools like Klaviyo and Attentive.

What merchants said

“The app works perfectly and is easy to use. On top of a great user experience, the support team is very helpful and always ready to assist. We recommend.”
Outfitbook.fr · France · ★ 5.0 · 9/25/2026

Summary

Starting PriceFree
Free Trial10 days
Launch Date10 May 2024
DeveloperWebframez
Ratings4.9 ★ (98)
View on ShopifyView charts
About the App

Wishlist Guru: Favorites List, a Custom email Shopify app, has achieved 98 reviews and an average rating of 4.9 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "Boost conversions with advanced Multi-Wishlist app with multilingual support & Wishlist alerts" it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Wishlist Guru: Favorites List offers a host of key features, including:

  • Wishlist buttons or icons on Product detail, Collection pages or product cards
  • Multilingual UI/UX & Email templates, Send customer emails in preferred language
  • Multi Wishlist, Multi Variant, Product option Support, Klaviyo, Shopify Flow
  • Analytics, Reports, Drawer Mode, Email reminders, B2B settings, REST Api's
  • Supports EU Privacy / GDPR compatible, Configure app to work after user consent
Pricing Details

Wishlist Guru: Favorites List offers 1 free plan and 3 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. FREE FOREVER · $0/month

    Included features: Easy setup • Icon on collection page, Button Customization • Guest Wishlist, Modify language • Edit Translation, URL-based sharing • Move to cart, Analytics • Notification Customization, Customization for header & Floating Icon, Upto 300 Wishlist items / month, ALL PLANS ARE FREE FOR DEVELOPMENT STORE

  2. BASIC · $5.99/month

    Included features: Users Detailed Report • Drawer Mode, Advanced Customizations • VIP Support, Social counter on PDP & Collection, Monthly Email Reminder • Remove Branding, Customize Email templates • Custom code, Allow Customers to Opt out from Emails, Custom JS/CSS • 2k Wishlist items/month

  3. PRO · $12.99/month

    Included features: All features in Basic +, B2B solution - Show/Hide prices & ATC, Login Required to Wishlist, 2 Multi-language options, Alerts: PriceDrop, BackInStock, LowStock, Multi Language Emails • User Preferences, Monthly Emails Upto 2000, 5000 Wishlist items/month

  4. PREMIUM · $19.99/month

    Included features: All features in PRO +, Unlimited Wishlist • Multi Wishlist, Multi Variant Support • Email Reports, Klaviyo Integration • EU Privacy / GDPR, Social Sharing • Import CSV, SMTP • Product Options App Support, Multi-Lingual Emails • Emails 5000/mo, Shopify Flow • REST Api • JS events

Pros and Cons

Delve into ShopDigest's expert insights on Wishlist Guru: Favorites List - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Rapid response times and personalized assistance, often going above and beyond to resolve issues.
  • Extensive options for tailoring the app’s appearance and functionality to match specific business needs.
  • Easy installation and intuitive configuration, often completed quickly with minimal effort.
  • Reliable functionality that meets or exceeds user expectations without noticeable issues.
  • Effective localization features catering to diverse customer bases.
  • Detailed insights into customer behavior and product popularity to drive sales.
  • Offers valuable functionality at no cost, with affordable paid upgrades.
Cons
  • Some users noted missing integrations with tools like Klaviyo and Attentive.
  • A few reports of initial setup problems due to theme or device conflicts.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Wishlist Guru: Favorites List, not a support queue.

#10 of 96
Giftnote: Gift Message & Cards

Giftnote: Gift Message & Cards by Giftnote

Messages about package delivery sent through SMS and Email without paper.

Pricing Plans: Free, $19/month, $99/month
Pros
  • The team, especially Nick, is highly responsive, proactive, and provides personalized assistance.
  • The app integrates effortlessly with Shopify, Klaviyo, and other CRMs, enhancing workflow efficiency.
  • The interface is intuitive, easy to set up, and improves the gifting experience for both merchants and customers.
Cons
  • Some users reported occasional glitches, though support quickly resolves issues.

What merchants said

“Great app for leaving gift messages to friends and family, and great customer service. I highly recommend.”
Kingdom Come Home · United States · ★ 5.0 · 10/15/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date16 Mar 2022
DeveloperGiftnote
Ratings5.0 ★ (172)
View on ShopifyView charts
About the App

Giftnote: Gift Message & Cards, a Custom email Shopify app, has achieved 171 reviews and an average rating of 5 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Increase your profit from gifts. Use automation to improve the gift-giving experience and attract new customers." it is a valuable addition to the Custom email app lineup.

Top Features:

Custom email Shopify apps can help elevate your e-commerce game. Giftnote: Gift Message & Cards offers a host of key features, including:

  • Optimize gifting experience:Boost Average Order Value (AOV) and Conversion Rate (CVR) with a smoothly integrated and automated gift-giving experience.
  • Timed Gift Messages:Send gift messages at the same time as the package delivery to surprise and delight.
  • Customer Conversion:Turn people who get a one-time gift into regular customers.
  • Klaviyo Integration:Connect with Klaviyo for easy automation, templates, and segmentation.
  • Gift Card Enhancement:Upgrade your gift cards by sending brand-name vouchers directly to the person you're gifting.
Pricing Details

Giftnote: Gift Message & Cards offers 1 free plan and 2 paid plans.

Considering installing this Custom email Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Gift Audit · $0/month

    Included features: See what share of your orders are gifts, Compare gift order value to other orders, See your potential giftable revenue, Scan past orders for missed gifts, Find gifts with mismatched addresses, Upgrade any time, your data is kept

  2. Core Gifting · $19/month

    Included features: On-delivery gift messages by SMS & email, Digital gift cards & Cash back campaigns, Gifting Revenue Analytics Dashboard, Klaviyo, Attentive + Gift recipient Sync, Founder-led onboarding included free

  3. Pro Plan · $99/month

    Included features: Everything in Core Gifting, plus:, Multi Gift portal for corporate buyers, Up to 1,000 recipients in one checkout, Branded storefronts & custom domains, Order & gift card exports, Giftnote API access, White-glove implementation service

Pros and Cons

Delve into ShopDigest's expert insights on Giftnote: Gift Message & Cards - a Custom email Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The team, especially Nick, is highly responsive, proactive, and provides personalized assistance.
  • The app integrates effortlessly with Shopify, Klaviyo, and other CRMs, enhancing workflow efficiency.
  • The interface is intuitive, easy to set up, and improves the gifting experience for both merchants and customers.
  • Offers flexible branding and styling to align with store aesthetics and customer preferences.
  • Eliminates manual gift note processes, reducing operational workload for businesses.
  • Simplifies complex gifting scenarios, making it easy for corporate customers and high-volume orders.
  • Provides valuable insights into gifting behavior and performance metrics.
  • Competitive cost compared to alternatives, offering high value for features provided.
  • Allows customers to schedule gift messages upon delivery, enhancing personalization.
  • Immediate uptake and satisfaction from both senders and recipients.
Cons
  • Some users reported occasional glitches, though support quickly resolves issues.
  • Requests for visual gift card options (beyond color customization) were noted.
  • A few users mentioned the need for bilingual or multilingual capabilities.
  • Users suggested expanding functionalities like gift card visuals and advanced scheduling.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Giftnote: Gift Message & Cards, not a support queue.

Showing 1-10 out of 96

Best Custom email Apps in Shopify

Custom email apps are designed to address specific needs and challenges faced by Shopify store merchants. Whether you're looking to optimize your store's SEO, improve customer support, enhance product listings, or streamline your inventory management, there's an app for that.

Discover a wealth of cutting-edge tools and features offered by these remarkable Custom email Shopify apps, including Casa Loyalty Points & Rewards, CWILL Popup Email Marketing, Report Pundit: Custom Reports, and many more. Our app collection provides a comprehensive overview of the top apps in the Custom email category, enabling you to select the ones that will take your e-commerce venture to new heights.

Empower your Shopify store with the best Custom email apps the platform has to offer and elevate your online business.

Explore Apps by Criteria:

  1. Most Popular Custom email Apps
  2. Highest Reviewed Custom email Apps
  3. Top Rated Custom email Apps
  4. Newly Launched Custom email Apps

Overview of the Above Top Custom email Shopify Apps in October 2026

There are a number of Custom email apps in the Shopify app store designed to supercharge your e-commerce success. Whether you're a seasoned entrepreneur or just starting your online journey, the right apps can make all the difference. We have listed the top Shopify apps in the Custom email category, based on their popularity and average rating, to help you make informed decisions.

App NameCategoryDeveloperStarting PriceFree PlanReviews
Casa Loyalty Points & RewardsCasa Loyalty Points & RewardsBuilt for ShopifyCustom emailCasa: Google Feed & Subscription App$0/month● Unavailable5.0 ★ (485)
CWILL Popup Email MarketingCWILL Popup Email MarketingBuilt for ShopifyCustom emailSendWILL$0/month● Available4.9 ★ (7721)
Report Pundit: Custom ReportsReport Pundit: Custom ReportsCustom emailEstore Automate$0/month● Available5.0 ★ (2058)
Gift Card FactoryGift Card FactoryBuilt for ShopifyCustom emailCode57$0/month● Available5.0 ★ (65)
Blocky Fraud Filter IP BlockerBlocky Fraud Filter IP BlockerBuilt for ShopifyCustom emailEffective Apps$0/month● Available4.7 ★ (359)
Hulk Contact Form BuilderHulk Contact Form BuilderBuilt for ShopifyCustom emailHulkApps$0/month● Available4.8 ★ (2034)
Gift Card Hero • All‑in‑oneGift Card Hero • All‑in‑oneBuilt for ShopifyCustom emailSyncube 🥇$0/month● Available4.9 ★ (175)
GV: Gift Card & Store CreditGV: Gift Card & Store CreditBuilt for ShopifyCustom emailGV$0/month● Unavailable4.3 ★ (96)
Wishlist Guru: Favorites ListWishlist Guru: Favorites ListBuilt for ShopifyCustom emailWebframez$0/month● Available4.9 ★ (98)
Giftnote: Gift Message & CardsGiftnote: Gift Message & CardsCustom emailGiftnote$0/month● Available5.0 ★ (171)

Have a Closer Look at the Best Custom email Apps

Now let us jump in and check out these Top 5 Custom email Shopify apps.

Casa Loyalty Points & Rewards

1. Casa Loyalty Points & Rewards

5.0 ★ (489)
Casa Loyalty Points & Rewards screenshot 1
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Casa Loyalty Points & Rewards screenshot 8

Reviews

Most Recent Review

5.0 ★Amazing

무료 앱이라 설치/운영하는 과정에서 생기는 문제점을 쉽게 해결할 수 있을까 하는 의구심이 있었습니다. 하지만 며칠 전에 설치하고 오늘 세팅을 시작하면서 도움이 필요한 일이 생겼습니다. 제가 도움을 신청한 즉시 친절한 도움을 바로 받을 수 있었습니다. 저희는 30-40개 국의 다국어 쇼핑몰을 만드는 과정에 있습니다. 일단 3개 국가에 대한 언어로 시작을 하는데 테스트 결과 '카사 로얄티 앱'는 3개 국가 언어 페이지로 잘 전환되는 것을 확인했습니다. 추정하건데 30여 개 국가 언어로도 잘 전환될 것 같습니다. 그리고 제가 한국어로 도움을 청했음에도 불구하고 한국어로 도움을 받을 수 있었기에 대단히 고마웠습니다. 나중에 '카사 로얄티 앱'의 설치/운영에 대한 소감을 추가로 올리겠습니다.

HemoRium · South Korea · 14 Oct 2026

Recent Review

5.0 ★Amazing

The support team is very enthusiastic and helpful, and all of my questions were thoroughly answered.

Dopekicksworld · Australia · 14 Oct 2026
Why is Casa Loyalty Points & Rewards a top Custom email Shopify app?
With an impressive overall rating of 5 stars and 489 reviews, Casa Loyalty Points & Rewards stands out as one of the top Custom email Shopify apps. The main objective of the app is - Custom loyalty, Rewards & Referral program with Vip Tiers, Point Multipliers, Dedicated Loyalty Page Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Custom email category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Casa Loyalty Points & Rewards with your Shopify store?
By integrating a Custom email app with your Shopify store, you unlock a range of benefits. Casa Loyalty Points & Rewards, a popular Custom email Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Run a complete loyalty program with points, VIP tiers, referrals,gift cards & SC
  • Embedded on product page,account page, cart, checkout, & thank you & landingpage
  • We specialise in Advanced custom loyalty use cases for Shopify Plus stores
  • Run your loyalty program online and in-store with Shopify POS integration
  • Supports multi languages and includes 24/7 live chat with dedicated managers
Learn more about the Casa Loyalty Points & Rewards features in detail.

Shopify merchants highlight key advantages, such as Run a complete loyalty program with points, VIP tiers, referrals,gift cards & SC, Embedded on product page,account page, cart, checkout, & thank you & landingpage, and more,
What are some of the top alternatives for Casa Loyalty Points & Rewards?
Looking for options? Dive into a selection of Custom email apps that rival Casa Loyalty Points & Rewards, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Casa Loyalty Points & Rewards, giving you flexibility and choice.
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CWILL Popup Email Marketing screenshot 1
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CWILL Popup Email Marketing screenshot 7

Reviews

Most Recent Review

5.0 ★Amazing

great customer service - responsive and knowledgeable!

ettellon · United States · 19 Oct 2026

Recent Review

5.0 ★Amazing

Thank you, TessaYou dont get better online support than this!

BareForm Boutique · United States · 16 Oct 2026
Why is CWILL Popup Email Marketing a top Custom email Shopify app?
With an impressive overall rating of 4.9 stars and 7,731 reviews, CWILL Popup Email Marketing stands out as one of the top Custom email Shopify apps. The main objective of the app is - Increase your email and SMS marketing list by using opt-in or spin wheel popups to enhance your sales. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Custom email category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate CWILL Popup Email Marketing with your Shopify store?
By integrating a Custom email app with your Shopify store, you unlock a range of benefits. CWILL Popup Email Marketing, a popular Custom email Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Marketing Growth: Expand your email & SMS marketing list by using opt-in pop-up or email registration forms.
  • Engaging Popups: Keep potential customers engaged using exit-intent or spin-the-wheel popup games.
  • Conversion Optimization: Boost sales by using completely personalized discount pop-ups.
  • Customizable popup design: Use a simple editor to tailor the popup design to fit your brand.
  • Email Marketing Integration: Connect with any email marketing applications such as Klaviyo, Mailchimp, SMSBump, and Privy.
Learn more about the CWILL Popup Email Marketing features in detail.

Shopify merchants highlight key advantages, such as Grow your email & SMS marketing list with opt‑in pop up or email sign up forms., Retain potential customers with exit intent or spin the wheel popup games., and more,
What are some of the top alternatives for CWILL Popup Email Marketing?
Looking for options? Dive into a selection of Custom email apps that rival CWILL Popup Email Marketing, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of CWILL Popup Email Marketing, giving you flexibility and choice.
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Report Pundit: Custom Reports

3. Report Pundit: Custom Reports

5.0 ★ (2,061)
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Reviews

Most Recent Review

5.0 ★Amazing

This App extension has been a life saver for me. Rithvik and the rest of the team have been a wealth of knowledge and are extremely accommodating when it comes to creating custom reports.

The Motor Enclave Pro Shop · United States · 14 Oct 2026

Recent Review

5.0 ★Amazing

This app is awesome! Rithvik helped me customize a report quickly and accurately. Such a great experience!

Espe Vegan Corp · Canada · 13 Oct 2026
Why is Report Pundit: Custom Reports a top Custom email Shopify app?
With an impressive overall rating of 5 stars and 2,061 reviews, Report Pundit: Custom Reports stands out as one of the top Custom email Shopify apps. The main objective of the app is - Ready-made reports for sales, inventory, taxes, and more. Combine report data with widely-used apps. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Custom email category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Report Pundit: Custom Reports with your Shopify store?
By integrating a Custom email app with your Shopify store, you unlock a range of benefits. Report Pundit: Custom Reports, a popular Custom email Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Store Analytics: Store data reports: Quickly get sales, product, tax, and payout information.
  • Custom Reporting: Custom reports: With Report Designer, you can create your own fields using your calculations.
  • Data Management: Filter, sort and send data results through email, FTP, Google Sheets, and Google Drive.
  • App Integrations: Connections: Link with external apps for advertising, money management, and order completion.
  • Multi-store Reporting: Store-Friendly: Combined reports for your businesses in different languages/areas.
Learn more about the Report Pundit: Custom Reports features in detail.

Shopify merchants highlight key advantages, such as Premade reports for store data: Easily fetch sales, products, tax, payouts etc, Custom reports: Report Designer allows custom calculated fields using your logic, and more,
What are some of the top alternatives for Report Pundit: Custom Reports?
Looking for options? Dive into a selection of Custom email apps that rival Report Pundit: Custom Reports, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Report Pundit: Custom Reports, giving you flexibility and choice.
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Gift Card Factory

4. Gift Card Factory

5.0 ★ (65)
Gift Card Factory screenshot 1
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Reviews

Most Recent Review

5.0 ★Amazing

If I could give this app 100 stars I would! Does everything we need for gift card promotions and reminders, has so much capability and is organized very well to not be overwhelming. There is a way to do just about anything you need to do with Gift Card or Store Credit promotions, and support has been the best I have ever encountered (Mat is fantastic)! Never more than a few hours before I get a response, and always comes back with solutions that work. I truly can't say enough about this app, the developer, and the support. I wish they made every app we use, my life would be so much easier.

Mikes Bikes (Sandbox) · United States · 08 Oct 2026

Recent Review

5.0 ★Amazing

This app has been truly helpful in automating gift cards. Specifically for our employees. Mat has been amazingly helpful and would recommend!

Rowe Casa Organics · United States · 01 Oct 2026
Why is Gift Card Factory a top Custom email Shopify app?
With an impressive overall rating of 5 stars and 65 reviews, Gift Card Factory stands out as one of the top Custom email Shopify apps. The main objective of the app is - Make, add, refresh, and send out numerous gift cards at once. Let customers plan when they want their gift cards delivered. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Custom email category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Gift Card Factory with your Shopify store?
By integrating a Custom email app with your Shopify store, you unlock a range of benefits. Gift Card Factory, a popular Custom email Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Gift Card Import: Transfer gift cards from different systems.
  • Instant gift card generation: Create thousands of gift cards easily with just a few clicks.
  • Gift Card Modification: Change any detail (like balance or expiration date) of a gift card.
  • Gift card balance reminders: Remind your customers about their gift card balances.
  • Free Gift Card Incentive: Give your customers a free gift card for any purchase over the minimum amount.
Learn more about the Gift Card Factory features in detail.

Shopify merchants highlight key advantages, such as Import gift cards from other systems., Autogenerate thousands of gift cards with just few clicks, and more,
What are some of the top alternatives for Gift Card Factory?
Looking for options? Dive into a selection of Custom email apps that rival Gift Card Factory, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Gift Card Factory, giving you flexibility and choice.
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Blocky Fraud Filter IP Blocker

5. Blocky Fraud Filter IP Blocker

4.7 ★ (359)
Blocky Fraud Filter IP Blocker screenshot 1
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Reviews

Most Recent Review

5.0 ★Amazing

Great company to work with - super responsive. And the app works great too. Bot attacks used to be a nightmare!

InnerTalk-Store · United States · 06 Oct 2026

Recent Review

5.0 ★Amazing

I have been using for a awhile to block orders from certain countries and it works perfectly for that purpose! Thank you so much!

Adorably Amy Designs · United States · 07 Sep 2026
Why is Blocky Fraud Filter IP Blocker a top Custom email Shopify app?
With an impressive overall rating of 4.7 stars and 359 reviews, Blocky Fraud Filter IP Blocker stands out as one of the top Custom email Shopify apps. The main objective of the app is - Prevent fraud by blocking IP addresses, countries, bots, and scammers who utilize Proxy/VPN connections. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Custom email category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Blocky Fraud Filter IP Blocker with your Shopify store?
By integrating a Custom email app with your Shopify store, you unlock a range of benefits. Blocky Fraud Filter IP Blocker, a popular Custom email Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Geo-blocking: Country Blocker: Prevent visitors from certain countries and continents.
  • IP Blocking: IP Blocker: Stop certain users based on their IP address or range of IP addresses.
  • Anti-Fraud Measures: Bot Blocker: Lower fraud rates, stop bots using doubtful Proxy/VPN links.
  • Visitor Monitoring: Visitor Analytics: View the IP address, country location and browser of visitors.
  • Geolocation Redirects: Geolocation Redirects: Automatically send visitors to a different domain/URL based on their location.
Learn more about the Blocky Fraud Filter IP Blocker features in detail.

Shopify merchants highlight key advantages, such as Country Blocker: Block visitors from specific countries and continents, IP Blocker: Block specific customers by their IP address or IP address range, and more,
What are some of the top alternatives for Blocky Fraud Filter IP Blocker?
Looking for options? Dive into a selection of Custom email apps that rival Blocky Fraud Filter IP Blocker, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Blocky Fraud Filter IP Blocker, giving you flexibility and choice.
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Our experts are here to help you.

How We Selected the Top Shopify Apps in Custom email

Our team employs a comprehensive evaluation process that takes into account various factors to ensure you are presented with only the best options. Here's how we do it:

  • By Reviews: We understand the value of peer recommendations, and that's why we've sorted these top Shopify apps in Custom email based on the highest praise received from users, ensuring you get tried-and-tested solutions. The top listed apps here have earned the trust of fellow Shopify merchants. Jump to Highest Reviewed Custom email Shopify Apps.
  • By Price: Budget consideration is important while choosing a Shopify app for your store. That's why we have also categorized these top Shopify apps in Custom email by price, enabling you to find the perfect solutions that align with your financial goals without compromising on quality. Jump to Top Paid Custom email Shopify Apps.
  • By Launch Date: To keep you updated about the latest innovations, we've organized these Shopify apps based on their launch date. You can check the list of recently launched top apps in Custom email that could bring innovative solutions to your Shopify store. Jump to Newly Launched Custom email Shopify Apps.
  • By Popularity: We feature the Custom email apps that are making waves among Shopify store owners, helping you stay ahead of the curve. These apps have captured the attention of ecommerce owners and are listed as the top in the popularity section of the Shopify app store. Jump to Most Popular Custom email Shopify Apps.
  • By Ratings: We prioritize apps that have consistently earned high ratings, reflecting their impact and user satisfaction. These Custom email apps with excellent ratings stand out from their competitors, making them a solid choice for your business needs. Jump to Top Rated Custom email Shopify Apps.
  • By Best Match: We harness the power of Shopify's own recommendations! Our selection considers apps that Shopify suggests as a strong fit for Custom email, ensuring you access the platform's expert insights. Jump to Best Match Custom email Shopify Apps.

With these criteria in mind, we strive to present you with a diverse and well-rounded selection of the top Custom email Shopify apps in 2026. Rest assured, our selection process is designed to assist you in finding the most suitable solutions for your Shopify store needs.

How to Choose the Best Custom email Shopify App For Your Store

Choosing the right Custom email Shopify App for your store depends on various factors specific to your business goals. To make an informed decision, follow these steps:

  • Identify Your Requirements: Begin by understanding the specific goals and challenges your store faces. List the key features and functionalities you need in a Custom email app to address these requirements effectively.
  • Read User Reviews: Explore user reviews and ratings for the Custom email apps you are considering. Real-hand experiences from other Shopify merchants can provide valuable insights into how each app performs.
  • Compare Features: Use our app comparison page, where you can add the Custom email apps of your choice and perform a side-by-side comparison. This page allows you to evaluate each app's features, pricing, support, and other essential factors to help you find the best fit for your store.
  • Consider Budget: While some apps offer free plans with basic functionalities, others may require a paid subscription for access to advanced features. You can check out our complete list of Top Paid Custom email Shopify apps, and choose an app that aligns with your budget and can grow with your store as it expands.
  • Support and Documentation: Check the documentation and customer support resources of the app. A well-supported Custom email app that offers comprehensive documentation can help you implement and use it more effectively.
  • Integration Compatibity: Ensure that the Custom email app you choose can seamlessly integrate with your existing apps and theme to avoid compatibility issues.
  • Trial Periods: Some Custom email apps offer a free trial period that enables you to test the app's capabilities before purchasing a subscription.

Each Shopify store is different, and the best Custom email app for your store will be one that aligns closely with your specific business requirements.

More Information on Custom email Shopify Apps

Now let us jump in and check out these Top 10 Custom email Shopify apps.

In this comprehensive guide, we've provided you with a complete collection of Custom email Shopify apps that can help streamline your ecommerce journey. These Custom email Shopify apps cover a wide spectrum of needs to take your store forward. From 96 outstanding apps, we've covered every facet of Custom email, ensuring you have access to a vast range of tools to enhance your Shopify store.

However, choosing the perfect Custom email app for your specific requirements is key. Consider your specific goals, read user reviews, and compare features to find the ideal match for your Shopify store. Our Shopify app comparison page simplifies this process by allowing you to create side-by-side comparisons for any Custom email apps of your choice. ShopDigest guides you through the selection process, making it easier to find and install the perfect Custom email app that aligns with your goals.

Shopify Custom email App Installation

There are thousands of Custom email Shopify apps with different installation instructions, integration complexities, and customization levels. Our team at ShopDigest is here to assist you every step of the way. Installing your chosen app is a breeze with our service, ensuring a seamless integration into your store's ecosystem.

What's included

  • Safely install/uninstall Shopify app of your choice
  • App integration with any theme as per specification
  • Configurations & setup
  • Assured support and guidance
  • Get discount offers (not guaranteed)

What's not included

  • Shopify app subscription cost
Keyword charts

Explore key insights for Custom email apps

Market share, rank movement, install geography and review pace — tracked across all 96 apps. Open the full charts for history and app-level detail.

Open Custom email charts

Market share leaders

Oct 2026
Casa Loyalty Points & Rewards41.8%
CWILL Popup Email Marketing38.3%
Report Pundit: Custom Reports12.2%
Hulk Contact Form Builder4.3%
Blocky Fraud Filter IP Blocker2.5%

The top two apps hold 80.1% of tracked installs.

Rank movers, 30 days

Top 10 tracked
GV: Gift Card & Store CreditGV: Gift Card & Store Credit▲ 14#8
Gift Card Hero • All‑in‑oneGift Card Hero • All‑in‑one▲ 4#7
Gift Card FactoryGift Card Factory▲ 3#4
Blocky Fraud Filter IP BlockerBlocky Fraud Filter IP Blocker▼ 3#5
Giftnote: Gift Message & CardsGiftnote: Gift Message & Cards▲ 3#10

6 apps climbed and 2 dropped among the top 10 tracked.

Where installs come from

Keyword-wide
🇺🇸United States38.3%
🇬🇧United Kingdom8.0%
🇮🇳India4.8%
🇭🇰Hong Kong4.7%
🇨🇦Canada4.7%

United States and United Kingdom merchants drive 46.3% of installs.

Reviews added, 30 days

Top tracked apps
Hulk Contact Form Builder+32
CWILL Popup Email Marketing+25
Casa Loyalty Points & Rewards+23
Report Pundit: Custom Reports+21
Blocky Fraud Filter IP Blocker+6

118 new reviews across the top 10 tracked apps in the last 30 days.

Key Insights:
  • Casa Loyalty Points & Rewards commands 41.8% market share, 3.4pp ahead of CWILL Popup Email Marketing — a concentrated custom email category.
  • In the last 30 days, 6 apps climbed and 2 dropped in ranking among the top 10 tracked custom email apps.
  • Hulk Contact Form Builder added the most new reviews this month (+32) — strong adoption momentum.

Frequently Asked Questions for Custom email Shopify Apps

1. What are some of the top Shopify apps under the Custom email category?

Here are some of the top Shopify apps under the Custom email category:

  • Casa Loyalty Points & Rewards
  • CWILL Popup Email Marketing
  • Report Pundit: Custom Reports
  • Gift Card Factory
  • Blocky Fraud Filter IP Blocker
  • Hulk Contact Form Builder
  • Gift Card Hero • All‑in‑one
  • GV: Gift Card & Store Credit
  • Wishlist Guru: Favorites List
  • Giftnote: Gift Message & Cards

Each of these apps offers unique features and functionalities tailored to boost your Custom email efforts and optimize your store's performance. Explore these top choices and find the perfect fit for your business needs.

2. How do I install a Custom email Shopify app?

Installing a Custom email Shopify app is simple. Navigate to the Shopify App Store, search for the specific app you want to install, and click on the "Install Now" button. Follow the on-screen instructions to integrate the app seamlessly into your Shopify store. If you need our expert guidance to help you install Custom email apps on your Shopify store, feel free to contact us now.

3. Are there free apps available in the Custom email category?

Yes, the Custom email category offers a variety of free apps that can be integrated into your Shopify store at no cost. These free apps come with a range of basic features and functionalities to assist you in managing various aspects of your ecommerce business.

4. Are there any trial options available for paid apps in the Custom email category?

Many paid apps in the Custom email category offer free trial periods, allowing you to explore their features and assess their compatibility for your business. Take advantage of these trial periods to determine if the app aligns with your needs before opting for a paid plan.

5. How can I determine which Custom email Shopify app is best for my store?

Determining the best Custom email Shopify app for your store requires careful consideration of your business requirements and goals. To make an informed decision, we recommend visiting our App Comparison Page. There, you can easily add the apps of your choice and conduct a side-by-side comparison of their features, functionalities, pricing, and user reviews.

Some popular Custom email Shopify apps are:

  • Casa Loyalty Points & Rewards
  • CWILL Popup Email Marketing
  • Report Pundit: Custom Reports
  • Gift Card Factory
  • Blocky Fraud Filter IP Blocker
  • Hulk Contact Form Builder
  • Gift Card Hero • All‑in‑one
  • GV: Gift Card & Store Credit
  • Wishlist Guru: Favorites List
  • Giftnote: Gift Message & Cards
6. Can I use multiple Custom email Shopify apps simultaneously?

You can use multiple Custom email Shopify apps at the same time to create a powerful ecosystem for your store. Just ensure that the apps complement each other and do not conflict in their functionalities.

7. How can I find the latest and trending Shopify apps in the Custom email category?

To discover the latest and trending Shopify apps in the Custom email category, visit:

Newly launched Custom email Shopify apps
Most popular Custom email Shopify apps

These lists showcase recently added Shopify apps and those gaining popularity among users.

8. Are there any discounts or promotions available for Custom email Shopify apps?

At times, app developers may offer special promotions or discounts. Keep an eye on the app details and the Shopify app store for any ongoing deals or exclusive offers.

Alternatively, contact our team if you're looking for discounts on Custom email app pricing plans, we can help secure better deals on the Custom email app exclusively for you.

*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on the apps as any changes to the pricing plans are ultimately up to the discretion of the developer.

About ShopDigest

The Shopify ecosystem, shown through the work

ShopDigest is an independent directory of Shopify work. Developers, agencies and experts publish the projects they’ve actually shipped — migrations, rebuilds, custom apps, headless storefronts — with the results attached.

For merchants, that means judging a partner on evidence instead of a sales page: browse real builds in your category and budget, then reach out directly. For builders, it means one profile that keeps working after the project ships.

No commissions, no pay-to-rank placements. The best work rises because people save and follow it.

More about ShopDigest
About ShopDigest

Show the work.
Win the work.

A portfolio directory for the Shopify ecosystem — builders publish, merchants browse, nobody buys a better position.

More about ShopDigest